Scaling Native Advertising
How will native advertising scale? That’s the question on the mind of every brand advertiser, ad agency, and publisher. Native advertising has emerged as a great hope for the future of advertising, to capture…
How to Fix RSS Redux
Five years ago, I wrote a post about How to Fix RSS (which was my first post to appear at the top of Techmeme). The technology and media landscape has dramatically changed since then, so…
Publish2 Update: Network Growth and New Business Model
From the Publish2 Blog: Many people have reached out to us recently and asked, “How’s Publish2 doing? You guys have been very quiet for the last few months.” That’s because we’ve had…
Disrupting the Traditional News Syndication Model
Originally published on Nieman Journalism Lab Clay Shirky predicts that in 2011 traditional news syndication will see widespread disruption. I couldn’t agree more. But I don’t think the disruption will happen the way…
The Content Graph and the Future of Brands
Yesterday, two stories from Aol’s DailyFinance appeared in the Sunday print edition of the Daily Telegram, a newspaper in southern Michigan. These stories appeared on a business page that would otherwise have been produced…
The New Associated Press for the 21st Century
This week, at TechCrunch Disrupt, we’re announcing the launch of Publish2 News Exchange, a platform aimed at disrupting the Associated Press monopoly over content distribution to newspapers. With Publish2 News Exchange, newspapers can replace…
High-End Brand Publishers Need to Sell Scalable Premium Ad Solutions, Not Commodity Ad Space
Newspaper online advertising has not benefited greatly from the recent upswing in online ad spending, according to the New York Times and most of the recent newspaper company quarterly results. This is no surprise because…
Content Doesn't Matter Without the Package
In response to the launch of Google’s Fast Flip, I observed that Google is correctly focused on creating a new user interface for news, when most media companies are not. A lot of people…
What Google Understands About the Future of News and Publishing That Publishers Do Not
Google knows a lot about the future of news — more than many publishers. It’s evident in Google’s new product, Fast Flip, which allows news consumers to “flip” through news stories. What’s striking…
Journalists Are News Companies' Most Valuable Asset
Journalists are news companies’ most valuable assets. That’s what Mike Arrington asserts, and I think he’s right (disregard the “failing old media” rhetoric): And earlier today I got a glimpse at what AOL…
Best Practices for Journalists Curating the Web: New York Times Bits Blog "What We're Reading"
The New York Times technology blog, Bits, which features original online reporting by all of the NYT technology journalists, has formally launched a new feature called “What We’re Reading.” This feature (powered by Publish2)…
Wordpress & SocialVibe: Blogging Gone Good
New York venture capitalist Fred Wilson is one of the most prolific and renown bloggers on the web. And if you go his blog, avc.com, you’ll notice that (like most blogs) he runs…
Why we link: A brief rundown of the reasons your news organization needs to tie the Web together
Originally posted at BeatBlogging.org, a resource for journalists using social networks, blogs, and other Web tools to improve beat reporting. Whenever I talk with news organizations of any size about linking to sources, resources…
Retraining Wire and Feature Editors to Be Web Curators
If the wire editor and feature editor roles are becoming obsolete for print newspapers, as Steve Yelvington persuasively argues, then those editors should be retrained — or retrain themselves — as web curators. Rather than become obsolete,…
Collaboration can't cure #swineflu, but it can fight filter failure
Perhaps you’ve noticed a bit of activity online the last few days related to a certain not-quite-pandemic bug that’s going around. Swine Flu. Or, to put it in microblogging terms, #swineflu. The wonderful…
