Get to know your customers. Test drive Qualaroo for free.
Collecting ongoing feedback from your customers in real-time is essential to improving conversions, increasing user engagement and retaining happy customers. While it’s important, we know managing feedback can be overwhelming. The latest Qualaroo Alexa skill enables you to quickly and easily get updates on your surveys without lifting a finger. With Qualaroo’s latest Alexa Skill, […]
Read More
Watch this webinar for an in-depth conversation on how you can dramatically improve your conversion rate led by Johann van Tonder, COO at AWA digital and co-author of ECommmerce Website Optimization. In this webinar, you will learn: Fundamentals of website optimization, definitions and key terms. How people make buying decisions during a season of giving. […]
Read More
If you’ve ever used an online dating service, you know how nerve-wracking the process can be. As it turns out, that old adage your parents ingrained in you long ago is very true — you don’t get a second chance to make a first impression. In the fast-paced world of digital commerce, viewing your customer […]
Read More
Whether it’s your homepage, a link from an advertisement, or the result of a popular search term, a landing page is the very first interaction a visitor has with your website. In a glance, your visitor forms an immediate impression about you that can either make or break a sale. The landing page needs to […]
Read More
As any content marketer knows, a blog post is only as good as its distribution strategy. If readers cannot find your blog post, you have a 0% chance of converting visitors based off your glorious prose. One of the most effective strategies to ensure that readers are finding your material is optimizing your blog posts […]
Read More
Demonstrating the effectiveness of marketing campaigns can be a challenge – however, knowing what works is essential to knowing where to reinvest your budget. Tools like Google Analytics, Mixpanel, Kissmetrics, (and hey, even Qualaroo!) exist to help you better understand your website audience, which marketing channels your traffic is coming from and only with UTM […]
Read More
It’s natural to think we know why our customers make decisions. But in reality, we don’t. We guess based on our past experiences and then use this faulty data to make important business decisions. No matter what kind of analytics tools you use to understand your customers, they only tell you what the customers are […]
Read More
Most marketers think they know their customers like the back of their hand. But without hard customer segment data, they’re spending hours and hours designing a website for an audience they’re really only guessing at. If your site isn’t optimized for your most profitable personas, you’re leaving money on the table. E-commerce marketing agency Inflow […]
Read More
Building a SaaS product can be anything but intuitive. When you first start creating it, you’ll have to make many hard decisions about which features to focus on. And if you’ve already helped build large companies, it’s tempting to prioritize features that will only matter when you have millions of users. But you are wasting […]
Read More
The build-your-own burrito brand Chipotle is synonymous with mixed reviews. On the one hand, it has famous brand evangelists, like this guy who ate a burrito while skydiving. [source] But on the other, after the way the chain handled outbreaks of e. coli, norovirus, and salmonella, even Chipotle admits that 5-10% of their customers probably vowed […]
Read More