On-Demand Training

Need a learning program that fits into your schedule, anytime, anywhere? The ANA can help.

Register now for our on-demand learning courses. All on-demand learning courses are complimentary and only available to full, client-side ANA Members. Simply click to register and access our on-demand learning courses. All courses must be accessed and resumed directly from the ANA website.

The ANA on-demand courses align to high demand training curriculum topics and include multiple short-length lessons, with case studies/examples/best practices, knowledge checks and activities, toolkits, reference guides, assessments, surveys and certificates of completion.

  • Inspiring Great Creative

    This course will help you get the kind of powerful creative work that builds your sales overnight and builds your brand over time. You will be guided through the entire creative process, from the creative brief to judging creative work, giving the agency compelling feedback, and making all your communications more effective. Quite simply, this course will help you to be a better client.

    In partnership with Jane Maas, ANA faculty, former creative director at Ogilvy & Mather and former president of Earle Palmer Browne.

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  • Content Powered Engagement

    Effective content has never been more important for successful brand marketing. This course will help brands and marketers identify and take advantage of key opportunities content marketing offers, avoid pitfalls that lie therein and make their own mark on the content landscape.

    In partnership with ANA Strategic Partner, Meredith Xcelerated Marketing

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  • Integrating Across the Customer Decision Journey

    Lack of insight into the customer’s decision making process leads to missed opportunities. Knowing why, when, how, and where customers engage with your category is essential for brands to interact with customers throughout their decision journey. In this course you will learn how to create customer-focused, integrated marketing campaigns by breaking down silos and connecting with your customers where it matters most.

    In partnership with Dina Shapiro, ANA faculty, CEO and founder of Yorkville Consulting

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  • Art and Science of Brand Building

    Your brand is an intangible asset and yet it is the most powerful contributor to the long term growth of your company’s bottom line. It takes vigilance and a disciplined process to maintain and grow your brand equity. This course will help your brand compete and win in the marketplace; it breaks down the key components of brand building in a way that will build your knowledge and reveal practical insights and initiatives that you can use to build your brand and bottom line.

    In partnership with Ed Faruolo, ANA faculty and founder and president of VitaLincs.

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Coming Soon

  • Presentation Writing and Delivery to Convey, Compel and Convince

    Presentations are an essential feature of business today. Whether at your company or to clients or other stakeholders you will need to present your ideas in a way to move them – and the business - forward. In this course you will learn a structured approach to writing and delivering winning presentations that allows you to Convey, Compel and Convince your audience of your ideas.

    In partnership with Jonathan Holburt, ANA Faculty, who has worked as an agency business director with a number of Fortune 500 companies, and currently advises new start-up companies.

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