Pathos (/ˈpeɪθɒs/, US /ˈpeɪθoʊs/; plural: pathea; Greek: πάθος, for "suffering" or "experience;" adjectival form: 'pathetic' from παθητικός) represents an appeal to the emotions of the audience, and elicits feelings that already reside in them. Pathos is a communication technique used most often in rhetoric (where it is considered one of the three modes of persuasion, alongside ethos and logos), and in literature, film and other narrative art. Emotional appeal can be accomplished in a multitude of ways:
* by a metaphor or storytelling, commonly known as a hook,
* by passion in the delivery of the speech or writing, as determined by the audience.
* Personal anecdote