Many in the business world are glad to see the back of 2016, but one month into 2017 and not much has changed. This is because what we are experiencing is not just a bump in the road; we are living in an inflection point in history where all the rules are being rewritten...
Danette Breitenbach 1 hour ago
People love stories and, for as long as people have walked the earth, across all cultures, storytelling has been an important fabric of society...
Nicole Shapiro 21 hours ago
We've only recently said goodbye to the first month of 2017, and already Instagram has a new record-breaking image. The post in question comes from none other than Queen B herself, Beyonce...
Andy Walker 23 hours ago
While marketing on social media can boost the growth of your startup significantly, it could also have detrimental effects on the profitability and reputation of your business if not done properly...
Charles Mburugu 1 day ago
Starbucks South Africa launched its localised version of the global rewards programme, Starbucks Rewards at the Rosebank store...
Jessica Tennant 1 day ago
The term “design thinking” has certainly become a buzzword with many people using it and promoting this methodology as an innovative new way of thinking. Whilst it is becoming widely accepted by many corporate companies it is certainly by no means new...
Dave Nemeth 1 day ago
This isn't scientific. Just a hunch. A feeling. Remember those...
Damon Stapleton 2 days ago
Take a look at the world today: brands define success by the number of social media followers, hits, likes and comments. Individuals are becoming more separate (alienated) than connected in the quest to be unique and stand out; and inauthentic leaders are forcing global societies apart. A rosy picture, isn't it?
Claudia Roth 2 days ago
Last week, Facebook hosted the Partner for Performance Summit in Johannesburg and Cape Town – two exclusive events sharing the power of Facebook Marketing Partners with agencies and clients...
Daniel Levy 2 days ago
It's been said many times but it's worth repeating: if you, as a brand, can develop an emotional connection with your customer, you could be rewarded with lifelong repeat business...
Brendan Seery 2 days ago
We are in the midst of a technological revolution, and it's not only blurring the lines between the physical and digital spheres but between how we live and work...
Lauren Hartzenberg 3 days ago
This year's Apex Awards entry process remains the same, with two rounds, but the percentages to win an Apex Award has dropped. However, do not mistake this for a lowering of standards or that it will be “easier” to win, warns ACA CEO Odette van der Haar...
Danette Breitenbach 3 days ago
Global firms are looking to create seamless customer experiences for their customers, regardless of where they are, what language they speak, channel choice, or device choice. But, so far, are your customers far from convinced by your seamless experience? Here's why and what you can do about it...
Herb van der Raad 3 days ago
While the SDGs are wide-ranging, said Professor Mamokgethi Phakeng...
Sindy Peters 3 days ago
Siya Metane, better known in the music industry as Slikour, is making waves with his new venture - SlikourOnLife, part of OnLife Networks...
Beverley Klein 30 Jan 2017
The National Film and Video Foundation held a media breakfast on Thursday, 26 January to formally announce the changes it's made to the 11th edition of the South African Film and Television Awards.
Jessica Tennant 28 Jan 2017
A week in politics can indeed change the world, bringing us “alternative facts”, “black ops” war rooms and social media resistance fighters…
Louise Marsland 27 Jan 2017
The number of mobile phone users is expected to hit 4.8 billion in 2017 and 2,55 billion people are predicted to engage on social networks...
Lauren Hartzenberg 27 Jan 2017
In 2016, virtual reality (VR) and augmented reality (AR) stepped directly into mainstream consciousness, with both businesses and consumers alike...
Etienne de Villiers 27 Jan 2017
Poor performance over the festive season suggests shoppers are spending elsewhere...
Julia Ahlfeldt 26 Jan 2017
This is not another "year of the mobile" trends piece - that ship sailed five years ago. If you do not have a mobile presence then you really should not be playing in the digital space...
Lynette Hundermark 26 Jan 2017
Although one of the younger social media platforms amongst the giants, Instagram is steadily making its way to the front of the line in capturing audiences of varying ages and interests...
Jennifer Human 25 Jan 2017
When an organisation faces a crisis, you expect it to act quickly to mitigate the reputational risk through strategic business communication tactics...
Daniel Munslow 25 Jan 2017
Entering into a partnership isn't that simple. Think of entering into a partnership like getting married. You need to know your partner very well, including their track record, client references, skills, expertise and experience...
James Maposa 25 Jan 2017
Much as I love my kids, there are plenty of times when I'm glad they're out of the house: my daughter will be a qualified vet by the end of this year and my son seems happily ensconced as a senior account manager with the trust company he works for in Amsterdam. And the days of worrying about their education are over...
Brendan Seery 24 Jan 2017
Craig Munitz is the MD and founder of CBR Marketing, a digital advertising agency offering SEO, programmatic advertising, web design and more...
Beverley Klein 24 Jan 2017
Fake news is pretty much everywhere now (thanks US Elections), but “inoculating” yourself might be simpler than first thought...
Andy Walker 23 Jan 2017
I think it's a fair assumption to make that writers (rather like media planners) should know what their target market and/or readers is/are...
Chris Brewer 23 Jan 2017
As an English girl living in South Africa for the last year, I have noticed stark differences in the ways brands and their audiences behave online. Not only are the content themes noticeably different to the European way of thinking...
Emma Glover 23 Jan 2017
How many of you are guilty of recycling the phrase 'print is dead'?
Chris Gregory 20 Jan 2017