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My Super Sweet 15

The big dresses, and bigger business, of the American quinceañera.

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Why Is Steve Madden Surviving the Retail Apocalypse?

He says global warming, but that is not the answer.

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Why Does Every Lifestyle Startup Look the Same?

The clock is running out on this minimalist aesthetic.

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Birkenstock CEO Uses All Caps to Yell at Amazon

He's really pissed.

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Coach and Michael Kors Fight to Become America’s Luxury Conglomerate

The (very expensive) race is on.

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Returnable Underwear Is the Future of Retail

Companies like ThirdLove, MeUndies, and Warby Parker make generous return policies part of their marketing plan.

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Consignment Startups Win by Breaking the Rules of Retail

What The RealReal and ThredUp are doing hints at the future of consignment.

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How Amazon Is Changing the Way We Buy Clothes

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QVC Is Acquiring Longtime Rival HSN

The Perennially Difficult Paradox of Accessible Luxury

Brands like Michael Kors and Coach have long ridden a delicate line — is it sustainable?

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A Former Amazon Employee Has a Warning For Brands

“A downward spiral of brand equity.”

Thredup Is Opening Its First Store

And that should terrify T.J. Maxx.

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Secrets of Multilevel Marketing’s Top Sellers

It’s a tough business and a crowded market, but these women are succeeding. How?

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The Women’s Outdoor Market Is Just Starting to Catch Up

"Smaller and pink" isn’t the be-all, end-all of gear anymore.

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Lululemon Just Made Its First Investment

It’s making an Amazon-like move.

Walmart Just Bought Bonobos

This is how America’s biggest company is trying to catch up with Amazon.

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Why Are So Many US Stores Struggling?

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Why Do People Buy Pricey Fakes?

$450 for a Hermès Lindy might be a deal, but it’s not cheap.

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J.Crew’s New Strategy: Slashing Prices

300 items you can actually afford (without the 40% off)

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LuLaRoe's Consultants Are Furious With the Brand

Their complaints include a flooded market, damaged credit, and, oh yeah, spies.

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How to Close a Store

Where the clothing, mannequins, and hangers go when the lights shut off.

Anyone Want to Buy Abercrombie & Fitch?

The company says it’s exploring a sale.

Why Urban Outfitters’ Boys’ Club Is a Problem

The popular retailer’s board is nearly all older, white, and male — and shareholders aren’t happy.

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Brands Are a Lot More Responsible for Terrible Factory Conditions Than They Want You to Think

Workers in LA factories experience hot, dusty, rat-infested conditions.

Nasty Gal Sold to Boohoo, But Its Problems Aren't Over Yet

Shoppers are complaining about losing store credit and customer service woes, but who’s responsible?

Why Beauty Brands Are Betting on Incubation

It’s not just for eggs and babies anymore.

The Department Store Loss Is Off-Price’s Gain

T.J. Maxx and Burlington could snag $1 billion from Macy’s and JCPenney closures.

Can Walmart Become Your Favorite Online Shopping Destination?

America’s biggest retailer is coming for your closet.

Tech Tackles the Fitting Room

Smart dressing rooms and digital mirrors are coming to make trying stuff on less of a hassle.

This Company Wants to Fill the Void in Plus-Size Fashion

Dia & Co. isn’t just here to help customers: The company wants to help brands find new customers.

Millionaires Shop Secondhand, Too

For clothes, anyway.

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The Whitewashing of Natural Hair Care Lines

Carol’s Daughter and Shea Moisture are ready to appeal to a wider audience — but who loses out?

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