Bing
The latest news about Bing.com search engine technology and features for SEO professionals and search marketers.
Related Resources: Bing
Microsoft goes open source with one of its Bing algorithms
Microsoft's Space Partition Tree and Graph algorithm enables developers to apply vector search to traditional, audio and visual...
If you’re not remarketing keywords, you’re missing out
Targeting methods have moved beyond keywords and SMBs should now be interacting with potential customers alongside their entire purchase...
IAB: U.S. search spend grew 19% in 2018, but its share of digital ad spend ticked down, again
Search remains the primary digital format, but video continues to see rapid spend growth....
Learn how to get better returns from Microsoft Ads
To get started, import a successful Google AdWords campaigns, do your research on keywords and optimize your current bids and budget for...
Microsoft Advertising is no longer just chasing parity with Google Ads – it’s building unique ads features
3D ads and a host of ad extensions are among the features Microsoft Advertising is testing....
Bing Ads rebrands as Microsoft Advertising
The new name reflects a broader focus on ad inventory, data and targeting...
Still have active destination URLs in Bing Ads? It’s time to migrate to final URLs
Say goodbye to standard text ads by the end of the year....
10 principles of digital accessibility for modern marketers
Developers and designers can help differently abled users navigate websites by using CSS to control visual page elements. Here are other ways...
Just 4% of U.S. businesses ‘voice search ready,’ finds analysis of nearly 75,000 companies
Are your local SEO and business listing data optimization efforts ready for voice...
How to set up action extensions, Bing Ads’ newest ad extension
The call-to-action prompts support scheduling and tracking...
Bing Ads launches new action extensions to highlight calls-to-action
Actions extensions take a page from display and social media ads with prominent calls-to-action....
Bing Ads Custom Audiences now available in most markets
Retarget your customer lists by connecting Bing Ads to a partner...
Bing Ads bad account takedowns doubled in 2018
Third-party tech support scams, cryptocurrency and weapons ad content topped the areas of attention....
Google apologizes for rel=next/prev mixup
Google suggests webmasters, developers, and publisher continue to use rel=prev/next for other reasons outside of Google indexing...
Bing upgrades text-to-speech, expands intelligent answers, improves visual search
Check out the latest upgrades made to Bing around voice, image and answer...
LinkedIn taps Bing search data for interest targeting
Advertisers can reach audiences based on business-oriented content they've engaged with on Bing....
Bing Ads Editor releases updates to make Google Ads imports faster, easier
The enhancements focus on reliability, speed and parity....
Bing Ads brings 3D ads to Search with Samsung
Users can interact with the desktop ad format to inspect product features and details....
Maximize Clicks in Bing Ads now available globally
The strategy automatically sets bids to increase click volume. There are some manual control options....
Bing to require LegitScript certification for addiction recovery advertisers
Drug and alcohol addiction recovery centers will have to be certified before running an ad campaign and can no longer use lead...