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  • Smart campaigns
    Get startedUse Smart campaignsGet insightsBusiness informationAd text and headlineVerified callsAd audience and search phrases
  • Setup and basics
    Your guide to Google AdsGoogle Ads basicsCreate ads and campaignsChoose where and when ads appearFind out if your ad is runningAccount administration and securityGlossaryLocal Services ads
  • Manage ads
    Ads and approvalsCampaign settingsBudgets and bidsKeywordsReach your audienceTarget placements and topicsMultiple or large accounts
  • Measure results
    Connect your goals to dataFind and run reportsUnderstanding your dataTrack sales and other conversionsGoogle Analytics and Google AdsCommon reporting issues
  • Billing
    Payment methods and settingsBasic billing tasksPromotions and couponsRefunds and adjustmentsTaxesIssues with payments and charges
  • Learn
    Your guide to Google AdsAcademy for AdsAccount walk-throughsNew features & announcements

Google AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn More

How can we help you?

Smart campaigns

Get started
Use Smart campaigns
Get insights
Business information
Ad text and headline
Verified calls
Ad audience and search phrases

Setup and basics

Your guide to Google Ads
Google Ads basics
Create ads and campaigns
Choose where and when ads appear
Find out if your ad is running
Account administration and security
Glossary
Analyze message reporting data
Local Services ads
What is the General Data Protection Regulation (GDPR)?
Helping advertisers comply with the GDPR

Manage ads

Ads and approvals
Campaign settings
Budgets and bids
Keywords
Reach your audience
Target placements and topics
Multiple or large accounts
About automatic updates to Gmail campaigns
Target websites about relevant topics

Measure results

Connect your goals to data
Find and run reports
Understanding your data
Track sales and other conversions
Google Analytics and Google Ads
Common reporting issues
Evaluate your landing pages with the Landing Pages report

Billing

Payment methods and settings
Basic billing tasks
Promotions and coupons
Refunds and adjustments
Taxes
Issues with payments and charges

Learn

Your guide to Google Ads
Academy for Ads
Account walk-throughs
The new Google Ads experience video playlist
New features & announcements

Get started with Google Ads video tutorials

  • The new Google Ads experience

    Watch the video playlist

  • Start and manage a successful Google Ads account

    Watch the video playlist

Google Ads policies and known issues

  • Google Ads Policy Center

    See the policy requirements for your ads, sites, and keywords.

Other resources

  • green_arrow
    Tour your account

    We'll show you the five key things all new advertisers should know.

  • Meet the Google Ads Experts

    Get to know the Google Ads Top Contributors, then ask them a question on the Google Ads Community.

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