Oracle Advanced Analytics extends the Oracle Database into a comprehensive advanced analytics platform through two major components: Oracle R Enterprise and Oracle Data Mining. With Oracle Advanced Analytics, customers have a comprehensive platform for real-time analytics that delivers insight into key business subjects such as churn prediction, product recommendations, and fraud alerting.
Hear how dunnhumby strengthened its competitive advantage, consolidated and centralized its data, and benefitted from better analysis increasing customer loyalty using Oracle Advanced Analytics and Oracle Exadata, and ZFS Backup Appliance.