Bing Ads adds Enhanced CPC bid strategy to optimize for conversionsAutomatically adjusts bids within a range depending on estimated likelihood of a user to convert.
Bing Ads has launched its first bid strategy, Enhanced CPC, aimed at automatically optimizing bids for conversions.
Bing Ads will automatically adjust your bids in real time so that you bid up to 30% higher on users that are more likely to convert and bid up to 100% less on users less likely to convert.
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