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Advertise on Quora today.
People come to Quora to ask questions and read insightful answers. This includes people looking for reliable information about your company, products, competitors and industry. Advertise on Quora to influence people during the consideration phase of their purchase process.
Don’t have a Quora account? .
Why Advertise on Quora?
A large, engaged audience
Quora has a worldwide audience of more than 300 million monthly unique visitors. In the US, Quora users are highly educated and primarily live in West and East Coast metropolitan areas.
High user intent
Users demonstrate high intent on Quora based on the content they are reading. Quora offers a variety of question topics to target with ads so you can reach the right users at the right time with your message.
Only quality content
Users on Quora create profiles based on their real identities and Quora's moderation policies enforce civil discourse and ensure that your message only shows up alongside the highest quality content.
Measurable results
Our ads platform makes it easy to measure the ROI of your campaigns. View standard metrics in our ads manager and track conversions using our Quora Pixel or integrate with our measurement partners.
How it Works
1. Create your account
You need a Quora profile account to get access to the Quora Ads Manager and start running ads. If you don't have an account, .
2. Create your ad copy and choose your audience
Choose a headline, description text, landing page URL and a call to action for your text ad. Target your ad by topic, platform or location.
3. Set your budget and launch your campaign
Quora Ads runs off a CPC-based model that is powered by a real-time auction. Set your desired CPC bid and adjust the bid and budget at any time. Measure performance using our reporting.
4. Only pay for results
Signing up for Quora ads is free. You only pay when someone clicks on your ad. You control how much you spend and you can adjust spend based on your needs.
What Our Customers Are Saying
Mark Bakker
Senior Online Marketing Manager at
thinkific
"Quora ads have been an excellent addition to our marketing strategy. These ads provide Thinkific with high quality leads that actually convert. Their system does a great job of ensuring our prime audience sees a relevant ad next to high quality content."
Megan Kelly
Marketing Coordinator at
hired
"Over the past few quarters, Quora has played an important role in driving down our cost-per-conversion. Its ability to target users based on the topics they are researching and in the cities we operate has enabled us to reach only those users we consider most valuable to our business."
Holger Seim
CEO and Founder at
blinkist
"Quora Ads have been a great new channel for us to acquire customers, we've been using their mobile app install ads and are seeing promising results. The Quora audience is curious and looking to learn which makes it a perfect fit for Blinkist. We are seeing higher conversion rates vs. most other platforms."
Ken Tien
Demand Gen Programs Associate at
MuleSoft
"The ability to advertise on Quora's highly engaged topics has been perfect for MuleSoft. B2B advertising is difficult with other social media channels, but the lead quality and conversion rates from Quora have proven it to be a valuable part of our marketing mix."