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“Newsonomics Of” Columns, from Harvard’s Nieman Journalism Lab
Newsonomics: With An Expanding Wirecutter, The New York Times Doubles Down On Diversification
Imagine a world in which Donald Trump is no longer President. No, really. Okay, if that concept’s beyond your immediate comprehension, let’s make the question a bit more concrete: Imagine what’ll happen to the news ...
Newsonomics: The Washington Post’s Ambitions For Arc Have Grown — To A Bezosian Scale
In the blink of a digital era, The Washington Post’s Arc publishing platform has sprinted from an experiment to a full-on strategic business. Arc is now used by more than 30 clients operating more than 100 sites on four continents. It’s not the ...
Newsonomics: The Ins And Outs Of A Potential McClatchy-Tronc Merger
Could McClatchy unexpectedly join Gannett and GateHouse as survivors in the game of the American daily newspaper consolidation? Could California become a new epicenter of the American local newspaper business? Could Patrick Soon-Shiong have ...
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Recent Ken Doctor Columns
The Seven Percent Rule: Why A Ridiculously Small Percentage of Digital Audience Drives The Future of News
Written for Traffic, the magazine of paywall provider Piano Media, here I explore in detail how and why less than 10 percent of readers really will make or break a digital news business. Good thinking, and analysis, via Mather Economics, New ...
Who Will Buy Fortune, Sports Illustrated, Time and Two Major Cox Newspapers?
It’s time to reset the clock on Time Magazine, as well as its sister publications Fortune and Sports Illustrated. As Meredith Corp. announced its ability to close its long-anticipated buy of Time Inc.., , one door closed, but another ...
The DEAL Week That Was: Making Sense Of Fox, Time Inc., Buzzfeed, Mashable, the Kochs and the FCC
It was a day to remember. Media consolidation finally saw its big day in the news, Thursday, Nov. 16, as so many long-running storylines began to reach their climaxes. Fueled by the Koch brothers’ half-billion dollars or more, Midwest ...
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What Are They Thinking?
Vanity Fair’s Digital Pay Plans Builds On New Yorker Success
Even as the Trump Subscriber Surge slows some, more and more publishers are asking themselves a renewed question: Can’t we figure out a way to get more revenue from digital readers? On Thursday, Conde Nast all but acknowledged that Vanity ...
What Are They Thinking: The Millennial Gold Rush Goes Local, In Charlotte
Everyone in publishing now loves the Millennials, as well-funded startups from Mic (“What Are They Thinking: Chris Altchek’s three magic words for Mic: video-centric millennials company”) to Buzzfeed to Vice and Vox target the next ...
What Are They Thinking: The New York Times Harnesses the Power of Increasingly Personalized Push
Keep in touch. Tell me what’s new. They’re simple requests, and ones that we’re used to repeating to each other. Now, though, courtesy of the powerful computers in our pockets called smartphones, the way we stay in touch with each other changed ...
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