Manage multiple screens and continue to reach users seamlessly as you bring your omnichannel video campaigns to the big screen. All it takes is a simplified solution that aggregates each and every piece on one platform. All it takes is The Trade Desk.
Inventory
Access 100% viewable, non-skippable Advanced TV inventory that you can enhance with data for addressable targeting right within The Trade Desk platform. Target devices including:
- Desktop video
- Mobile video
- Tablet video
- Gaming consoles
- Over-the-top (OTT) devices
- Smart TV apps
Partnerships with industry leaders allow us to offer our clients a robust inventory of premium content.
TV measurement and optimization
The Trade Desk’s partnerships with Nielsen DAR and comScore vCE allow for the measurement of the metrics you care about most when it comes to Advanced TV including Gross Rating Points, on-target percentage, and more.
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