How it works
1. Identify
Curate profile attributes to create highly-qualified audiences that have demonstrated interest in content that is relevant to your brand, campaign or desired interests and behaviors on your website or across the web.
2. Sync
Pixel & sync profile attributes of your identified target audience with your Demand Side Platform (DSP), Data Management Platform (DMP), CRM System, or home grown system to action. Data is available when and where it counts to you and your brand.
3. Activate
Once synced, run campaigns to reach and engage your brand's target audience, wherever they are online (or offline) with paid media, personalized organic outreach, or create lookalike segments for prospecting.
Privacy First, Secure and Flexible Platform with Unique Global Reach
250,000+
Websites
400M+
Monthly Visitors
300M+
Pages of Unique Content Analyzed
Our proprietary first-party data sets are built from gathering, analyzing and transforming online browsing behaviors of consumers and digital natives on thousands of websites across billions of user initiated actions each month. This footprint provides deep consumer interest, intent, purchase, social and brand level signal across 100,000+ audience categories.
Our Data Solutions are Flexible to Meet the Needs of Your Business
- Contextual & Behavioral Segments
- Retail and e-Commerce Segments
- B2B Segments
- IAB Taxonomy Segments
- Brand Exposure Segments
- Social Influencer Segments
- Custom Curated Segments
- Global Cookie and ID Syncing
- Deterministic Matching
Sample data applications include media buying, identity matching, personalization and analysis.
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