SendGrid's Email Deliverability Blog

From email deliverability best practices, to hackathon highlights, API tutorials, and everything in between, the SendGrid blog is your destination for all things email. Browse our most recent posts in the main feed or filter by category. Be sure to subscribe to the blog to get a daily digest of posts and reach out to us in the comments to let us know how we're doing.

SendGrid is Now Available in Google Cloud Launcher

Community, Partnerships
2015_SG_2nd_Small_RGB

SendGrid is happy to announce its availability in Google Cloud Launcher, a marketplace that enables Google Cloud Platform users to explore, launch, and manage powerful solutions and services. Google Cloud Platform offers computing, storage, and application services for your web, mobile, and backend solutions. Google Cloud Platform and SendGrid have collaborated for a number of years, but this update provides … Read more ›

What Should Be Your #1 Focus To Achieve Great Email Deliverability? Our Experts Weigh In.

Best Practices
email deliverability

Last week, we published our post 5 Deliverability Tips from SendGrid Experts. Today, we have a continuation of that post, and a few more takeaways from Luke Martinez, Deliverability Consultant, and Taylor Ferguson, Associate Delivery Consultant. Below, Luke and Taylor talk about what they think companies should focus on when it comes to email deliverability, and some of the changes … Read more ›

Yahoo DMARC Update

Best Practices
DMARC

You may already know that Yahoo.com has a DMARC policy in place that prevents mail with yahoo.com in the from address from being delivered if it is sent from outside Yahoo’s infrastructure. Yahoo is expanding this policy to their lower-volume Yahoo international domains below on Mar 28, 2016. The list of domains that will become unusable is as follows:   … Read more ›

5 Email Deliverability Tips from SendGrid Experts

Best Practices
email deliverability
We recently published SendGrid’s 2016 Email Deliverability Guide that was written by two of our in-house Delivery Consultants: Luke Martinez and Taylor Ferguson. If you haven’t read it yet, make sure you check it out. In this post, they’ve answered a few questions about common email misconceptions and what they look at when evaluating customer email programs: ... Read more ›

Email’s a Stage: A Look Behind The Curtain of Your Email Program

Jacob Hansen Best Practices
Email's a Stage
After a busy February that included a conference focused on reducing email abuse, teaching an “email delivery bootcamp” class at SendGrid, and delivering a few successful onsite delivery consulting sessions with clients, I was reminded that the terminology and overall larger ideas of email and delivery best practices aren’t so easily understood. What really seemed to stick throughout these different engagements was an analogy of how the world of email is closely related to that of a live theater setting. All pieces of an email program, similar to the pieces of a great show, must all be in proper working order to get the best desired result. ... Read more ›

SendGrid’s 2016 Email Deliverability Guide

Best Practices
Deliverability_Cover_Mock

Whether it’s transactional or marketing email, or if you’re sending 100 or 100 million emails a month, making sure your messages are getting to your recipients is essential for any business. SendGrid’s Email Deliverability Guide has always been the best resource for improving deliverability, and we’ve improved it for 2016. ReturnPath’s 2015 Deliverability Benchmark Report recently stated that 21% of … Read more ›