An Introduction to Yelp Metrics as of March 31, 2016
Yelp is a website and mobile app that connects people with great local businesses. Founded in July 2004, Yelp has taken root in countries across the globe, making it the leading local guide for real word-of-mouth on everything from boutiques and mechanics to restaurants and dentists. The Yelp community is made up of engaged locals who connect online and off to share their opinions about local businesses. Now let’s take a look at Yelp by the numbers.
Average monthly mobile app unique users
Average monthly mobile web unique visitors
Average monthly desktop unique visitors
Mobile Activity in Most Recent Quarter
70%
of searches on Yelp that came from mobile devices across the globe.
58+%
of Yelp content (reviews and photos) was generated on the Yelp app.Review Statistics as of March 31, 2016
Cumulative reviews contributed since inception
Recommended Distribution
US Demographics of Yelp Users
Source: comScore. Age and income data via Media Metrix Multi-Platform report as of March 2016.
Education data via Plan Metrix report as of February 2016.
Yelping All Over the World
- United States July 2004
- Canada August 2008
- United Kingdom January 2009
- Republic of Ireland April 2009
- France May 2010
- Germany July 2010
- Austria October 2010
- The Netherlands December 2010
- Spain May 2011
- Italy September 2011
- Switzerland September 2011
- Belgium October 2011
- Australia December 2011
- Sweden March 2012
- Denmark April 2012
- Norway May 2012
- Finland June 2012
- Singapore September 2012
- Poland October 2012
- Turkey December 2012
- New Zealand May 2013
- Czech Republic July 2013
- Brazil August 2013
- Portugal December 2013
- Mexico March 2014
- Japan April 2014
- Argentina May 2014
- Chile August 2014
- Hong Kong September 2014
- Taiwan March 2015
- Malaysia May 2015
- Philippines June 2015
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and related marks are registered trademarks of Yelp.