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IBM Garage

    Where
    co-creation
    happens

    Speed of a startup at the scale of an enterprise
    IBM Garage. Where it happens.
    Contact usExplore more

    Where
    disruption
    happens

    Speed of a startup at the scale of an enterprise
    IBM Garage. Where it happens.
    Contact usExplore more

    Where
    AI
    happens

    Speed of a startup at the scale of an enterprise
    IBM Garage. Where it happens.
    Contact usExplore more

    Where
    cloud
    ‍    happens

    Speed of a startup at the scale of an enterprise
    IBM Garage. Where it happens.
    Contact usExplore more

    Where
    the magic
    ‍    happens

    Speed of a startup at the scale of an enterprise
    IBM Garage. Where it happens.
    Contact usExplore more

    Welcome to the IBM Garage

    A unique model that taps into a network of spaces around the world — some in our own facilities, others in our clients’ locations — to co-create new business approaches, build minimum viable products (MVPs), and scale solutions.

    In the garage, you work side-by-side with IBM experts to digitally transform your business.
    Explore 360°
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    IBM Garages, anywhere in the world

    The IBM Garage experience can happen anywhere in the world, from purpose-built dedicated spaces to virtual environments designed to drive the right outcomes. IBM experts are ready to help at one of our locations. Or, we can come to you!

    North America

    Europe

    South America

    Africa

    Asia

    Canada

    • Montreal

      1 Place Ville Marie, Montreal, QC H3B 4M7, Canada

    • Toronto

      120 Bloor Street East, Toronto, ON M4W 1B7, Canada

    USA

    • Atlanta

      6303 Barfield Road NE, Atlanta, GA 30328

    • Cambridge

      1 Rogers Street, Cambridge, MA 02142, USA

    • Chicago

      400 N. Michigan Ave, 6th floor, Chicago, IL 60606

    • Columbus

      250 South High Street, Suite 400, Columbus, OH 43215, USA

    • New York

      303 Spring Street, New York, NY 10013

    • San Francisco

      44 Tehama St, San Francisco, CA 94105

    • Washington

      1440 G Street NW Washington, DC 20005

    Mexico

    • Mexico City

      Alfonso Nápoles Gándara No. 3111, Col. Parque Corporativo, de Peña Blanca, Delegación Alvaro Obregón, México

    United Kingdom

    • London

      1 Fore St, London, UK

    France

    • Paris

      17 Avenue de l'Europe, 92275, Bois-Colombes, France

    Spain

    • Madrid

      Corazón de María 44, 28002, Madrid, Spain

    Germany

    • Dusseldorf

      Plange Mühle 1, 40221, Dusseldorf, Germany

    • Berlin

      Chausseestraße 5, 10115 Berlin, Germany

    • Hamburg

      Beim Strohhause 17, 20097, Hamburg, Germany

    The Netherlands

    • Groningen

      Gedempte Zuiderdiep 12-14, 9711HG Groningen, The Netherlands

    Czech Republic

    • Prague

      V Parku 2294/4, 148 00 Praha 4-Chodov, Prague, Czech Republic

    Poland

    • Warsaw

      Krakowiaków 32, skr. poczt, 12, 02-255, Warsaw, Poland

    Austria

    • Vienna

      Obere Donaustraße 95, , 1020 Vienna, Austria

    Russia

    • Moscow

      Moscow 10, Presnenskaya Naberezhnaya, Moscow, 123317, Russian Federation

    Turkey

    • Istanbul

      Levent Mahallesi, Büyükdere Cd, Yapi Kredi Plaza B Blok, 34330 Beşiktaş/İstanbul, Turkey

    Colombia

    • Bogotá

      Carrera 53 #100-25, Barrio Pasadena, Bogotá, Bogotá D.C, Colombia

    Chile

    • Santiago

      Av. Providencia 655, 7th Floor, Región Metropolitana, Santiago, Chile

    Argentina

    • Buenos Aires

      PJE. ING Enrique Butty 275, Capital Federal, C, C1001AFA, Argentina

    South Africa

    • Johannesburg

      90 Grayston Drive Sandton, Johannesburg, 2031, ZA

    UAE

    • Dubai

      Dubai Design District, Building 8, 4th Floor, Dubai, UAE

    India

    • Bangalore

      Embassy Golf Links, A Block, Koramangala Link Road, Bangalore, India

    Singapore

    • Singapore

      10 Marina Boulevard, MBFC Tower 2 Level 42, Singapore 486072, Singapore

    Taiwan

    • Taipei

      No. 7, Songren Road , Cathay Financial Center building, Taipei, Taiwan

    China

    • Shanghai

      1st Floor TC#1, 477 Zheng Li Road, Shanghai, 200433, China

    • Dalian

      No. 34, Jin Yang Building, Hong Chuan East Road, Hi-Tech Zone, Dalian, 116044, China

    Korea

    • Seoul

      Three IFC, 10 Gukjegeumyung-ro, Yeongdeungpo-gu, Seoul 07326, Korea

    Japan

    • Tokyo

      19-21 Nihonbashi Hakozaki-cho, Chuo-ku, Tokyo 103-8510, Japan

    Australia

    • Sydney

      55 Market Street , Sydney, Australia

    • Melbourne

      333 Exhbition St. , Melbourne, VIC 3000

    The IBM Garage

    No two challenges are the same. No two IBM Garages are either.

    Let’s discuss what yours might look like.
    Contact usExplore more
    Crossword answers

    Where ambition happens

    Not every Garage project kicks off with a client telling us exactly what they need. This was the case with McLane – a wholesale grocery foods distributor making over $50 billion in sales. The company needed to boost a razor-thin profit margin, but it didn’t know where to turn.

    We analyzed the business and focused on its fleet of over 6,000 trailers. With such a huge presence on the American highways, could these trucks lead a second life as moving billboards?

    Eye-catching growth

    To evaluate and target advertising content, we put satellite trackers on the trucks that would receive pings from cell phones within a 100-meter radius. As a result, McLane can now pitch different routes to potential advertisers, and enjoy a revenue stream that simply didn’t exist before.

    We helped turn McLane trucks into moving billboards, creating a brand new revenue stream for the business.

    Where a new framework happens

    Where co-creation happens

    We bring together IBMers and clients in an environment where silos and barriers never have the chance to form.

    Co-creation—the concept of gathering teams to design, prove, and launch innovative programs—is an increasingly vital tool today. At the IBM Garage, we bring together IBMers and client stakeholders in an environment where silos and barriers never have the chance to form.

    Creating a learning-by-doing environment

    Implementing AI can be daunting. You either need to acquire the skills, buy them, or get a partner. We’re the third option—but notched up to a whole new level. The IBM Garage isn’t about remote work. We collaborate on site, so we can share and grow innovative, cutting-edge ideas. We create a learning-by-doing environment, and part of that is recognizing that you’re going to iterate. We don’t wait until the outcomes are perfect to start generating insights.

    It’s OK to start with imperfect data

    Many organizations don’t start AI and analytics projects simply because they think not enough of their data is up to scratch and won't yield useful results. But you can kickstart a project with the data that is in good shape. You can add other data sets (or enhance your data with external data sets) later.

    For projects to work, you need a maniacal focus on business value. Whatever you’re creating needs to be aligned with business strategy and objectives.

    Lori Victor Feller,
    IBM CPT Partner & Global Garage Leader

    Where courage happens

    “If you want to increase your success rate, double your failure rate.”
    Thomas J. Watson,
    IBM Chairman, 1914 - 1956

    Where empathy happens

    A founding principle of the garage model is IBM Design Thinking.

    It is a framework designed to focus on the human emotions that define the response to any new product, service or experience.

    IBM Design Thinking focuses on the human emotions that define the response to any new product, service or experience.

    Where AI happens

    All around the world AI is driving change.

    Talking the talk

    In the seven years since Watson’s creation, natural language communication has come on leaps and bounds. Today’s chatbots, for instance, are routinely resolving customer service enquiries without human involvement, increasing customer satisfaction and enabling businesses to channel resources into areas of more strategic value.

    Sense and sensibility

    A key driver in the maturing of AI is Watson’s ability to mimic human senses and awareness. There are driverless cars that can navigate routes and identify danger. Sports tournaments that automatically compile highlights packages by analyzing and understanding expressions on the faces in the crowd. And even a blind runner who used AI, geolocation and proximity alerts to compete among the masses at the New York marathon.

    A key driver in the maturing of AI is Watson's ability to mimic human senses and awareness.

    Where success happens

    Where scalability happens

    We collaborated with the Province of Nova Scotia to bring automated external defibrillators (AEDs) online via IoT sensors and a pioneering mobile app. It’s a life-saving solution for many of the 40,000 people who experience cardiac arrest every year in Canada – 85% of them, outside the home.

    40,000 cardiac arrests occur every year in Canada

    On June 9, 2016, 23-year-old Sean Ferguson collapsed while shooting hoops at Cape Breton University in Nova Scotia, Canada. The quick thinking of his friends, along with a nearby automated external defibrillator, or AED, saved his life.

    But AEDs can only do their job if bystanders know exactly where to find one when emergency strikes. Luckily for Sean, his friends knew where to look.

    Heart defibrillators, meet the Internet of Things‍

    To enable citizens to locate an AED and help emergency services direct people to one, the government of Nova Scotia began a pioneering IBM Garage collaboration. Together, we developed a solution that brought AEDs online via IoT sensors and a mobile app.

    Early project successes mean the proof of concept can now be pushed further. The Province wants to connect every AED in Nova Scotia to the 911 system, create a smartphone app, and send emergency text alerts to registered citizens with CPR knowledge. All at a cost of one million Canadian dollars

    “The cost is not a prohibitive variable here… because what we’re doing is taking commercially available technology and applying it in a smart way.”
    Shawn Porter,
    Nova Scotia Innovation Director

    Where solving happens

    Stephen Sondheim, who composed crosswords for New York Magazine in the 1960s, is reported to have said that “the nice thing about doing a crossword puzzle is, you know there is a solution.”

    In a sense that’s true of the IBM Garage too: there’s a determination to work toward a viable solution to an identified problem within a fixed period of time. And the garage mindset— mixing creativity, determination and a big slice of lateral thinking—has much in common with the traits of a crossword solver.

    So we’ve designed a crossword puzzle for you. It’s a chance to test your logic skills and give you a taste of the garage mentality.

    Download full crossword [PDF, 37 KB]Download solutions
    [PDF, 29 KB]

    Where cloud happens

    A clear focus on the IBM Cloud has specific advantages. It immediately aligns innovation to a proven toolbox of cloud-based components and robust infrastructure architectures.

    It’s 2014. In the heart of Silicon Valley, a new initiative is born.

    It’s driven by passionate people with a startup mentality and a vision to match. But this is not a startup. It’s an IBM Garage, dedicated to cloud solutions.

    The vision of our San Francisco garage was to create an environment that would help businesses dream, experiment and test out ways they could harness the power of the cloud to innovate, modernize and transform.

    A safe space that de-risks high-risk ideas

    A clear focus on the IBM Cloud has specific advantages. It immediately aligns innovation to a proven toolbox of cloudbased components and robust infrastructure architectures. And it presents huge opportunities to develop, test, launch and rapidly scale viable processes, platforms and initiatives.

    This can be seen in our work with Sony Global Education in Japan, where we helped create a blockchain-powered record platform. Education may not be an industry that you’d automatically associate with blockchain and cloud technology. But garage projects are often full of surprises.

    Where disruption happens

    “In the IBM Garage you get to work with the actual inventors of the technology. The people who understand it the most. So you’re not experimenting with new technology, you’re using it. IBM’s been through the experimental phase. You don’t have to.”
    “In the IBM Garage you get to work with the actual inventors of the technology. The people who understand it the most.”
    Cortney Knoll,
    IBM DS&iX Partner & Global Garage Leader

    Where disruption happens

    “We don’t use technology for technology’s sake. Rather, we push your existing strengths and introduce new components and engineering practices to maximize speed, scale and client value.”
    “We don’t use technology for technology’s sake.”
    Chris San Soucie,
    IBM CAI Director & Enterprise Garage Leader

    Where connection happens

    “There is no hiding in the garage. We work together project after project, building off both success and failure. We air differences and iron them out together. We understand each other and move as one.”
    “There is no hiding in the garage. We work together project after project, building off both success and failure.”
    Chris San Soucie,
    IBM CAI Director & Enterprise Garage Leader

    Where viability happens

    An iterative approach means you keep learning from continual feedback. And that means a better end result.

    The advantage of an iterative approach is that you keep learning from continual feedback. It surfaces all the extra features and benefits that might otherwise have been missed.

    So, if you want to get from point A to point B, don’t spend all your budget on building a motorbike. Start with a skateboard and work from there.

    Where blockchain happens

    AIG and Standard Charter were able to develop a blockchain-based policy with the IBM Garage, offering a new level of trust and transparency in the insurance underwriting process.

    Rethink everything

    From transforming supply chains and contracts, to shaping IP protection and new business models, organizations everywhere are waking up to blockchain’s potential.

    Success with AIG and Standard Charter

    AIG and Standard Charter were able to develop a blockchain based policy with the IBM Garage, offering a new level of trust and transparency in the insurance underwriting process. By using a blockchain strategy, we managed to cut through the complexity associated with multiple policies, countries and regulatory frameworks. Smart contracts on the blockchain also reduced friction and cost for policyholders.

    “Our pilot proves blockchain has a powerful role to play in the future of insurance. Any technology, including blockchain, that can increase trust and transparency for an industry should be fully explored. We’re excited to be delivering innovation that matters to our clients—and co-developing key components of this new technology together.”
    Rob Schimek,
    Former CEO of Commercial, AIG

    Where impact happens

    In the IBM Garage you can experiment with big ideas, acquire new expertise and build new enterprise-grade solutions with modern and emerging technologies for immediate market impact.

    In the IBM Garage you can experiment with big ideas, acquire new expertise and build new enterprise-grade solutions with modern and emerging technologies for immediate market impact.

    Where strategy happens

    At the heart of the IBM Garage is our award-winning, prescriptive methodology — fueled by a collaborative culture that uses the best of:

    • IBM Enterprise Design Thinking
    • Industry and Business Value Framework
    • Development and Operations
    • Agile
    • Lean

    Reimagine the way you work and interact with your customers by developing models and processes to improve your business.

    At the heart of the IBM Garage is our award-winning, prescriptive methodology.

    Reimagine the way you work and interact with your customers by developing models and processes to improve your business.

    Where change happens

    Change up your everyday work environment. IBM Garages are embedded within tech incubators in the world’s largest startup communities. Experience a fundamental culture shift that leads to success and reimagine collaboration alongside other innovators.

    Change up your everyday work environment. IBM Garages are embedded within tech incubators in the world’s largest startup communities. Experience a fundamental culture shift that leads to success and reimagine collaboration alongside other innovators.

    Where know-how happens

    Collaborate and co-create with the people who will make your business move faster and work smarter. Access industry experts and customer insights on the spot when you team up with our experienced designers, strategists, researchers, analysts, developers and architects. Bring the power of the IBM network to your next idea.

    Access industry experts and customer insights on the spot when you team up with our experienced designers, strategists, researchers, analysts, developers and architects. Bring the power of the IBM network to your next idea.

    Click. Drag. Tap. Swipe. Look left, look right. See what’s round the corner. Navigate this space to experience what a real IBM Garage feels like. Explore hotspots for more on what’s happening behind the scenes.

    Come on in

    Welcome to our VR experience. Simply position the white dot in the center of your screen over the arrows to move around, or the hotspots to discover more about the IBM Garage.

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