Upcoming Webinars
Are you thinking ahead? Our webinars are designed to help give you what you need to stay ahead of the curve. We're talking developer tips and tricks for Drupal, all things WCM, customer success stories and how tos, and where the future of the web is headed.
Miss a webinar? Check out our Recorded Webinars archive.
- Date
- Title
Jan-10-2017
Your customer experience strategy is critical and determines your company’s success. Crafting the ultimate customer experience can be overwhelming, but we’ll discuss foundational elements to change the way you think.
In Episode 1 we’ll tackle the three strategic pillars of CX: Creativity, Data and Technology. Start by building your customer experience strategy with every touchpoint in mind, even if your journey to...
Melanie Poitras - Director of Strategy Solutions, Acquia; David Aponovich - Senior Director of Digital Experience, Acquia
Jan-24-2017
In Episode 1, we outlined how to identify a customer-centric vision, a “North Star”. With this in place, we’ll now learn how to align strategy with teams, current processes and available resources. We’ll establish benchmarks, then measure and optimize outcomes.
Join us to:
Learn how to execute amazing customer experiences that align with business needs
Identify next steps for translating business visions into...
Melanie Poitras - Director of Strategy Solutions, Acquia; David Aponovich - Senior Director of Digital Experience, Acquia
Jan-25-2017
In today’s competitive online retail space, it is no longer just about shopping, it's about telling a great story to your target audience and connecting them to the brand in a way that matches customer expectations. Wilson® Sporting Goods was committed to providing a highly engaging experience known as “Experiential Commerce”, which replicates the shopping experience consumers expect from a brick-and-mortar store, where they...
Chuck Fishman - Acquia; Jeff Soukup - Director of Web Services, Wilson Sporting Goods; Chris Greatens - Drupal Practice Lead, HS2 Solutions; Lesley Guthrie - Director of User Interface, HS2 Solutions
Jan-26-2017
As you likely know, creating multilingual websites in Drupal 7—with its web of modules and dependencies—is not for the faint of heart. What takes Drupal 7 20+ contrib modules to support is now part of core in Drupal 8. Its 4 multilingual core pillars—Language, Interface, Content, Config—make Drupal 8 a relieving contrast to Drupal 7’s old patchwork of multilingual afterthought.
In this webinar we will:
Review the Drupal 7...
Josh Solomon, Product Manager, Lingotek
Feb-07-2017
When you’re able to identify the amazing customer experience, you can determine how your business operates to meet or exceed these expectations. But without the right structure and plan in place, you risk deviating from your “North Star,” which we identified in Episode 1 and Episode 2.
To ensure customers are at the root of every business decision, closely examine your organization to determine potential bottlenecks....
Melanie Poitras - Director of Strategy Solutions, Acquia; David Aponovich - Senior Director of Digital Experience, Acquia
Feb-21-2017
Now that we locked down a customer-centric strategy in Episode 3, it’s time to take a hard look at your web content management solution (WCM) as part of your digital experience platform. WCM is foundational for digital success. We’ll talk about this technology and why it’s a requirement for creating, managing and delivering great customer experiences on the channels they’re using.
Join us to hear:
A brief history...
Melanie Poitras - Director of Strategy Solutions, Acquia; David Aponovich - Senior Director of Digital Experience, Acquia
Mar-07-2017
In Episode 4, we explored the technologies that underlie your customer’s experience with the brand. A digital platform won’t deliver results if the projects and people on it aren’t aligned. Once your team, projects and metrics tie to the customer’s bottom line, you’ll be able to consistently create amazing customer experiences.
Join us to discuss the final stage of the digital strategy, and learn:
How to implement...
Melanie Poitras - Director of Strategy Solutions, Acquia; David Aponovich - Senior Director of Digital Experience, Acquia