Supply
The new way to manage demand.
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Single Point of Integration
Central User Synchronization
Unified Deal ID Support
QUALITY, TRANSPARENCY & CONTROL
Creative Approval
Multiple Bid Management
Reporting
To see our Bidswitch Supply Partner Criteria click here.
The Supply Workflow
BidSwitch empowers Supply Partners to tap into new revenue streams by opening the floodgates to a massive ecosystem of buyers.
We are completely neutral, never take a stance on media, and do not participate in the auction process. Neither a DSP nor an exchange, we facilitate and optimize connections between supply and demand at scale.
Whether publishers have display, mobile, video, native, TV, or VR inventory, BidSwitch enables Supply Partners to reach Demand Partners through a single point of integration.
Supply
Key Features & Benefits
Key Features and Benefits
SEAMLESS ACCESS AND EFFICIENCY
Accelerates access to demand partners worldwide, through a single technical integration and trading agreement. Also supports independent contracting directly with demand partners to utilize BidSwitch for the technical connection only.
Centrally syncs users with all demand partners, creating operational efficiencies by managing and controlling a single source sync call.
Normalizes the RTB protocol representation of Deal IDs across demand platforms, enabling a unified means to manage direct deals.
Key Features and Benefits
QUALITY, TRANSPARENCY & CONTROL
Receives all creative approval requests from demand partners via one channel.
Supports provision of multiple bid responses with different bid prices and creatives. Number of bid responses to be accepted is determined by Supply Platform.
Provides expenditure reports by date, impression counts, media cost, geo and more to support yield management.