Video Marketing
Services and Solutions
See how companies are converting their audiences with lead generation processes, lead qualification techniques and the power of engaging live and on-demand video content.
Watch how Mazda drives 100 timesmore people to a product launch Contact us
Resources
Video
How to move people
Text makes us read. Video makes us feel. See the differencein a minute.
White paper
You don’t need a marketing video...
...You need a video marketing strategy. Learn how to maximize your returns.
Video
“The product launch of the decade”
How does a company introduce 30 new products in 8 cities worldwide in just 24 hours? Watch this webinar for details on how Roland reached 90,000 unique viewers.
Video marketing
use cases
Product Launches
Engage prospects and let fans build on the hype through live broadcasting a product launch.
Event Coverage
From broadcasting a tradeshow presence to a dedicated event, live streaming is a great way to extend your message.
Product Demos
Educate and engage with a professional, streamed product demonstration, while attracting qualified leads.
Touching a larger audience
Watch how Teradek boosts viewership of their NAB (National Association of Broadcasters) tradeshow content through IBM Cloud Video LiveAd.
Watch videoEvidence
You can have tens of thousands of people, sometimes hundreds of thousands of people watching a class together and having the same experience at the same time, and that’s scalabilityRyan Vance VP of Content at CreativeLive
Scale your live video to engage large audiences
See a demo of IBM Cloud Video’s Streaming Manager to learn how to livestream, manage on-demand assets and begin to share your live events for others to watch on your site or from included channel pages.
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Streaming Manager
A scalable, cloud-based online video platform that is an end-to-end solution for live or on-demand content to external audiences. Managed from a dashboard by account administrators, Streaming Manager supports both ease-of-use and complex setups. An optional registration gate can also be added, resulting in lead generation.
Learn moreFeatured service
LiveAd
Bring the audience to you through technology that delivers engaging live or pre-recorded messaging to any number of viewers across virtually all platforms. Replace banner ads with live video for high engagement, while implementing specific targeting to reach the appropriate audience for your live event.
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