HOOTSUITE FOR GOVERNMENT
Connect with citizens through social media
See how governments and agencies—from local to national—use
Hootsuite to better inform and engage with their communities.
Creating a social media RFP? Start with our template
Trusted by public sector agencies around the world
Drive effective citizen engagement through social
Increase awareness and public participation in everything from local events to national programs.
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Empower staff to engage directly with citizens— without giving up control over messaging and access.
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Stay compliant with FOIA and other public records laws using our partners’ social media archiving integrations.
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Measure public sentiment around your programs and policies with real-time social media listening and analytics.
We wanted to build momentum and measure our success on one account before expanding across the entire organization. We needed to know why social, what are the challenges, risks, and benefits, and what’s our strategy for each department.
Improve citizen service and support while reducing costs
Deliver the support your community expects over social media.
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Respond quickly by assigning posts and messages to the right team member, department, or agency for effective follow up.
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Cut the risk of staff error while working across departments with secure logins, publishing approvals, and flexible permission levels.
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Deliver services consistently across department, agencies, and locations with approval workflows ensuring posts are reviewed and compliant.
Social media and government—by the numbers
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of government bodies say citizen demands are the primary driver for digital transformation.
Source: Digital Transformation in Gov, Deloitte 2015
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of citizens see room for their government to improve satisfaction with digital services.
Source: Digital at Depth, Accenture
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of governments assess their digital capabilities as lagging behind those of the private sector.
Source: Digital Transformation in Gov, Deloitte 2015
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of government agencies at the early stages of maturity say they have a clear and coherent digital strategy.
Source: Digital Transformation in Gov, Deloitte 2015
Manage emergencies in real-time
Keep communities informed with real-time social solutions for public safety agencies, public utilities, and local first responders.
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Post emergency alerts and instant updates across multiple social media networks—quickly and securely.
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Collaborate effectively by assigning messages to appropriate team members or departments for rapid action and an integrated response.
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Monitor situations and conversations on multiple networks to quickly detect trends and potential issues before they escalate.
Want to learn more?
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The Social Government:
How Governments are Reducing Costs and Better Serving Constituents via Social Media
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Listen and Serve:
7 Innovative Ways Governments Can Increase Transparency and Public Participation
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From Tweets to Impact:
8 Steps to Building an Innovative Government Social Media Strategy