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Sales prospecting software has become an important and versatile tool in every B2B salesperson’s toolbox. As teams struggle to hit their quota against the clock, saving time and money by maximizing and investing in the right processes, activities and skills…
Avoiding the ‘Amazon Effect’ – Article for Sales & Marketing Management
Lead Nurturing • September 19, 2017
Recently, our fearless leader Mark Galloway’s thoughts were featured on salesandmarketing.com in the insightful article “Re-Engineering Your Revenue Supply Chain to Avoid the ‘Amazon Effect’”.
Some of the key points of the article include:
- The threat that companies have from larger companies swooping in and stealing market share.
- The process of splitting up the roles in the sales development process
Hand off more fresh leads that are sales ready
- Why many CRM’s aren’t built to handle dedicated sales prospecting roles
- Why a tool like Oppsource‘s sales development platform is ideal to organize SDR’s day
- How to utilize “Moment of Interest” alerts to connect with prospects at the right times.
- Eliminating the prospecting bottleneck at the top of the sales funnel.
Read “Re-Engineering Your Revenue Supply Chain to Avoid the ‘Amazon Effect’” Here
Know the best time’s to reach out to prospects with Moment of Interest alerts
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