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CNBC's Julia Boorstin breaks down the numbers behind the television ratings from Super Bowl LI. » Read More
Carter Murray, FCB Worldwide CEO, discusses the strategies behind advertising campaigns during Super Bowl LI. » Read More |
Discussing the winners and losers of this year's Super Bowl adverting campaigns, with Jim Cooper, Adweek executive editor, and Mike Jackson, Event Solutions International chief marketing officer. » Read More |
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What many viewed as politically skewed Super Bowl ads were meant to connect with a set consumer base, Harris Diamond says.
Whether intentional or not, the spots got political, fast, Vox reports.
In light of 2017's Super Bowl, key brands have had to take extra care on what to advertise when it comes to the current political climate.
Watch a stream of the press conference with Supper Bowl 51 winning coach Bill Belichick and quarterback Tom Brady.
The 48.8 rating is lower than the previous two Super Bowls, despite a thrilling finish that saw the New England Patriots pull off a 25-point comeback.
Harris Diamond, McCann CEO & chairman, talks about this year's Super Bowl ads as some contained political overtones.
Tom Brady suspected that his Super Bowl jersey was stolen from the New England Patriots locker room in the aftermath of the team's victory.
Ryan Nanni, SB Nation video host, talks about the historic Super Bowl win by the New England Patriots.
President Donald Trump cheered the New England Patriots' Super Bowl victory in a tweet on Sunday.
The New England Patriots stormed back from a 25-point deficit to win their fifth Super Bowl.
The Atlanta Falcons came to life in the second quarter to lead the stunned New England Patriots at halftime of the Super Bowl.
Football fans in China will be tuning in to the Super Bowl on their mobile phones and tablets this year.
Nicholas Pappas, CEO of SwellShark, talks about creating conversation around brands during the Super Bowl.
Lady Gaga’s Super Bowl Halftime show will use ‘hundreds of drones’, according to The Verge.
Sleep science is playing in Super Bowl LI, as Tom Brady goes for a record fifth title after a night of sleep in $170 high-tech pajamas.
CNBC.com caught up with former Dallas Cowboys running back Emmitt Smith to discuss football and his pick to win Super Bowl LI.
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