Featured Press
Mar 2, 2016
Review: AllBirds Wool Runners
While built for casual wear, I found them cozy and supportive enough to wear all day...
Mar 1, 2016
These Wool Running Shoes Keep Your Feet Smelling Fresh
A former professional soccer player from New Zealand is launching a sustainable, biodegradable wool sneaker...
Mar 1, 2016
Minimalist Sneakers, Made from Merino Wool
San Francisco-based footwear brand Allbirds launched their first shoe today, and though the silhouette is a familiar runner shape...
Mar 1, 2016
Why Shoe Startups Are Making Sneakers From Wool
The economics of all-natural ingredients is helping new sneaker brands get a toehold in Nike's market...
Mar 1, 2016
These New Wool Sneakers Are the Softest Shoes You'll Ever Wear
Imagine the coziest of sweaters, made from superfine merino wool sourced from a small farm in New Zealand and spun at a prestigious Italian mill...
Mar 1, 2016
The World’s Most Comfortable Shoes Are Made of Super-Soft Wool
Allbirds may be the next big thing in anonymous luxury. Next in line for disruption: sneakers...
Mar 1, 2016
The Softest Shoe on the Planet Officially Debuts Today (Hey, Allbirds)
San Francisco-based Allbirds introduces its ridiculously soft Wool Runner to the world today...
Mar 1, 2016
Former Soccer Player Tim Brown Shows First Allbirds Footwear Line
Former professional soccer player Tim Brown has found a new calling after retiring from captaining New Zealand's World Cup team...
Mar 1, 2016
The One Pair Of Shoes You Need In Your Wardrobe This Spring
When spring rolls around, there's this awkward shoe period where it's not cold enough for all those cute winter boots, but it's till too early for anything strappy..
Mar 1, 2016
Allbirds Debuts Naturally Made Athleisure Sneakers Designed From Merino Wool
Allbirds, a new footwear brand championing naturally made merino wool shoes, officially launched today on March 1...
Mar 2, 2016
The Comfiest Sneakers Ever Aren't What You'd Expect
Allbirds, which launched Monday, has plans to completely change the world's perception of what it means to be a shoe company...
Mar 16, 2016
In Wool We Trust
If you follow sports at all, you may recognize the name Tim Brown. A former New Zealand footballer, Brown played on the...
Mar 17, 2016
Stylish Runners Made From New Zealand Merino Wool
Wool is no longer just for cozy sweaters and blankets, it’s now an ideal textile for shoes. Runners, to be specific...
April 18, 2016
Allbirds is Shaking Up the Sneaker Market With a Pair of Wool Shoes
For just a moment, forget about Nike Huaraches. Forget about Yeezy Boosts. And definitely don’t even think about...
April 28, 2016
Sustainable Shoe Brand Allbirds Is One To Watch
In America, New York may still be known for designer fashion, but in the increasingly visible category of direct-to-consumer...
April 30, 2016
Allbirds Merino Wool Sneakers: Shockingly Comfortable, Sustainable, Beautiful
When I first laid eyes on a gray pair of Allbirds sneaks, my first thought was that they look a bit like Yeezy’s, and...
April 30, 2016
The 1 Pair of Sneakers You Need: Ultra Stylish and Made of Wool
"Turns out, the world's most comfortable shoe is made of wool." Upon hearing that statement, we were captivated. Wool? Seriously?...