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This day in search marketing history: January 15
Facebook Graph Search arrives In 2013, Facebook announced a new experience that it called Graph Search. Facebook Graph Search relied heavily on Likes and other connections to determine what to show as the most relevant search results for each user. At launch, Facebook Graph Search only included people, photos, places and interests. Facebook Graph Search wasn’t a […]
This day in search marketing history: January 14
What happened when we turned off AMP, plus: Shopify's chat bug, comment spam, mobile first, missing tweets and more.
AI content: Is it helpful or spam?
AI-generated content has its place in SEO. Whether it's helpful or spam depends on how, where and why you're using it.
The latest jobs in search marketing
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
3 core skills that will help advance your SEM career
Learn three essential skills you must develop to progress your SEM career and ways you can apply them in your day-to-day work.
This day in search marketing history: January 13
Google's Matt Cutts search integrity tour, plus: core updates, Carol Bartz becomes Yahoo CEO, Baidu censors Google and more.
Google’s December 2022 helpful content update is now done rolling out
The update started on December 5th and completed 38 days later on January 12th.
Google December 2022 link spam update done rolling out
That's a wrap, the second Google algorithm update this month is done rolling out.
Google search responds to BankRate, more brands using AI to write content
In short, don't produce content that is written just for search ranking.
8 dangers of copying another brand’s SEO
When trying to match what high-ranking competitor sites are doing, there is a risk of going overboard. Watch out for these SEO pitfalls.
This day in search marketing history: January 12
Google Panda becomes a core ranking signal, plus: R.I.P. link command, Google Japan’s PageRank penalty expires and more.
Apple Maps relaunches Apple Business Connect
Initially launched about a decade ago, now Apple is adding numerous features for businesses, including messaging.
Google Business Profiles to stop allowing price ranges on products on February 15
Also, Google will no longer support custom call to actions.
Case study: Are indented search results on Google actually hurting your business?
Most businesses might think having two search results on Page 1 is a good thing. This is not always the case. Here's why.
This day in search marketing history: January 11
Google's mobile intrusive interstitials penalty, plus: AdWords eases negative keyword management, Search Plus pushing Google+ and more.
5 times you’ll need an expert SEO in 2023
If you don’t enlist the help of a true professional for these five scenarios, you are risking rankings, traffic and revenue in 2023.
This day in search marketing history: January 10
Google launches Search Plus Your World, plus: subtopics ranking, Google Ads custom dimensions, links within widgets and more.
Google Local Service Ads are now available for dentists
This is the first new vertical Google has added to LSAs.
Take your search marketing skills to the next level in 2023
Dive deep into GA4, Google Ads, technical SEO, and more with an expert-led SMX Master Class!
How to build a ‘helpful’ content strategy for 2023
Valuable content can move the needle at every stage of the buying journey. Here are tips for building a winning content process this year.