GoPro’s Big Tech Problem: Smartphones
Stakes are high for the action-camera maker to remake itself; sales this year expected to fall by as much as 17%
GoPro Inc. has a smartphone problem.
The action-camera maker burst onto the scene a decade ago with small, light cameras that surfers, skiers and other extreme-sports athletes could take anywhere.
Now GoPro is trying to expand into the mainstream. But the trouble is most people already have smartphones that are nearly as small and light...







