Who is Snow Commerce

Who is Snow?

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Who is Snow Commerce

Who is Snow?

Snow’s Metaphor

We love the name, but even more we love the theme.

Snow inspires, delights and intrigues the intellectually curious.

Like a white canvas, online shopping experiences should be sculpted to immerse the audience into the brand.

Like a snowflake, uniqueness is your key to success.

Make it Snow.

Meet the Team

Meet the Team

Meet the Team

Meet the Team

Rick SimpsonCEO and FounderRick started the company. He hails from Canada, therefore he likes hockey, skiing and saying “eh”. He is a McGill Engineer with an MBA from Oxford University. — Rick Simpson
President

Katie Davison
SVP of Growth Strategy

Adam Hutzelman
VP of Operations

Jason AyersVP of Finance & HRWith a background in financial management, Jason brings his experience, an MBA from NKU, and a borderline-unhealthy love of spreadsheets to the Snow team. He is from Philadelphia and loves cooking. — Jason Ayers
Global VP of Data & BI

Robin EcheverriaVP of Client ServicesRobin knows retail. As VP of Client Services, she knows how to make it happen on time (or she doesn’t sleep). She climbed the mountain at Appalachian State University. — Robin Echeverria
VP of Client Services

Javier RosarioVP of Professional ServicesFrom managing projects to developing sites, Javier does it all. Originally from Puerto Rico and a degree from Springfield College, he’s the guy you want to heat up your digital strategy. — Javier Rosario
VP of Professional Services

Nevin ShalitVP of Business DevelopmentNevin and Rick worked together 100 years ago on The Lord of the Rings, and now they're on the same team again. When Nevin isn't eating and breathing eCommerce, you can find him out on the lake kayaking. — Nevin Shalit
VP of Business Development

Gavin ParryDirector of International ServicesOver 20 years of corporate experience in e-commerce, online marketing, project and product management and business administration. — Gavin Parry
Director of Project Management & International

Karilynn FulbrightDirector of MarketingKarilynn is a seasoned jack of all trades in digital marketing and advertising with experience working for several Fortune 500 brands. From social media to search to Amazon, she loves keeping up with the ever-evolving digital landscape. When she's not optimizing campaigns or creating digital strategies, you can find Karilynn at a concert, at the gym, hiking or hugging her dogs. — Karilynn Fulbright
Director of Marketing

Alex SpanogiansProfessional Services ManagerWith a Masters in Fine Arts, a passion for UX, and a background in project management, Alex brings our sites to life. She has three young kids who keep her busy with school, dance, soccer, Girl Scouts, and… — Alex Spanogians
Director of Design

Julie Kerr
Director of Product Design

Lindsey EliasHR ManagerA Cincinnati native, Lindsey brings a passion for employee engagement with a background in HR. When not on the job she can be found chasing her boys and dog while attempting to find the perfect wine pairing for dinner. — Lindsey Elias
HR Manager

Gary KohlmanDirector of Marketing DesignHis best creative ideas do not come from behind the computer, but usually in the shower, driving or on the links. Gary is a worldwide design veteran of many decades, from Wisconsin to New Mexico to Singapore to Ohio. — Gary Kohlman
Director of Brand Creative

Camille Buten
Account Director

Hali OwensOperations ManagerWith a background in event planning and public relations, Hali brings organization and attention to detail everywhere she goes. Her ‘think outside the box’ approach ensures each client is left with a unique experience. — Hali Owens
Applications Director

Anna Tepe
Program Manager

Alexander OgdenDesignerAlex comes to Snow from Western Illinois University with a Bachelor of Arts. His creativity is reflected in his work & free time with his interest in design, playing the drums, and the film industry. He also loves dogs! — Alexander Ogden
Graphic Designer

Danielle SchaeferSenior DesignerDanielle is a born artist and trained designer. With her BFA in Graphic Design, she’s become experienced in web, system, and print design where her curiosity inspires her to exceed the ordinary. — Danielle Schaefer
Sr Graphic Designer

Lori ColwelleCommerce ManagerLori joined Snow with a background in buying and retail. She has degree in Fashion Design Product Development from the University of Cincinnati. When Lori isn’t focused on a client, she finds balance between hot dogs and… — Lori Colwell
Merchandising Manager

Doug Miller
Software Architect

Janie SmithSenior eCommerce SpecialistJanie joined the Snow team with a Public Relations degree from Eastern Kentucky University. She is eager to become an eCommerce wizard and loves to listen to music and podcasts to get the creative juices flowing… — Janie Smith
Client Services Manager

Macy FennellSenior eCommerce SpecialistMacy was born and raised in Fort Thomas, Kentucky. This is her first hands-on experience with eCommerce. With a passion for creativity and a business marketing background, she is eager to discover everything eC… — Macy Fennell
Program Manager

Derek BuckinghamTechnical Project ManagerA graduate of NKU with a BA in Graphic Design that later moved into the world of Programming and UX Design. Love to play hockey, snowboard, work on cars and motorcycles, learn new programming languages, and e… — Derek Buckingham
Front End Web Developer

Katelyn RosteutscherFinance AnalystBorn and raised in Cincinnati, Katelyn brings experience in finance, tax, and inventory to the team. She graduated from the University of Cincinnati with a degree in Accounting and a love for numerical data. — Katelyn Rosteutscher
Inventory Manager

Joey ReddingSenior DesignerJoey is a Cincinnati westside native who loves any and all sports. He graduated from The Modern College of Design with a degree in Applied Business in Advertising Art. Joey is a natural born problem solver with an eagernes… — Joey Redding
Sr Graphic Designer

Jonathan "Stats" StatonData AnalystEngineer-turned-data-fanatic. He integrates and automates data while developing crucial asset dashboards to track and improve client KPIs. He's into soccer, strategy board games, his wife, and leading the teens at … — Jonathan "Stats" Staton
Data & Business Intelligence Manager

Cassy WoelfelSenior DesignerBorn and raised in Cincinnati, Cassy graduated from the University of Cincinnati's DAAP program with a degree in Graphic Design. When she's not designing she's coaching a dance team or redecorating her house again. She lo… — Cassy Woelfel
Senior Designer

Erika GromoskyOperations SpecialistErika joins the team with a wealth of customer service knowledge. She will always take the time to make sure that everyone she interacts with feels like a VIP. You can usually find her cuddled up somewhere with a h… — Erika Gromosky
Implementation Manager

Darrell ManetProgram ManagerDarrell comes to Snow with a valuable mix of experience in project management, client service, sales and operations. He is a Ball State University grad and proud husband to a talented writer, and father of two boys, with … — Darrell Manet
Program Manager

Lauren BeaudryDesignerLauren is a graduate of The Modern College of Design and is fueled by her passion for creating digital art and humanizing user experiences. When she’s not at work, you can find her playing Nintendo games or drawing cartoons. — Lauren Beaudry
Product Designer

Nicole DanielsCustomer Service SpecialistNicole joins the Snow Team with an MBA in Marketing and Organizational Leadership and a lot of experience in customer service. A fan of traveling and books, when not working, you can usually find her curled … — Nicole Daniels
Operations Manager

Myko ChapmanCustomer Service SpecialistI am excited to be a part of the Snow Commerce team. Over 30 years of customer service experience. A positive attitude with a great work ethic and willingness to do what needs to be done is key when providing … — Myko Chapman
Customer Service Manager

Melanie SiedleckiCustomer Service SpecialistAs a natural people-person and social butterfly, Melanie is very excited to be with Team Snow as a Customer Service Specialist. She loves talking about music, traveling, and books over a good cup of coffee… — Melanie Siedlecki
Order Management Specialist

Jillian GluntData AnalystI just graduated from Miami University this past May and am so excited to bring my love of data and analytics to the corporate world. Even though I am new, I am eager to learn and show everyone what I am capable of. I also l… — Jillian Bartels
Royalty Data & Reporting Manager

Heather Yelton
Strategic Account Manager

Carly NasheCommerce SpecialistOriginally from the Detroit suburbs, Carly made her way to Ohio through attending Miami University, and Snow Commerce got her to stick around Cincinnati. She's not only passionate about eCommerce and always eager to lea… — Carly Nash
Program Manager

Kit BoyleeCommerce SpecialistKit is a current student at Northern Kentucky University where she is majoring in General Business. She joined the team excited to learn about all things ECommerce. In her spare time, Kit, loves to go rock climbing and h… — Kit Boyle
Merchandising Strategist

Sam PackSr. Production DesignerBorn and raised in Loveland, Ohio. Graduated from Cincinnati State with a degree in Graphic imaging technology. I have a passion for printing and everything involved with it, that is why I have a CMYK color wheel tatto… — Sam Pack
Senior Production Designer

Connor TweleSoftware DeveloperThe classic 'Palindrome Checker' exercise got Connor hooked on coding. Since that day his main goal is to recreate that sense of accomplishment by getting the problem solved. Outside of work Connor enjoys cooking and ma… — Connor Twele
Software Engineer

Joseph SchmidtSoftware EngineerJoe is a graduate from Ball State University with a passion for clean software design and reliable processes. When not designing compilers or programming, you'll probably find him on a hiking trail with his dog. — Joseph Schmidt
Software Engineer

Luke SteinInventory SpecialistI was born and raised in Ft Thomas, KY. I graduated from Gardner-Webb University with a Bachelor’s in Finance/Economics. I am looking forward to learning the Snow way while bringing a variety of experience to the team. … — Luke Stein
Inventory Analyst

Alana MorrisoneCommerce SpecialistI was born and raised in Ottawa, Canada. I am joining Snow with a background in eCommerce & retail and I am excited to learn more. In my spare time I love reading, hiking with my dog, and spending time with frie… — Alana Morrison
Program Strategist

Alex GeromeDesignerAlex is a designer, a writer and a storyteller trained by the University of Cincinnati. Every morning she dawns her metaphorical rose-colored glasses, aspiring to create something beautiful. After hours you can find her curled up … — Alex Gerome
UX Designer

Meg ScottDesignerAfter graduating from Miami University with a BFA in Interactive Media Studies and a minor in Graphic Design, Meg took her creative skills to the Windy City. Two years later, she's back in her hometown of Cincinnati, spending her free time with friends and family (including her four rescue dogs) and teaching herself film photography. — Meg Scott
Graphic Designer

Charlotte McDonaldOperations SpecialistCharlotte is a graduate from the University of Kentucky with a background in merchandising and marketing. In her free time, she can be found traveling or outside with her two dogs. — Charlotte McDonald
Cataloging Lead

Kevin StuczynskieCommerce SpecialistKevin is a Cleveland native and graduate of Ohio State. He loves tech, eCommerce, and marketing. Outside of work he’s either reading, listening to a podcast, or shooting for a high score at the nearest Pop-A-Shot … — Kevin Stuczynski
Digital Marketing Strategist

Keika JonesUX Project ManagerA NYC native, Keika joins Snow with a background in eCommerce, development and project management, with a love for smart design and problem solving. She’s mom to a crazy black pug and enjoys experimenting with new recipes, currently obsessed with Sohla El-Waylly. — Keika Jones
UX Project Manager

Dani Turpin
Product Designer

William JonesCustomer Service SpecialistBorn and raised in Cincinnati, graduated from the University of Cincinnati in Spring 2019, I am a huge thrill seeker have been sky diving twice. I also frequently travel to the country's best amusement parks, … — William Jones
Customer Service Specialist

Mallory Roberts EskewSenior Program ManagerSideline reporting didn't work out, but 13 years later Mallory still finds herself dedicated to the wonderful world of sports. Her proudest professional achievement was sprinting as a Taco Bell hot sauce packet for the Houston Astros. — Mallory Roberts Eskew
Strategic Account Manager

Katherine NightingaleFront End DeveloperKatherine recently graduated from Northern Kentucky University with a degree in Computer Science.  She loves focusing on creating beautiful and functional websites.  Outside of work, she loves to play all the latest video games, bake delicious cookies, and build PCs. — Katherine Nightingale
Front End Web Designer

Rachel ParishSenior E-Commerce SpecialistRachel is an Indiana native with a degree in Fashion Merchandising & Design from Ball State University who loves all things retail and e-commerce. In her free time you can find her exploring Cincinnati with her husband and son or tackling her latest craft project. — Rachel Parish
Program Manager

Danielle Nolfo
Order Management Specialist

Elizabeth Coffman
Order Management Specialist

Hannah Key
Accounting Analyst

Jimmy Ratliff
Accounting Analyst

Bryce Palazzolo
Digital Marketing Specialist

Meg Fennell
Digital Marketing Specialist

Dave Kelly
Compliance Officer

Katie Bowers
Digital Marketing Strategist

Lucas Cooper
Data Engineer

Emma Piontek
Designer

Allison Salinas
HR Generalist

Tess Greweling
Merchandising Specailist

Savannah Vagedes
Product Designer

Amy Estepp
Merchandising Specalist

Dana Lentz
UX Project Manager

Jack Boyd
Data Engineer

Angela Meyers
Director of Strategic Product Planning

Sarah Mohammed
Customer Service Specialist

Kyle Crisp
Applications Specialist

Lauren Verhelst
Program Strategist

Suzie Voy
Associate Buyer

Nicholas Trascritti
Production Designer

Maria Hristova
Cataloging Specialist

Roosevelt Larkins
Order Management Specialist

Cane Denny
Implementation Specialist

Kurt Bewersdorf
Software Architect

Bradley Shrader
Software Engineer

Amy Hester
Program Manager

Katherine Anning
Digital Marketing Specialist

Kristen Charlton
Photographer

Michele Kuprewicz
Account Manager

Alex Puffpaff
Program Manager

Madeleine Bransford
Sr Product Designer

Heather Caylor-Heyob
Sr Product Designer

Marie Foy
Program Manager

Michael Filuta
Director of Talent Acquisitions

Miracle Hardin
Merchandising Specialist

Mathias Jung
Finance Director

Alexis Sanders
HR Coordinator

Charlie Kazior
Accounting Manager

Sam King
Order Management Specialist

Cathy Kinsey
Customer Service Specialist

Owen Moreno
Data Engineer

David Quaggin-Smith
Cataloging Specialist

Rob Selker
Digital Marketing Manager

David Siman
Program Strategist

Adam Vernick
General Counsel

Anton Khorin
Ecommerce Project Manager

Zac Scuffham
Strategic Account Director

Jake Trues
Sr Finance Analyst

Vision & Mission

Vision & Mission

Vision & Mission

Vision & Mission

Our Vision

Connecting brands to fans globally with end-to-end eCommerce solutions.

Our Mission

Partner with the world's best brands to harness their brand power.
Allow brands to control their destiny with a full service solution on an open, turnkey platform to control your brand experience with your fans.
We provide over a decade of ecommerce expertise to guide the way.

Our Values

Positive Attitude: Optimism finds Opportunity.
Innovation: Innovation and Optimism creates Vision.
Trust: Trust and Caring builds Relationships.
Problem Solving: Problem Solving and Self Learning results in Accomplishments.
Balance: Work / Life Balance = Sustainability