What Is Aha!?

Aha! is the world's #1 product development software. Our suite of tools works seamlessly together to help teams turn raw concepts into valuable new capabilities — for customers and the business. Set strategy, crowdsource ideas, spark creativity, prioritize features, share roadmaps, manage releases, and plan development.

Who Uses Aha!?

Build lovable products with the world's #1 product development software. Trusted by 600,000+ product builders from companies of all sizes.

Where can Aha! be deployed?

Cloud-based
On-premise

About the vendor

  • Aha! Labs
  • Located in Menlo Park, US
  • Founded in 2014

Aha! support

  • Phone Support
  • Chat

Countries available

Australia, Canada, Germany, India, Israel and 5 others

Languages

English

Aha! pricing

Starting Price:

US$74.00/month
  • Yes, has free trial
  • No free version

Aha! does not have a free version but does offer a free trial. Aha! paid version starts at US$74.00/month.

get a free trial

About the vendor

  • Aha! Labs
  • Located in Menlo Park, US
  • Founded in 2014

Aha! support

  • Phone Support
  • Chat

Countries available

Australia, Canada, Germany, India, Israel and 5 others

Languages

English

Aha! videos and images

Aha! Software - Set goals
Aha! Software - Capture ideas
Aha! Software - Prioritize features
Aha! Software - Build visual roadmaps
Aha! Software - Report on progress
View 6 more
Aha! video
Aha! Software - Set goals
Aha! Software - Capture ideas
Aha! Software - Prioritize features
Aha! Software - Build visual roadmaps
Aha! Software - Report on progress

Features of Aha!

  • Access Controls/Permissions
  • Agile Methodologies
  • Alerts/Notifications
  • Approval Workflow
  • Backlog Management
  • Bar Chart
  • Brainstorming
  • Budget Management
  • Budgeting/Forecasting
  • Business Process Automation
  • Capacity Management
  • Change Management Software
  • Client Portal
  • Collaboration Tools
  • Color Codes/Icons
  • Commenting/Notes
  • Communication Management
  • Customer Journey Mapping
  • Customizable Dashboard
  • Customizable Templates
  • Dashboard Software
  • Dependency Tracking
  • Document Management Software
  • Drag & Drop
  • File Sharing Software
  • For Small Businesses
  • Gantt/Timeline View
  • Goal Management
  • Goal Setting/Tracking
  • Guest Access
  • Idea Management Software
  • Ideation
  • Innovation Management
  • KPI Monitoring
  • Kanban Board
  • Milestone Tracking
  • Modeling & Simulation
  • No-Code
  • Performance Metrics
  • Polls/Voting
  • Portfolio Management
  • Prioritization
  • Process Modeling & Designing
  • Product Data Management Software
  • Product Lifecycle Management Software
  • Product Roadmapping
  • Progress Tracking
  • Project Management Software
  • Project Planning Software
  • Project Planning/Scheduling
  • Project Scheduling
  • Release Management
  • Release Planning
  • Reporting & Statistics
  • Reporting/Analytics
  • Reporting/Project Tracking
  • Requirements Management Software
  • Resource Management Software
  • Roadmapping
  • Rules-Based Workflow
  • Scenario Planning
  • Scorecards
  • Sprint Planning
  • Stakeholder Defined Attributes
  • Status Tracking
  • Strategic Planning Software
  • Surveys & Feedback
  • Task Management Software
  • Team Management Software
  • Template Management
  • Templates
  • Third Party Integrations
  • Time Tracking Software
  • Traceability
  • Visual Workflow Management
  • Visualization
  • Web-based Deployment
  • Workflow Management Software

Alternatives to Aha!

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Roadmunk is an end-to-end roadmapping tool made for customer-driven product management.
Confluence is a team workspace where knowledge and collaboration meet. Create, collaborate, and organize your work all in one place. Learn more about Confluence
ProductPlan roadmap software is the easiest way to plan, visualize, and communicate your product strategy. Learn more about ProductPlan
SharpCloud empowers businesses and people to take action, and make informed, faster decisions in a changing world, to fuel growth.
Craft.io is the ultimate Product Management software for PMs who turn new ideas into great products. Start your 14-day free trial! Learn more about Craft.io
Airtable is the database that anyone can use with a beautiful spreadsheet interface.
monday.com is a cloud Work OS, where teams run their projects and everyday work, whether they are in the office, home or on-the-go. Learn more about monday.com

Reviews of Aha!

Average score

Overall
4.7
Ease of Use
4.4
Customer Service
4.9
Features
4.7
Value for Money
4.6

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
79%
4
16%
3
4%
2
0%
Sherri
Sherri
Product Manager in Canada
Verified LinkedIn User
Information Technology & Services, 10,000+ Employees
Used the Software for: 1+ year
Reviewer Source

Aha is the only game in town

5.0 3 years ago

Comments: We tested and demo'd all of the top-rated pieces of software that call themselves Product Management Software. Nothing compares to Aha, in my opinion, it is the only software that offers all of the key features I need. There are definitely a few tweaks that could be made, but nothing else even comes close to this tool. I am very happy with it.

Pros:

It is made by Product Managers for Product Managers It has features around the vision and strategy of the company There is clear separation between ideas and features There are Personas that can be attached to ideas and features There are goals and strategies There are areas to store your files You can create shareable presentations that update dynamically You can build wireframes within the tool You can house everything you need as a Product Manager is one locations The support is amazing Integrates with JIRA

Cons:

I find it difficult to find what I am looking for in the knowledge base Some of the features are not very intuitive to use There are a few features I would like to see added

Alternatives Considered: Targetprocess, Quip, ProductPlan, Craft.io, GoodDay, Confluence, monday.com, Wrike, Productboard and ProdPad

Reasons for Choosing Aha!: JIRA does not provide the features needed for a Product Management Team

Switched From: Jira

Reasons for Switching to Aha!: Because it was the only one that had all of the key features we were looking for.

Greg
Greg
Founder in US
Verified LinkedIn User
Sports, Self Employed
Used the Software for: Free Trial
Reviewer Source

So glad to have finally found and settled on Aha! Quite aptly named!

5.0 8 months ago

Comments: This is one of the slickest, most beautiful, well-thought-out, powerful, and extensible tools I've ever seen. It took a while to get all settled into exactly how it fits in with my needs, but the documentation AND customer support were second-to-none during the trial to help me get there. Once I did...wow, it's slick and powerful.

Pros:

I loved so many things about Aha!, but probably the most important thing was my ability to manage and prioritize a LOT of my product's features that can also be tied to Epics, Storys, Initiatives, and Goals in a very slick and powerful interface.

Cons:

The product becomes cost-prohibitive, especially for startups, if you wish to use the "Develop" side of the product as well as the "Roadmap" side. For some reason, you need to step up to an extremely expensive Enterprise version, which makes little sense as smaller companies would of course want to use sprint planning and many other critical lower-level engineering and development features. The trials only allow one or the other, not both (without a very confusing experience), which seems odd for the same reason.

Alternatives Considered: Jira, Trello and Asana

Reasons for Switching to Aha!: Aha! has well-thought-out capabilities that blend strategy and roadmap planning with powerful feature management. I don't believe there is another product out there that comes close in this regard. And in such a gorgeous, flexible, and easy-to-use interface.

Aha! Labs Response

3 months ago

Hi Greg, Thank you for your positive review! It is great to hear how Aha! is helping your organization achieve success. Good news on the trial front — you can enable a trial of Aha! Develop within your Aha! Roadmaps account to experience both tools together. If you are interested, please don't hesitate to send us a note at [email protected] Our Customer Success team are all former product managers and would love to answer any questions.

Sam
Sam
Product Owner in US
Verified LinkedIn User
E-Learning, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source

Aha moments around every corner

5.0 2 months ago New

Comments: Ability to produce a roadmap for the first time in company history while integrating that with Aha Develop for targeted sprints which has increased delivery time and quality of each release. The ideas portal has also been crucial to our business and engagement with our users.

Pros:

It is user friendly while being extremely robust as you get deeper into the functionality. So far I've found that almost everything is possible in Aha and sometimes just takes a little thought on how you want to achieve it that will fit your organization.

Cons:

I can't say there is anything that I don't like about this software. We're in the middle tier package and anything I would mention here is included in the highest tier.

Alternatives Considered: Jira and Airtable

Reasons for Switching to Aha!: All in one.

Aha! Labs Response

last month

Hi Sam, Thank you for sharing such a positive review. And for letting us know you are benefiting using the whole product suite including Aha! Develop. It is great to see that Aha! has helped you produce a high quality roadmap! As always, if you ever need any help at all, our Customer Success team are all former product managers and would love to answer any questions you may have at [email protected]

Vivek
Sr Data Analytics Engineer in US
Food Production, 1,001-5,000 Employees
Used the Software for: 6-12 months
Reviewer Source

Great tool for project management with a steep learning curve

3.0 2 years ago

Comments: After getting used to it gives you ton of features to create stunning visualizations and project tracking on a very nice way

Pros:

Tons of features giving you the ability to follow up on biggest to most minute details of projects which makes it very malleable to various needs.

Cons:

The learning curve is steep compared to You track. Schedules epics activities development tasks todos and several other features can be hard to distinguish and somewhat confusing.

Alternatives Considered: YouTrack

Reasons for Switching to Aha!: Leadership decided

Nathaniel
Sr. Product Manager in US
Financial Services Software, 5,001-10,000 Employees
Used the Software for: 2+ years
Reviewer Source

Solid Product Platform

5.0 last month New

Pros:

Aha! has always had outstanding customer service and user experience. I have used this product for many years and have easily onboarded and mentored product managers' careers using this product. I like that we have traceability from the business strategy all the way to the requirements. It has been an invaluable tool for my team to articulate the 'why' to our IT partners.

Cons:

The product can be overwhelming at first for new users, but the knowledge base and tutorials are beyond sufficient to bring folks up to speed. It would be great if the product allowed more configurable design to its presentations and roadmaps so we can migrate fully out of ppt and use presentation mode instead.

Aha! Labs Response

last month

Hi Nathaniel, Thanks for your review! It is great to hear how Aha! is helping your organization achieve success. I would encourage you to vote and comment on an idea in our ideas portal (https://big.ideas.aha.io/) in regards to your presentations request. Our product managers continuously review ideas when building out our product roadmap. As always, if you ever need any help at all, our Customer Success team are all former product managers and would love to answer any questions ([email protected]) you may have.