Wikimedia Audiences
Goals[edit]
Annual Roadmap[edit]
- Annual Plan for Audiences 2018-2019
- Annual Plan for Product 2017-2018
- Annual Plan for Product 2016-2017
- 2016 Product Summary
- 2015 Product & Technology Review
Across Audiences[edit]
- Product Principles
- Technical Collaboration Guidance
- Community Process Principles
- Design Statement of Purpose
- Data and research information for products
- Monthly Research Showcases
- New Content Program metrics reports.
Programs[edit]
- Audience Research
- Community Health Initiative
- New Editor Experiences
- New Readers — on-going research that focuses on understanding potential Wikimedia readers in countries where access to the Internet is quickly growing.
- Structured Data on Commons
Project Pages[edit]
- Advanced Mobile Contributions
- Android Editing Features
- Content Translation, V2
- Growth
- Improve Translate Extension and Translate Wiki process
- iOS Editing
- Visual based mobile editing
Annual Plan goal: Better Use of Data
Annual Plan goal: Community Wishlist
Annual Plan goal: Anti-Harassment Tools
Other:
Audiences teams[edit]
An Audience team covers a set of features developed according to specific user flows and needs.
Contributors[edit]
We build collaborative, inclusive tools for creating and editing free knowledge.
- Phabricator task boards: #Contributors-Team (rarely used)
- Page: Contributors
Teams[edit]
Anti-Harassment Tools[edit]
- Phabricator task board: #Anti-Harassment (AHT Sprint 35)
- Page: Anti-Harassment Tools
Community Tech[edit]
- Phabricator task board: #Community-Tech-Sprint
- Page: Community Tech
Editing[edit]
- Phabricator task boards: #VisualEditor (Current work) #Editing-team
- Page: Editing team
Growth[edit]
- Phabricator task board: #Collaboration-Team-Current
- Page: Growth
Language[edit]
- Phabricator task board: #ContentTranslation-Release8
- Page: Wikimedia Language engineering
Analysis[edit]
| Metric | October 2018 | M/M ± | Y/Y ± |
|---|---|---|---|
| Total content | 195.0 M | 1.1% | 16.8% |
| —Wikipedia articles | 49.2 M | 0.4% | 5.3% |
| —Commons files | 50.5 M | 1.1% | 17.8% |
| —Wikidata entities | 51.5 M | 2.3% | 37.1% |
| Net new content | 2,100,000 | 28.6% | 11.4% |
| —Wikipedia articles | 191,000 | 2.9% | 2.8% |
| —Commons files | 549,000 | -31.4% | -4.0% |
| —Wikidata entities | 1,150,000 | 204.0% | 21.9% |
| Active editors | 82,600 | 0.6% | 1.8% |
| —New (first-month) | 16,700 | -8.7% | 1.1% |
| —Second-month | 4,250 | 15.8% | 6.3% |
| —Existing | 60,800 | 2.6% | 2.0% |
| New editor retention | 6.6% | 16.9% | 13.3% |
| Global revert rate | 7.3% | -3.4% | -16.4% |
| Total edits | 43.5 M | 12.7% | 6.3% |
| —Mobile edits | 1.2 M | 5.1% | 23.2% |
| —Data edits | 2.3 M | 29.6% | 37.4% |
| —File uploads | 0.6 M | -29.5% | -4.0% |
| —Other non-bot edits | 12.2 M | -1.0% | -8.5% |
Analysis
Like September, this was an unusually good month for active editors, with all the subcomponents rising year on year. We are currently researching the role that participants in Wiki Education Foundation’s programs are playing in the new active editor and new editor retention metrics; preliminary work suggests that they are having a noticeable effect.
The global revert rate has continued to drop substantially; our hypothesis is that this is due to the continuing rise of mass editing on Wikidata, which inflates the number of edits without increasing the number of reverts.
| Metric | October 2018 | M/M ± | Y/Y ± |
|---|---|---|---|
| Global South countries | |||
| —Reader interactions² | 4.31 B | +2% | —³ |
| —Active editors | 19,900 | -1.1% | —¹ |
| —New editor retention | —⁴ | —⁴ | —¹ |
| —Edits | 1,980,000 | -4.3% | —¹ |
| —Non-bot edits | 1,980,000 | -4.3% | —¹ |
| Mobile-heavy wikis | |||
| —Reader interactions² | 708 M | +7% | —³ |
| —Active editors | 3,800 | -1.2% | 13.7% |
| —New editor retention | 5.1% | -0.3% | 19.3% |
| —Edits | 958,000 | 13.1% | -8.4% |
| —Non-bot edits | 438,000 | -1.0% | 6.2% |
Notes
¹ Editor location data is deleted after 90 days, so it is not possible to calculate trends from before the metric was established. Trends started to accumulate in June 2018.
² Pageviews (all platforms) + seen previews (desktop).
³ The rollout of the page previews feature was completed less than a year ago.
⁴ A delay in the calculation of new editor retention meant that the geolocation data used to judge whether a new editor comes from the Global South or Global North was deleted before the calculation could be completed (under our privacy policy, this data must be deleted after 90 days). We will assess our calculation pipeline to determine how to prevent this from happening in the future.
Analysis
This month, we have updated our definition of Global South to exclude IP addresses that our geolocation database cannot assign to any particular country (“unknown countries”).
This has had a relatively small impact on Global South reader interactions and editors, since unknown countries account for less than 1% of both interactions and editors. However, it has had a very large impact on Global South edits, which declined from 9.05 M last month to 1.98 M this month. The main reason seems to be that the IP addresses used for the Wikimedia Cloud Services platform do not appear in our geolocation database, so bulk edits made on the platform are categorized as from unknown countries.
Metrics analysis[edit]
Overall, the trends this month are as before. Notable continuing trends include:
- The gradual increase in existing active editors. This trend is also reflected in a gradual increase in the monthly number of editors with 100 or more edits per month, also know as very active editors (see graph).
- The decline in newer contributors, which affects a broad spectrum of editors.
- The (continued) growth of mobile contributions.
Readers[edit]
We build exceptional learning and reading experiences for the sum of all knowledge.
Android[edit]
iOS[edit]
Multimedia[edit]
Parsing[edit]
Reading Infrastructure[edit]
Reading Web[edit]
| Metrics | Monthly October 2018 |
year-over-year change |
|---|---|---|
| Interactions[r 1][r 2][r 3] | 17.2 B | N/A[r 4] |
| —Pageviews[r 5][r 3] | 15.4 B | +2% |
| … Desktop[r 5][r 3] | 6.8 B | -8% |
| … Mobile Web[r 5] | 8.4 B | +10% |
| —Desktop previews[r 1] | 1.75 B | N/A[r 4] |
| —Global South[r 1][r 2][r 3][r 6] | 4.31 B | N/A[r 4] |
| Unique Devices (all Wikipedias) | 1.65 B | +9% |
| Android Uniques(September) | 4.74 M | -15.26% |
| iOS Uniques (September) | N/A | N/A |
| Android Installs (September) | 17.6 k/d | -14.7% |
| iOS Downloads[r 7] (September) | 3.2 k/d | -26.63% |
Updated December 16, 2018. For some analysis of longer-term trends, see also the quarterly core Audiences metrics overview for Q3 and other Readership metrics reports. More information about the Android app's metrics can be found in this overview.
| ||
Metrics analysis[edit]
We are still seeing a year-over-year increase in pageviews, although smaller than during the preceding four months. This slight slowdown is due to changes to both the rate of decline on desktop and rate of increase on mobile.
As before, keep in mind that the decrease in desktop pageviews is partly due to the deployment of the page previews feature over the course of the 2017/18 fiscal year. The upcoming Audiences metrics presentation will include some further analysis and observations.
Unique devices likewise increased year-over-year but less than in previous months.
Technical Program Management[edit]
We are dedicated to guiding delivery processes and facilitating team health through good practices.
Page: Audiences Technical Program Management
Lead: Grace Gellerman
Design[edit]
We make sharing of all human knowledge easy and joyful. For everyone.
Page: Design
Lead: Nirzar Pangarkar
Product Analytics[edit]
We make recommendations based on results of analyses, advocate for ethical data practices, and educate on topics around data and statistics.
Page: Product Analytics
Lead: Kate Zimmerman
Product Design Strategy[edit]
[intro text here]
Page: [link here]
Lead: Margeigh Novotny
Wikidata[edit]
Wikidata is a free and open knowledge base that can be read and edited by both humans and machines. This project is maintained by the Software Development & Engineering department at Wikimedia Deutschland.
- Page: Wikidata
- Lead: Lydia Pintscher
- Phabricator bugs & tasks board: #wikidata
- Discussion List: [email protected]
Goals[edit]
WMDE Fiscal Year 2016
WMDE Fiscal Year 2017