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Joe Gordon has been appointed as the new Head of first direct, the UK’s number one bank for customer satisfaction and recommendation*. Effective mid-February, Joe replaces Tracy Garrad, who (pending final regulatory approvals) will be taking over as CEO of HSBC in the Channel Islands and Isle of Man. Joe will lead the award-winning HSBC-owned bank.


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first direct has added new payment functionality to its Banking on the go App, allowing customers to create new beneficiaries and Standing Orders from their mobile device. Customers now have the ability to set up and make payments to major beneficiaries and to family and friends by accessing the mobile banking app using Touch ID or a Digital Secure Key.


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first direct has cut rates across selected two and five year fixed rate mortgages, giving homebuyers a wider choice of mortgage products to suit different financial needs. The revised mortgage range, which is available from today (17 January 2017)...


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One in five are happy to use contactless for purchases of less than £1 Majority of consumers now withdrawing cash once a week or less As the Boxing Day sales get underway, new research reveals that for purchases of £30 and under we’re more likely to ‘tap to pay’ rather than hand over cash...


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first direct has launched fdesign, an exciting new platform which allows customers to become directly involved in developing new products and services. After a successful pilot where first direct worked alongside a group of customers to develop improvements to the website firstdirect.com, fdesign is now being rolled out to more customers.


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