Marketing Analytics Software
Filter (552) Products:
Sort By:
Countries Available
United States
Pricing Options
Free
Free Trial
Monthly Subscription
Annual Subscription
One-Time License
Features
AB Testing
Campaign Analytics
Conversion Tracking
Customer Journey Mapping
Engagement Tracking
Multi-Channel Attribution
Predictive Analytics
Deployment
Cloud, SaaS, Web-Based
Desktop Mac
Desktop Windows
Desktop Linux
On-Premise Windows
On-Premise Linux
Desktop Chromebook
Users
1
2-10
11-50
51-200
201-500
501-1000
1000+

We’ll build you a free, personailzed list of software that fits your needs in just one, short phone call.
TALK TO AN EXPERT
Keen's platform uses marketing analytics to accurately predict future revenue performance across all channels. We ingest your data and pair it with over 40 years of research and 10 years of metadata to build a marketing mix model that accelerates your business.
Keen empowers you to make data-driven decisions about which mix of marketing tactics will maximize your ROI. We'll give you the tools you need to make informed decisions about which brands and tactics to allocate your resources to. Learn more about Keen
Keen's platform analyzes your data to create a predictive model that shows where you can best spend marketing dollars.Keen's platform uses marketing analytics to accurately predict future revenue performance across all channels. We ingest your data and pair it with over 40 years of research and 10 years of metadata to build a marketing mix model that accelerates your business.
Keen empowers you to make data-driven decisions about which mix of marketing tactics will maximize your ROI. We'll give you the tools you need to make informed decisions about which brands and tactics to allocate your resources to. Learn more about Keen
Save
With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Semrush in numbers: over 800 million unique domains monitored for 142 geo databases; over 43 trillion backlinks; 21 billion keywords; over 10 million users. Learn more about Semrush
Semrush is a leading online visibility management software-as-a-service platform.
With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.
Semrush in numbers: over 800 million unique domains monitored for 142 geo databases; over 43 trillion backlinks; 21 billion keywords; over 10 million users. Learn more about Semrush
Save
Salesforce Datorama provides the leading cloud-based, AI-powered marketing intelligence and analytics platform for enterprises, agencies, and publishers. Marketers use Datorama to bring together all of their data and take action on insights to optimize every marketing investment and activity. Datorama enables more than 3,000 leading global agencies and brands including PepsiCo, Ticketmaster, and trivago to optimize marketing campaigns, automate reporting, and make data-driven decisions faster. Learn more about Datorama
Salesforce Datorama provides the leading cloud-based, AI-powered marketing intelligence and analytics platform.Salesforce Datorama provides the leading cloud-based, AI-powered marketing intelligence and analytics platform for enterprises, agencies, and publishers. Marketers use Datorama to bring together all of their data and take action on insights to optimize every marketing investment and activity. Datorama enables more than 3,000 leading global agencies and brands including PepsiCo, Ticketmaster, and trivago to optimize marketing campaigns, automate reporting, and make data-driven decisions faster. Learn more about Datorama
Save
Pacr a tool that allows you to track the spend (vs budget) for all your managed accounts across all their media channels stopping over/under spend. You can track spend whilst being alerted in real-time of any significant changes.
Keep track of all your paid media channels across your accounts, including Google, Facebook, LinkedIn & Amazon
- Stay alert of any significant changes
- Avoid over/under Spend
- Lay your mind to rest with monthly forecast
- Leave the spreadsheets behind Learn more about Pacr
Pacr is digital budget tracking solution that allows marketing teams to track spending & budgets across all paid ad channels. Pacr a tool that allows you to track the spend (vs budget) for all your managed accounts across all their media channels stopping over/under spend. You can track spend whilst being alerted in real-time of any significant changes.
Keep track of all your paid media channels across your accounts, including Google, Facebook, LinkedIn & Amazon
- Stay alert of any significant changes
- Avoid over/under Spend
- Lay your mind to rest with monthly forecast
- Leave the spreadsheets behind Learn more about Pacr
Save
Need a Little Help?
Talk with a software expert for free. Get a list of software that’s great for you in less than 15 minutes.
Smartlook is a qualitative analytics solution for web and mobile helping over 300,000 businesses of all sizes and industries answer the whys behind users actions. Why do users churn, or why arent they using that feature? Eliminate the guesswork: always-on visitor recordings and heatmaps show real user behavior, while automatic event tracking and conversion funnels reveal trends in behavior. Not just numbers and graphs, Smartlook tells you why users behave the way they do. Learn more about Smartlook
Smartlook is a qualitative analytics solution for websites & mobile apps with always-on recordings, heatmaps, events & funnelsSmartlook is a qualitative analytics solution for web and mobile helping over 300,000 businesses of all sizes and industries answer the whys behind users actions. Why do users churn, or why arent they using that feature? Eliminate the guesswork: always-on visitor recordings and heatmaps show real user behavior, while automatic event tracking and conversion funnels reveal trends in behavior. Not just numbers and graphs, Smartlook tells you why users behave the way they do. Learn more about Smartlook
Save
Teikametrics helps sellers & brand owners grow their businesses on Amazon and Walmart.com through the combination of data, AI-powered technology, & marketplace expertise.
Teikametrics Flywheel, the first Marketplace Optimization Platform, connects & optimizes critical ecommerce business operations including advertising, inventory, & market intelligence - all in one place. Teikametrics unrivaled data access, scale, & AI technology optimizes over $7B in Amazon & Walmart.com sales annually. Learn more about Teikametrics Flywheel
Teikametrics helps sellers grow their businesses on Amazon & Walmart through data, AI-powered technology, & marketplace expertise.Teikametrics helps sellers & brand owners grow their businesses on Amazon and Walmart.com through the combination of data, AI-powered technology, & marketplace expertise.
Teikametrics Flywheel, the first Marketplace Optimization Platform, connects & optimizes critical ecommerce business operations including advertising, inventory, & market intelligence - all in one place. Teikametrics unrivaled data access, scale, & AI technology optimizes over $7B in Amazon & Walmart.com sales annually. Learn more about Teikametrics Flywheel
Save
The TapClicks Smart Marketing Cloud provides end-to-end business intelligence capabilities that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis and the creation of interactive visual reports and presentations. TapClicks integrates more than 250 data sources via its Connector Marketplace to provide marketers with the ability to analyze data from the most popular marketing and advertising tools used in the industry today. Learn more about TapClicks
Create custom metrics to show value, KPIs to stakeholders, and more. Easily create these for analysis and visualization.The TapClicks Smart Marketing Cloud provides end-to-end business intelligence capabilities that include SEO, social and PPC reporting, automated order entry, set up and approval workflows, marketing performance analysis and the creation of interactive visual reports and presentations. TapClicks integrates more than 250 data sources via its Connector Marketplace to provide marketers with the ability to analyze data from the most popular marketing and advertising tools used in the industry today. Learn more about TapClicks
Save
Funnel is the marketing data platform that helps you understand how your marketing is performing. It gives you data that is clean, accurate, and always up to date - business-ready data that makes sense.
Our mission is to help marketers like you to become more data-driven. Funnel has helped more than 1000 customers to grow their business - including digital leaders like Home Depot, Havas Media, and Samsung. Learn more about Funnel
Data from 500+ platforms automatically made business-ready. Fully harmonized, always accessible, and can be sent to any destination.Funnel is the marketing data platform that helps you understand how your marketing is performing. It gives you data that is clean, accurate, and always up to date - business-ready data that makes sense.
Our mission is to help marketers like you to become more data-driven. Funnel has helped more than 1000 customers to grow their business - including digital leaders like Home Depot, Havas Media, and Samsung. Learn more about Funnel
Save
Aquaji is proprietary software developed by Navori Labs, a Swiss innovator and global leader in AI-enhanced computer vision technologies. Aquaji interprets video feed from one or more cameras to produce reliable and comparable marketing analytics data. It delivers visitors foot-traffic, demographics, experience, and attention span in physical spaces. The software can be used to manage physical stores, assess marketing activities, and improve the customer experience. Learn more about AQUAJI Marketing Analytics Software
Aquaji is Navori Labs' AI-enhanced computer vision software that delivers reliable and comparable marketing analytics data.Aquaji is proprietary software developed by Navori Labs, a Swiss innovator and global leader in AI-enhanced computer vision technologies. Aquaji interprets video feed from one or more cameras to produce reliable and comparable marketing analytics data. It delivers visitors foot-traffic, demographics, experience, and attention span in physical spaces. The software can be used to manage physical stores, assess marketing activities, and improve the customer experience. Learn more about AQUAJI Marketing Analytics Software
Save
CleverTap offers real-time customer insights that help you create marketing campaigns to drive marketing growth. Trigger powerful omnichannel campaigns based on the insights derived from user activity. Watch the data flow into your dashboard in real time. And be able to react in seconds to customer trends. CleverTap helps you build powerful engagement strategies that drive conversions.
Over 10,000 brands, including Gojek, Dominos, and Mercedes-Benz.io trust us to help them retain their users. Learn more about CleverTap
User Retention Platform for High-Growth Mobile AppsCleverTap offers real-time customer insights that help you create marketing campaigns to drive marketing growth. Trigger powerful omnichannel campaigns based on the insights derived from user activity. Watch the data flow into your dashboard in real time. And be able to react in seconds to customer trends. CleverTap helps you build powerful engagement strategies that drive conversions.
Over 10,000 brands, including Gojek, Dominos, and Mercedes-Benz.io trust us to help them retain their users. Learn more about CleverTap
Save
What is Marketing Analytics Software?
Marketing Analytics software collects and processes data needed for performance evaluation and strategic planning within marketing departments.
Related Software Categories:
Why is Capterra free?
Capterra is free for users because vendors pay us when they receive web traffic and sales opportunities. Capterra directories list all vendors—not just those that pay us—so that you can make the best-informed purchase decision possible.




