View Post Brands | We Hear? We Hear: The Gap Launches U.S. Digital Media Agency Review By Patrick Coffee on Jul. 19, 2017 - 1:45 PMComment The chain recently dropped Wieden+Kennedy in favor of a per-project agency model.
View Post Revolving Door | We Hear? We Hear: MullenLowe Cuts Staff in Its Boston and North Carolina Offices By Patrick Coffee on Jul. 18, 2017 - 3:27 PMComment The news follows the departures of both offices' presidents.
View Post Brands | We Hear? Frito-Lay Names BBDO as Lead Creative Agency on the Lay’s Brand By Patrick Coffee on Jul. 17, 2017 - 3:57 PMComment The New York office beat out several competitors including CP+B, TBWA, Deep Focus and R/GA.
View Post Brands | We Hear? We Hear: Mitsubishi in Talks with TBWA\Chiat\Day and Other Agencies After Dropping 180LA By Patrick Coffee on Jul. 14, 2017 - 2:13 PMComment The Nissan-owned company may want to keep things in the Omnicom family.
View Post Brands | We Hear? We Hear: Allstate Adds 72andSunny to Its Creative Agency Roster By Patrick Coffee on Jul. 11, 2017 - 5:05 PMComment Leo Burnett has been AOR on the account for 60 years.
View Post Brands | We Hear? We Hear: AKQA D.C. Wins Review for PlayStation’s Digital Creative Business By Erik Oster on Jun. 2, 2017 - 12:52 PMComment The office will handle web design, game trailers, digital video, UX and other digital assignments following the review.
View Post We Hear? We Hear: Mitsubishi Sending Project Work to Omelet to Cut Its Marketing Budget By Erik Oster on Jun. 2, 2017 - 12:06 PMComment Mitsubishi recently ended it seven-year relationship with creative agency of record 180LA.
View Post Brands | We Hear? Lego Launches U.S. Digital Creative Review By Patrick Coffee on Jun. 2, 2017 - 10:36 AMComment The toy brand is also reviewing its global media business.
View Post Brands | We Hear? We Hear: Qdoba Launches Creative Review By Erik Oster on Jun. 1, 2017 - 4:35 PMComment Pereira & O'Dell won the business in early 2015.
View Post Revolving Door | We Hear? We Hear: Post-M&A Changes at San Francisco’s Heat and MUH-TAY-ZIK | HOF-FER By Patrick Coffee on May. 23, 2017 - 2:08 PMComment Both agencies are adjusting to life with their new parent companies, Deloitte and VCCP.