Avis clients sur Omnisend

En savoir plus sur Omnisend

Omnisend est la plateforme de marketing automation de vente en ligne qui vous aide à augmenter vos ventes. Compatible avec Shopify et d'autres plateformes d'e-commerce.

En savoir plus sur Omnisend

Avantages :

Easy migrating from Mailchimp. Easy to use interface, and great customer service.

Inconvénients :

The moving target with monthly fees is a bit frustrating.

Omnisend - Notes

Note moyenne

Facilité d'utilisation
4,6
Service client
4,6
Fonctionnalités
4,5
Rapport qualité-prix
4,5

Probabilité de recommander le produit

8,8/10

Omnisend a reçu une note globale de 4,7 étoiles sur 5 d'après 677 avis d'utilisateurs publiés sur Capterra.

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Tatiana
Assistante commerciale (France)
Transport routier/ferroviaire, 2-10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

tres pratique

4,0 le mois dernier Nouveau

Avantages :

le produit est assez facile à utiliser et très pratique

Inconvénients :

il n'y a pas grand chose qui me déplait dans ce logiciel

Emre
Emre
Software developer (Turquie)
Utilisateur LinkedIn vérifié
Logiciels, 1.001-5.000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Positive experience results

5,0 il y a 2 mois Nouveau

Commentaires : As an entrepreneur, I am constantly searching for new ways to market my products and services. I have been using Omnisend for a 1 year now, and I am in love with it. I have been able to use the omnisend platform to completely automate my email marketing. I use it to send out a variety of emails to my subscribers based on what they have bought.

Avantages :

I've been using Omnisend for the past 1 years, and it's been one of my best decisions. Omnisend has really changed the way I market to my subscribers. I used to send out bulk emails over time, but now I focus on sending the emails when the subscribers are actually active in the system. I also find that Omnisend has made me a much better marketer in the process.

Inconvénients :

Overall I was satisfied and had a great experience, I think businesses lacking in marketing should definitely use it. It works great and I haven't had a problem.

Utilisateur vérifié
Director (Slovénie)
Utilisateur LinkedIn vérifié
Produits alimentaires, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

Omnisend review

4,0 il y a 2 mois Nouveau

Commentaires : My overall experiance is very good. I would recomende the product to other people or should i say i already did. We are currently running 4 websites on it and we will be doing more. So in my book they have a loyal customer. And yes we have tried others.

Avantages :

Price for performance doesn't come close to anyone. I think it is right there with Klaviyo but it is a lot cheaper. So that would be the part. Also i ti quite simple to use and to set up. The support is also very responsive but somethimes they don't have all ther right answers. But nevertheles they are there to help.

Inconvénients :

My least favorite feature is that i can't search by phone number in the contacts but you have to create a segment. I think the search needs a little work.

Eli
Director of Marketing (Canada)
Services et technologies de l'information, 11-50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Cost effective email marketing

3,0 il y a 2 mois Nouveau

Commentaires : I like it. It's not perfect, but neither are we. It helps us get the job done efficiently and has the opportunity to grow. Plus, I have been happy with the support.

Avantages :

We have 2m contacts in our database, and no other tool is as cost-effective for efficiently emailing them. Omnisend also has great e-commerce functionality, like SMS and easy-to-use form builders. Our account manager has been very helpful.

Inconvénients :

This is great for B2C, not B2B. Creating lists is difficult and managing our database is almost impossible..

Ellie
Sr Digital Marketing Specialist (É.-U.)
Produits alimentaires, 10.000+ employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées :

Personalized Support & Ease of Use

5,0 il y a 2 mois Nouveau

Commentaires : Overall we have been very happy with our decision to switch to Omnisend. It gives us the ability to measure success of our campaigns and automations, create forms, and manage our contacts within one single platform. They are open to feedback and make platform changes accordingly.

Avantages :

Our account manager is very reliable, responsive, and helpful. Client Support is also very useful when needed. The platform overall is intuitive and easy to use. Omnisend is always seeking feedback and implementing changes to improve the platform, which I very much appreciate!

Inconvénients :

There are some reporting opportunities that could increase efficiency in evaluating metrics. Small features within the platform could be improved upon for a better UX, such as editing a campaign or sending a test email once it's been scheduled, scheduling automations in advance, and customizability of the new email builder.

Amandine
Creator & CEO (France)
Art/artisanat, Auto-entrepreneur
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Alternatives envisagées :

Amazing, beginner-friendly email marketing software with great customer support

5,0 il y a 2 mois Nouveau

Commentaires : Awesome! Great, friendly and quick customer support, easy to use pre-made automations and templates, free course to get started, useful contacts and segment lists. I wouldn't use any other software for my email marketing!

Avantages :

I am a small business and I knew how important email marketing was. However, I struggled to understand how to implement it - how to create segments, how to send out relevant emails for my target audience, how to create automations, etc. It's has truly been so easy with Omnisend! First of all, they have a free course to get you started on their software and set up your first automations (welcome, abandoned cart). This course was very helpful. They have pre-made automations which was super useful for a beginner like me. I connected Omnisend to my website and with the right set up, I now have all my contacts put in segments that are relevant to their purchases and interests, which is great to send them THE email that will make them buy my products. Bonus points for their team, who is always super quick to respond to any questions you may have and is very friendly!

Inconvénients :

The only thing that I don't really care for is email templates, but it's probably because I'm a Webdesigner and I'm used to creating my own. However, you can save pre-made layouts so that's the way I do it to gain some time when I create my emails. Their automatic branding tool could be better honestly, but it's not the main aspect of the software so I don't really care that much.

Hilik
Marketing Agency Owner (É.-U.)
Marketing et publicité, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées :

A whole in one - best email marketing solution for agencies and ecommerce

5,0 il y a 2 mois Nouveau

Commentaires : Excellent.

Avantages :

The customer support is excellent. The product itself is user-friendly and easy to use.The automation and segmentation options are advanced and provide great solutions for effective marketing.

Inconvénients :

Compared to other software, I'm all satisfied and have no issues.

Pearl
Co-Founder (Nigeria)
Marketing et publicité, 2-10 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Alternatives envisagées :

I recommend this to all my clients

5,0 il y a 2 mois Nouveau

Commentaires : Easy to use, value for money email software for ecomm brands

Avantages :

I love how easy it is to use and set up especially as an agency consistently setting this up for clients.

Inconvénients :

There are some features not available for web stores not built with Shopify. Would love to see more features for more platforms like woocommerce. But, that being said, they are constantly updating this.

Ashfaq
Director (R.-U.)
Produits alimentaires, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

Best small business email software

5,0 il y a 2 mois Nouveau

Avantages :

Integration of SMS and emailAutomationsSMS

Inconvénients :

Unable to sort campaigns by revenueHard to edit product grids

Tatyana
COO (É.-U.)
Mode et vêtements, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

We love Omnisend!

5,0 le mois dernier Nouveau

Commentaires : Love Omnisend so much!

Avantages :

Our favorite part is the dedicated account manager - Sydney! She is always looking for ways for us to optimize and helps with any issues that come up! I love having one person who helps us with projects rather than feeling like you are lost in a cog with many other programs/companies.

Inconvénients :

Would love more segmentation options, but software is awesome overall!One thing I would love to improve is just having a drop down for time when scheduling a campaign. The current time selector is very sensitive and easy to make a mistake on. Perhaps splitting date and time into two drop downs.

Brittany
Brittany
Owner (Canada)
Utilisateur LinkedIn vérifié
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Alternatives envisagées :

Omnisend Great for Small e-Commerce Businesses

4,0 il y a 2 mois Nouveau

Avantages :

Omnisend is a great email marketing and SMS option for small or e-Commerce businesses who are looking to convert their followers to their email list and drive sales. You can target your audience, create discount codes and automation in their easy-to-use drag-and-drop email builder. There are also plenty of pre-set email templates you can use and customize for your business which makes getting started very easy.

Inconvénients :

It's limited in what you can do in the email builder, I like to see more options to use gifs and videos right in the email that doesn't have to be uploaded to YouTube first. Video clips seem to be the way of the world for effective email marketing right now.

Andrea
Owner/Designer (Canada)
Mode et vêtements, Auto-entrepreneur
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Good App - lots of options, good support & easy to set up

4,0 il y a 3 ans

Avantages :

I love the live view of the software & find it captures much more data than I ever did on MailChimp as to who has clicked through & actions taken. The abandoned cart in particular is way more effective than mailchimp ever waas. After years of having a social media company manage my newsletter, I moved to ominsend when MailChimp stopped working with Shopify. I was able to manage the migration myself and support was excellent, from simple questions too difficult set up's questions. I like the many options for follow up drip series of follow-ups, abandoned carts, re-engaging customers. Love the gift box (although I do wish redirect/answer didn't go to a non-secure link as this comes up on my antivirus every time) & scratch & win. The base price of this app is reasonable and offers a lot of options included with it.

Inconvénients :

I love that this app has pop up's built-in but I wish they were more customizable to my theme. The wheel for example doesn't go with my color scheme so I haven't been using it. I have been trying to build a pop up exit offer to link to a quiz but can't get it to look right or work. I have tried several but have never put any into use as they either don't match my colour theme or I can't get them to do look how I want. I would like to see an overall metric that shows growth of my entire list instead of giving stats by each catagory such as automation, campaigns etc. While this info is great I would like to see the overall list growth as an additional stat as I watch the size of my list growth each week. The base price is reasonable but the next step up is a huge leap. I tried the upper price option for a month but found I wasn't making progress with the sms & messenger portion. It costs so much more I downgraded as it isn't affordable to test out. The ala carte add on's for these are way to expensive to acutally use (a person may as well just upgrade). I would like to see these options a bit more affordable as they take some time to build & start seeing results. There are apps that do messenging, sms & text at no charge or minimal/month & while I prefer to have everything under one app I would go with a less expensive due to the big leap in price. Would like to see loyalty program integrated

Diana
Owner (É.-U.)
Articles de sport, 2-10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Is Omnisend right for you?

5,0 il y a 3 ans

Commentaires : Omnisend has made my email marketing automated so I spend less time on the emails.

Avantages :

I have been using several email campaign providers for the past 10 years yet none have had the best customer service, a simple set up and amazing templates that you can customize. As a newbie to the software it can be intimidating but the youtube videos are so helpful. If you get stuck Omnisend has great customer service very polite and they respond very quickly. It was also easy to set up. I had to use an API to transfer my information to Omnisend so I just followed the directions. The Omnisend directions give you print screens so it makes it that much easier to follow. Lastly, Omnisend has easy to use templates just drag and drop. Thank you, creators, of Omnisend for taking the time to hear what the email marketers need!

Inconvénients :

This software is easy to use and can feel that you are doing something wrong. Also if you need major tech support they do take a day to answer and that can be stressful if you need them as soon as possible.

Nuno
Owner (Portugal)
Vente au détail, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées :

Omnisend Competes with big names at a more affordable price

5,0 l’année dernière

Commentaires : Omnisend was an angel from the sky. It helped me to create great abandoned cart emails and flows. Its intelligence allowed me to create with easiness A/B tests to rapidly find the best sequence to use. My revenue from email sky rocked, not only recovering abandoned carts but also when broadcasting content emails

Avantages :

Omnisend has a lot of features. Flow automation for me was is one of the best in the market, you can do almost everything with it. It is a powerful tool for abandoned cart recovery, but also to do cross-sells! It integrates perfectly with Shopify and it only charges you for your active users (the ones that really subscribed to the mailing list and not all your store clients)

Inconvénients :

I found it a little bit difficult to work with forms, landing pages, and the email editor. IT is not very easy to work with them and options that are available for forms are a little bit limited. Also, there are some limitations when working and creating customer segments

Kimberly
Entrepreneur (Singapour)
Mode et vêtements, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Omnisend - A good alternative to Mailchimp

5,0 il y a 3 ans

Commentaires : Our small business has been a paid user of Omnisend for 2 years now and I really love how everything works well and get our mailers and abandoned cart emails delivered to customers' inboxes on time!

Avantages :

I like that the staff are very prompt and attentive to our inquiries and that the email automation actually works (not being categorised as 'spam' by email providers) with reports of opening and clicking rate.

Inconvénients :

I wish there was a one-click button option for us to request for installation or integration of the Omnisend mailers with our website as it is quite frustrating to have to manually request in the chat system everytime we change our site template. Apart from that, I think it would be good if the automation form could auto-generate a promo code everytime a customers registers a valid email address with us so customers do not have to wait for the email containing the discount to purchase with us.

Erika
Marketing Manager (É.-U.)
Vente au détail, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

Great email platform! Would recommend

5,0 il y a 5 mois

Avantages :

It is very easy to use and I am able to drag and drop different sections into my email which allows for easy customization. I can easy duplicate previous emails to keep the template that I have used in the past. There are also new templates that I can choose from if I am stuck. Good price for everything that it offers and it links to my website.

Inconvénients :

being able to disable the SMS part for a slight discount and being able to sort contacts easier.

Irina
CEO (É.-U.)
Services aux consommateurs, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées :

The best alternative to all the higher priced softwares

5,0 il y a 2 ans

Commentaires : I swear to my queen Omnisend. 😝🤣 but really, I would recommend this to anyone in the e-commerce space. It’s even better than klaviyo and I thought klaviyo was ALL THAT.

Avantages :

THE PRICE! Are you kidding me?! Compared to mailchimp this is pennies. I couldn’t belive I had been spending so much. Such a great team, reply quickly etc.

Inconvénients :

The send limits in the beginning but it’s not the worst thing in the world and it actually does your account very good to ensure you don’t go to spam. It’s just annoying

Adebayo
Digital Marketing Specialist (Nigeria)
Gestion des investissements, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Easy and efficient email tool

4,0 l’année dernière

Commentaires : With Omnisend, I have been to solve my email marketing problems with ease and I have experienced growth in my business.

Avantages :

I am really impressed with the easy of setting up campaigns and navigating through the tool. It's easy to use and it has fantastic designs. Since I started using the tool, my business growth has been consistent and productive.

Inconvénients :

Not much actually but they can improve the tool by making selection of multiple options available.

Rob
COO (Canada)
Vente au détail, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

Easy to use....easy for begginers....perfect for marketing

4,0 il y a 5 mois

Commentaires : It has been a real help with us for email marketing

Avantages :

I love how we can track the sales and click through rate with your software.

Inconvénients :

Price could be better. Support is good would be nice to talk in person to someone that could save time that going back and forth with messages.

Nick
Owner (É.-U.)
Biens de consommation, Auto-entrepreneur
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Alternatives envisagées :

Best email marketing software that I've used!

5,0 il y a 3 ans

Commentaires : My overall experience with Omnisend has been amazing. This software has allowed me to automate my email marketing and start building relationships with customers and everyone else who comes in contact with my brand.

Avantages :

I love that it gives me the ability to visualize my automated workflows before building them out. It allows me to craft our brand experience and customize it for different groups of people.

Inconvénients :

Honestly, nothing. So far it has all of the features that I need and more.

Hyunji
Web Design Team Lead (Canada)
Biens de consommation, 201-500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Easy to use, overall great tool for email marketing

5,0 il y a 5 mois

Commentaires : Overall, we are satisfied with the functions Omnisend offers. It would be great if we get the saving template function back to use the same template for other stores.

Avantages :

Easy way to build and schedule the emails.

Inconvénients :

It's a bit hard to customize some of the elements. I am not sure when the copy template to other store would be available again.

Cauley
Owner (É.-U.)
Produits alimentaires, 11-50 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

What a find!

5,0 il y a 3 ans

Commentaires : On-boarding was a breeze and the templates to create emails are very easy and great looking. The integration with Shopify and the capabilities in automation are very strong. I was able to replicate workflows I previously had in HubSpot (a tool that can cost $11,000+ annually) with no issue at all. Prior to Omnisend I was in MailChimp for a couple months after leaving HubSpot due to not being able to justify the cost. I'm very pleased to have found Omnisend.

Avantages :

I've used many tools int he past, including MailChimp and HubSpot, and Omni send is by far the the more powerful email template/creative platform.

Inconvénients :

Not much to say negative. Maybe the ability to send MMS in addition to SMS messages. When talking to existing and engaged customers it would be nice to be able to include graphically based messages. Would also be nice to be able to put messaging on hold for a defined amount of time for active clients that let us know they are traveling or can't order for some reason. We are a weekly service so that request from our clients is pretty common.

Claudia
Owner (Allemagne)
Événementiel, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées :

Satisfied with Omnisend but room for improvement

5,0 il y a 5 mois

Avantages :

integration with existing business was easy, relatively easy to use

Inconvénients :

Often in Spam filter, use before update was easier and more intuitive, would like suggestions on copywriting of subject lines,

LaTresha
CEO (É.-U.)
Cosmétiques, Auto-entrepreneur
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

Great App

5,0 il y a 2 mois Nouveau

Commentaires : So far it's been very positive, the customer service team rocks!

Avantages :

Helps me easily reach my customers in each step of their purchasing journey.

Inconvénients :

Integrating certain software, creating segments

Richard
FOunder (Nouvelle-Zélande)
Production alimentaire, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

My review

5,0 il y a 5 mois

Commentaires : Very good

Avantages :

Easy to set up, and learning curve is not too steep

Inconvénients :

The cost is a bit high for learners - especially as your database grows and may not be utilizing it to its full value