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MRC in Talks With Facebook About Auditing Its Metrics

MRC in Talks With Facebook About Auditing Its Metrics

Word of talks to audit Facebook comes as demands grow for third-party auditing of metrics from Facebook and other so-called walled gardens.

Tension and Threat Are Transformed Into Holiday Love in This Spot From Lidl Finland

Brands Tap Into Emotion for the 5 Most Engaging Facebook Posts of 2016

Brands Tap Into Emotion for the 5 Most Engaging Facebook Posts of 2016

Tropicana Helps You Bring Your A-Game: It's Last Night's New Ads

Google and Facebook Compete for Best 2016 Recap Video

Hemp Might Not Get You High, But Kentucky Farmers Are Giving It a Chance

Demystifying the Language of Privacy

U.S. Bank Taps Crossmedia as Media Agency of Record

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Most Popular

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Next-Level 'MethBot' Ad-Fraud Scam Cost Advertisers At Least $3 Million Per Day, WhiteOps Says

By George Slefo - 2 days ago

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How Apple Alienated Mac Loyalists

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Goodby Takes Chrysler Creative Account

By E.J. Schultz and Lindsay Stein - Yesterday

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Samsung Smart TVs Force Ads Onto Menu Screen

By George Slefo - Yesterday

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Now Marketers Can Ask Alexa How Their Ad Campaigns Did

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Creativity

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What's New

Best of 2016 No. 9 TV/Film/Branded Content -- Actress Margaret Qualley Goes Totally Berserk in Spike Jonze's Insane Video for Kenzoworld

Best of 2016 No. 9 Interactive/Integrated -- Get Lost in Dali's Surreal Landscapes With this VR Experience

Goodby Silverstein & Partners

Best of 2016 No. 9 Print/OOH/Design --A Little Red Corvette Pays Tribute to Prince in Chevrolet's Ad

Commonwealth//McCann

Best of 2016 No. 10 Print/OOH/Design -- Burger King Tries to Scare Customers by Dressing Up as McDonald's for Halloween

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The Creativity 50 2016: The Most Creative People of the Year

The Creativity 50 2016: The Most Creative People of the Year

Ad Agencies on Defensive as DOJ Production Probe Widens

Ad Agencies on Defensive as DOJ Production Probe Widens

Food Industry Braces For Consolidation

Food Industry Braces For Consolidation

The New Yorker Is Ad Age's Magazine of the Year 2016

The New Yorker Is Ad Age's Magazine of the Year 2016

Ad Age's Magazines of the Year 2016: See All the Winners

Ad Age's Magazines of the Year 2016: See All the Winners

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