As the global leader in marketing knowledge, the American Marketing Association hosts a broad range of conferences, trainings, and virtual events catering to marketers, researchers, and academicians in all stages of their careers. By engaging an international cohort of leading faculty, speakers & instructors, the AMA is able to provide forward thinking content to keep members at the forefront of marketing practice. The AMA uses this wealth of expertise to offer unique corporate training for diverse companies and recognize premier marketers in the field through the Professional Certified Marketer program. Use the lists that follow to identify the event that best meets your needs.
Upcoming Conferences, Events & Trainings
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9/14/2016 How can converged media improve marketing effectiveness
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Why Facebook data is crucial to customer care initiatives
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How images help brands understand consumers response to marketing
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9/15/2016 Why the shift to customer-centricity is critical and how sticking with the status quo of traditional business practices simply isn’t going to cut it
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How you can align and drive
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9/19/2016 Marketing
spending
Social media marketing
Mobile marketing
Marketing
organization
Marketing leadership
Marketing analytics
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Founded in 2008, The CMO Survey is the only
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9/20/2016
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9/21/2016
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2350 M Street N.W., Washington
, D.C.
In-Person Event Effective Marketing Writing delivers clear, sophisticated training that will ensure you can “up your writing game.” Immediately back on the job, you will apply the course’s tips and techniques to engage your readers/audience – and get better results. 9/20/2016 Gain insightful marketing strategies drawn from a research study "The Global Digital Conversation
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Distinguish between the difference of being an organization that leads or one that
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9/21/2016 What actions your prospective students are taking online
How do determine which digital strategies work for your institution
How to spot and correct gaps in your integrated
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9/22/2016 How to leverage your marketing technology and deliver 10x the results
Using big testing, rather than big data, to innovate and outperform your competitors
Real-life examples from
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9/27/2016
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9/28/2016
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Chicago
, IL
In-Person Event Participants will discover how to integrate digital with business goals while capitalizing on new technologies and measurement strategies that deliver the measurable results to their organization. 9/29/2016
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9/30/2016
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1919 Connecticut Ave., NW, Washington
, D.C.
In-Person Event This workshop will focus on how to create and leverage the myriad forms of content to promote businesses, retain customers, influence word of mouth, close the decision gap on prospects and leverage content as a brand differentiator. 10/5/2016
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10/6/2016
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1919 Connecticut Ave., NW Washington
, D.C.
In-Person Event You will learn how to use measurements, analytics and financial discipline to guide the development of more profitable strategies and tactical marketing campaigns. |
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