Social Media Marketing Software
Hootsuite
spotlight

Hootsuite

by Hootsuite Media
Top Features
Hootsuite
by Hootsuite Media
  • 4.6
    Post Scheduling
  • 4.5
    Automated Publishing
  • 4.5
    Content Management
  • 4.5
    Multi-Account Management
  • 4.4
    Contact Management
OTHER USERS CHOSE
  • 5.0
    Post Scheduling
  • 4.2
    Automated Publishing
  • 4.0
    Content Management
  • 4.4
    Multi-Account Management
  • 3.8
    Contact Management

Hootsuite Reviews

Showing 5 of 3366 reviews
Overall
4.4
Ease of Use
4.3
Customer Service
4.2
  • "What I love most about this software is its ability to track Twitter conversations. In fact, one of the most helpful aspects of this software is using it for Twitter and Twitter Chats."
  • "Such a easy and helpful tool for scheduling social media for an organization. I do not know how I lived without it before but I am very happy that I have it now."
  • "Have recommended it and implemented in in several businesses as the free version used to be great for small businesses."
  • "Overall, my experience with Hootsuite has been positive and helpful. I like being able to post and schedule to multiple platforms."
  • "Absolutely ridiculous!!!! As a small business owner every penny counts and this practice is unacceptable."
  • "It would be unfair to criticize such a software that provides planned and organized use."
  • "Poor Customer Service and no credit issued when internally know issues are brought to attention. Meaning they knew about their software not working yet did nothing to notify their customer base."
  • "Additionally at least once or twice the scheduled content has failed to post, and it is difficult to track these."

Pros

  • "What I love most about this software is its ability to track Twitter conversations. In fact, one of the most helpful aspects of this software is using it for Twitter and Twitter Chats."
  • "Such a easy and helpful tool for scheduling social media for an organization. I do not know how I lived without it before but I am very happy that I have it now."
  • "Have recommended it and implemented in in several businesses as the free version used to be great for small businesses."
  • "Overall, my experience with Hootsuite has been positive and helpful. I like being able to post and schedule to multiple platforms."

Cons

  • "Absolutely ridiculous!!!! As a small business owner every penny counts and this practice is unacceptable."
  • "It would be unfair to criticize such a software that provides planned and organized use."
  • "Poor Customer Service and no credit issued when internally know issues are brought to attention. Meaning they knew about their software not working yet did nothing to notify their customer base."
  • "Additionally at least once or twice the scheduled content has failed to post, and it is difficult to track these."
Most Recent Video User Review for Hootsuite
SEE ALL VIDEO REVIEWS
Video Review
Speaker 1: My name is Veronica. I'm a club manager. I would rate the Hootsuite app five. And for more app reviews like this, click below. I was using just our social media apps, just regular Facebook, Snapchat, Instagram, Twitter. The issues I had with that was having to keep going back to each app on my computer or in my phone and update upcoming events, or flyers or anything like that. Actually was just looking for a app to, I guess, combine all that stuff together to make it easier. Like, once I make the flyer, I could just send it out and it would post to all of the social media platforms that I needed it to post to, instead of having to do it individually. So, that made it a lot easier. When I first opened the app, it basically just gave me a run through on click this, and this will show you how to do this. And I actually set up my first post within the little tutorial that first comes up when you open the app, and I posted it right then. It's really convenient. Once you set up the timer or the schedule for your post, it does it automatically for you. Anything you need to go and change, you just change it, and set it, and it just does everything without having to worry about did I post this on the right day or forgetting to post something that you know needs to be done. You can set it, and forget about it, and know it's going to be done.
Stay uptodate with social media posts Effortlessly!
5.0
Posted on June 29, 2022POSTED BY:
Veronica W.
Assistant managerEntertainment

Most Helpful Reviews for Hootsuite

Avatar Image
Arheer G.
Marketing Manager
Internet, 1001-5000 employees
Used the software for: Less than 6 months
Overall Rating
Ease of Use
Customer Service
Features
Value for Money
Likelihood to Recommend
Reviewer Source
Source: Capterra
December 20, 2022
"Social Media Managed From A Single Place"
OverallI have used Hootsuite for doing social media management (Facebook, Instagram, Twitter) for our company's social media handles. The process is very efficient and simple. Also, the social media insights provided to improve the engagement by the tool is also very helpful.
Pros1. It allows you to schedule social media post on multiple channels from a single place2. Helps you understand the best time to post on a social media
Cons1. They should start a support for Snapchat2. they should develop image/video editing features for social media posts
Switched FromSprout Social
Reviewer Source
Source: Capterra
December 20, 2022
Nicolas M.
Social media manager
Transportation/Trucking/Railroad, 10,001+ employees
Used the software for: 2+ years
Overall Rating
Ease of Use
Customer Service
Features
Value for Money
Likelihood to Recommend
Reviewer Source
Source: Capterra
December 1, 2022
"A great tool dedicated to big organizations. "
OverallI love hootsuite. Well accompanied by the teams, we set up very good processes that allowed the company to gain efficiency, productivity and therefore profitability on the issue of social media management.
ProsThe monitoring and programming features are the most and developed. There are many small details such as the ability to edit an image during publication. Governance with many employees is also very effective.
ConsThe analytics features are quite complicated to set up, and lack efficiency compared to competitors. The data are sometimes very different from those displayed natively on social platforms
Alternatives ConsideredMeltwater and Buffer
Reasons for Choosing HootsuiteAffinity with teams, monitoring functionality and ability to manage many users
Reviewer Source
Source: Capterra
December 1, 2022
Ana S.
Research
Education Management, 1001-5000 employees
Used the software for: 1-2 years
Overall Rating
Ease of Use
Customer Service
Features
Value for Money
Likelihood to Recommend
Reviewer Source
Source: Capterra
December 20, 2022
"Not Exciting "
ProsIncluding the voice feature and sharing it with public.
ConsBoring over time requires a lot of new features
Reviewer Source
Source: Capterra
December 20, 2022
Rezaul k.
Data Analyst
Research, 201-500 employees
Used the software for: 6-12 months
Overall Rating
Ease of Use
Customer Service
Features
Value for Money
Likelihood to Recommend
Reviewer Source
Source: Capterra
October 26, 2022
"It enables us to attract new clients and reach out to our devoted supporters."
OverallBy scheduling posts to go out at the most effective times, you may reach more customers, increase interaction, and increase conversions.
ProsHootsuite's first significant application was scheduling posts for times when I wasn't available to post them. Today, there are a ton of scheduling tools available, including automatic schedules that publish our posts at the same time every day regardless of when I compose them, eliminating the need for me to manually enter the information each time.Hootsuite has a ton of information to display, thus in order to manage it all, it is presented in tabbed styles. I have full control over our feeds and can alter what displays on a particular tab. Prioritize influencer messages, create a tab just for customer service messages, whatever.With analytics, I may learn more about what customers desire and compile that information into reports that I can customize.Manage and evaluate the effectiveness of social advertising to attract new clients in addition to devoted followers.
ConsSadly, the fundamental plan has certain flaws. If I want advanced features, I'll have to pay.There are some issues with the post creator's text editor.It is annoying to not be able to amend a planned post within five minutes of the scheduled publishing time.
Alternatives ConsideredGoogle Analytics 360
Switched FromMailchimp
Reasons for Switching to HootsuiteMaking and scheduling content in advance for numerous platforms saves time.
Reviewer Source
Source: Capterra
October 26, 2022
Nathan J.
Owner/Producer
Marketing and Advertising, 1-10 employees
Used the software for: 6-12 months
Overall Rating
Ease of Use
Features
Likelihood to Recommend
Reviewer Source
Source: Capterra
December 29, 2022
"Good but feels outdated"
ProsIt's easy to manage social media accounts and schedule posts. It's fairly easy to figure out how to use it.
ConsThe user interface feels super old. While the tools work, it just doesn't have a modern look or feel.
Alternatives ConsideredCoSchedule Marketing Suite
Reasons for Choosing HootsuiteWe already had HootSuite, but after using for several months we decided to switch
Reviewer Source
Source: Capterra
December 29, 2022
Compare Alternatives
Hootsuite
Starting from:
$49.00/Per-Month
Pricing Model:
Flat Rate
Starting from:
$50.00/Per-Month
Pricing Model:
Flat Rate
Starting from:
Not provided by vendor
Pricing Model:
Usage Based
Overall Rating:
  • Ease of Use
    4.3
  • Customer Service
    4.2
  • Features
    4.2
  • Value for Money
    4.2
Overall Rating:
  • Ease of Use
    4.3
  • Customer Service
    4.4
  • Features
    4.4
  • Value for Money
    4.2
Overall Rating:
  • Ease of Use
    4.7
  • Customer Service
    4.8
  • Features
    4.5
  • Value for Money
    4.5

Hootsuite Pricing

Starting From:
$49.00 /month
Pricing Model: Flat Rate
  • Yes, has free trial
  • Yes, has free version
Pricing Details (Provided by Vendor):
Free - 1 user / 2 social accounts Professional @ $49/month - 1 user / 10 social accounts Team @ $129/month - 3 users / 20 social accounts Business - starting @ $739/month - 5 users / 35 social accounts Enterprise - contact for pricing, unlimited users / 50+ social accounts
Pricing Resources:
  • Be an Informed Buyer: Understanding the True Cost of Business Software
  • Social Media Marketing Software Pricing Guide
  • What is Hootsuite?

    Social media is a wild place to do business. That's why thousands of brands rely on Hootsuite's tools and expertise to bring order to the chaos. Launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all your customer conversations in one place. Plus, get access to industry leading certifications, training, and coaching to help you push your results on social media further, faster.

    Hootsuite Video and Images

    Social Media Monitoring: Monitor all of your social media profiles in one place and track the topics that matter to your brand.
    Scheduling & Planning: Plan social content as a team with an intuitive, shared calendar that features collaborative post drafts and built-in approval workflows.
    Publishing: Create, publish and schedule engaging posts across your social channels.
    Customer Engagement: Never miss a message and respond to customer inquiries faster with a consolidated stream of messages across networks that can be triaged and assigned. Provides optional chatbot handover for automated responses.
    Analytics & Reporting: Measure the effectiveness of your social media strategy and turn strategy into execution with meaningful and actionable insights. Customize and share reports according to your unique business goals and objectives.

    Best For

    Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.
    Still searching for the right software?
    Talk to a Capterra software advisor today.
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    Deployment & Support

    Deployment
    • Cloud, SaaS, Web-Based
    • Desktop - Mac
    • Desktop - Windows
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    Support
    • Email/Help Desk
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    • 24/7 (Live Rep)
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    • In Person
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    Contact Details
    • Hootsuite Media
    • Located in Canada
    • Founded in 2008
    • https://hootsuite.com

    Hootsuite Video