Office Go-to-Market Resources
Find programs, tools, and resources to help you bring your Office add-in or solution to market.
Track your progress along the GTM process with the Takeaways checklist.
Get to market faster
Find the GTM content you need, when you need it.
Follow our new GTM blog series
These blog posts are from a new series based on our newly published guide for being effective in “Going to Market” with your Office add-in or service. We’ll follow up in later blogs with a deep dive on different campaign types, how to best upsell to a new add-in user, how to encourage them to deploy that add-in to others within that user’s organization and more. This blog series is targeted for people developing add-ins and apps for Office.
Office Go-to-Market for ISVs video series
Explore the guide and learn what to consider when managing and updating your solution.
Go-to-Market tips
Get more tips and ideas about building your marketing campaign.