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About Us
ABOUT US
One Green Planet is a platform for the growing compassionate and eco-conscious generation.
Our goal is to redefine “green,” because, well, the earth needs a media company that’s really got its back!
Our Vision
Our goal is to help create a world where we eat delicious food and use amazing products that provide us with maximum benefit and have minimum impact on the planet.
We plan to make this vision a reality by focusing on:
1. PEOPLE:
Informing consumers about the downstream environmental impacts of their lifestyle habits and providing tools and resources that empower them to make better choices.
2. INDUSTRIES:
Supporting companies that are reimagining products and entire industries to be more sustainable.
3. POLICIES:
Using the power of online media, grassroots activism, outreach, and partnerships to shape people, animal and planet-friendly policies.
So, abandon your preconceived notions and labels. Together, let’s reimagine the way we eat, buy and think.
With over 6 million visitors, we are the fastest growing (and largest) independent publishing platform focused on sustainable food, animal welfare issues, environmental protection, and cruelty-free/green living. If that’s not enough, we also just happen to be biggest vegan/plant-based food and recipe site on the Internet.
Join our movement of forward-thinkers, conversation-starters, and change-makers today, and unleash your Green Monster!
OUR CAMPAIGNS
#EatForThePlanet
Take control of the damage being caused by animal agriculture and show the world how the fork can be an incredibly effective tool in the fight against climate change.
#CrushPlastic
Reducing everyday plastics from our lives is not about giving up anything or sacrificing convenience, but rather learning to reap the maximum benefit from the items you use every day while having the minimum impact.
THE FOUNDERS
NIL ZACHARIAS:
CO-FOUNDER & EDITOR-IN-CHIEF
My passion for using media and technology as a force for good led me to ditch my successful corporate career and build a purpose-driven media company. I oversee strategy, content and partnerships at One Green Planet. I also write about the environmental impact of food and believe that empowering people to make planet-friendly food choices and supporting innovation in the food industry are the most tangible solutions we have to our current ecological crisis. Prior to One Green Planet, I spent 12+ years working in the digital media space, at companies like Yahoo!, DoubleClick (acquired by Google), PwC Advisory, and as an attorney specializing in media and technology law To learn about me and the One Green Planet story, check out the following interviews,Green is Good Radio, Vegan Business Talk, The PlantPure Summit and The Newsmakers. Follow me on Twitter @nilzach
PREETA SINHA:
CO-FOUNDER & OPERATIONS
My passion for animals goes back as far as I can remember, it led me to focus on animal/wildlife photography during my college years in Mumbai, India. I spent hours in the darkroom with my tongs – developing, fixing, washing, and drying photos repeatedly to showcase the colors, eyes and emotions of various animal species. I’ve grown up spending time volunteering at local animal shelters, and caring for numerous homeless dogs in and around my neighborhood. When I moved back to NYC (also the city I was born in, give it up for Queens, NY!), I began a career in the exciting world of online publishing. I worked for companies like iVillage (acquired by NBC Universal) and UGO Networks (acquired by Hearst Corporation) where I was responsible for building creative product partnerships and finding ways to work with emerging businesses and technologies. Always looking for a way to reconnect with my passion for animals and eco-conscious living, I started One Green Planet. My day-to-day involves handling all product vision and overall operations for One Green Planet as well as enthusiastically seeking out as much recycled swag as possible to trick out my apartment.
OUR TEAM
GOJI BERRY
CHIEF HAPPINESS OFFICER
What I do for you:
Firstly, how dare you? But if I must, as a yogini, I find myself often pondering life and the cycle it follows for all of us. We’re all interconnected. For example, when I see a squirrel happily scampering up a tree, a chain reaction begins in me that causes me to lose my ever loving mind. But then, you throw me a ball, and I’m like OMG! You see? Connections. Bottom line, I hold degrees in cuddling and belly rubs from UC BARKley and HOWLvard respectively, which makes me an expert in being the happiest being ever. I run a tight ship here, you’ll hear me bark loud and proud when you see me the first time but I offer tons kisses and snuggles to those that help my fellow furry-bottomed soldiers out on the field. Namaste.
KATE GOOD
EDITORIAL OPERATIONS
What I do for you:
When it comes to the planet and animals, I will leave no stone unturned, no valley unexplored, no environmental issue unresearched and no puppy un-cuddled. We live in a beautiful world full of resources that we have to protect. Like, you can’t just run down to the Duane Reade and hit up the cashier for more rhinos and have him be all, “Oh yeah, they’re in aisle 7 next to the polar ice caps and plots of Amazon Rainforest.” Hey, helping people connect the dots and take action for the planet is my thing. That’s me.
SAVIN VIJAY
TECHNOLOGY
What I do for you:
My name is pronounced “seven”, now if that isn’t EVERYTHING, then I can tell you that I can code in seven languages, have seven meals a day, my workstation has seven screens and “Seven” is my favorite movie. But enough about me, right?! I am the guy who fixes problems that you didn’t know we had, in a way you don’t understand. I eat glitches for breakfast, battle code for lunch and deal with evils of 404 errors & slow loading times for dinner. I make the engine behind this monster-of-a-platform run smooth like vegan/palm oil-free/organic/gmo-free/ butter! I still have about 50 characters to go so here you go…Lorem ipsum dolor sit amet, quam morbi, sed nunc. Vestibulum dictumst.
HELEN CHAN
BRAND PARTNERSHIPS
What I do for you:
With over 10 years of expertise in planning and strategy in various marketing and advertising roles – including digital, brand, shopper, and analytics. I’ve worked with clients across all industries, including Diageo, Johnson and Johnson, Wholesome, Nature Sweet, and more. I enjoy learning the customer journey and helping brands help create beautiful stories. In my spare time, you can find me cycling either outside or indoors, testing out a vegan recipe from the Food Monster App, or sipping a cocktail with mezcal or whiskey. I started my vegan journey in 2016 and am constantly so excited to learn about why a plant-based lifestyle makes so much sense! Om Shanti :)
IVANO SARUBBI
DESIGN & TECHNOLOGY
What I do for you:
I was born and raised in Rome, Italy and moved to NYC 10 years ago. I’m the guy who uses every creative vein in his body to come up with cool graphics and badass animations for you while making sure that my own style remains creatively cruelty-free. I want you to be all, “Wow, that is a wicked rad stop-motion video…and I learned something important big time!” Did you know that even when brands state their products are “not tested on animals”, they can still have animal ingredients IN them? Now, that’s just messed up! I am the dad of two beautiful cats, five birds, five fish, and a tortoise (all named after Disney characters).
KAT SMITH
EDITORIAL, FOOD MONSTER
What I do for you:
I toil away sniffing out the most delicious, scrumtrulescent, mouthwatering, vegan recipes to bring to you. It’s a tough job, filled with late-night vegan donut cravings and yearnings for beet burgers. I’m here to ply you with amazing plant-based recipes that are kind to you, animals and the planet. So, what are you waiting for?! Eat up! When I’m not double dipping myself in the recipe blogosphere, you can find me among the racks of vintage thrift stores, seeing horror movies, talking loudly about my dog or discussing/watching independent professional wresting.
OUR WRITERS
AISLING CRONIN
ANIMAL MONSTER
I adore everything that creeps, crawls, slithers, trots, swims or flies. For every uplifting or harrowing animal-related story out there – wherever there is a reason to celebrate, or a reason to get up and help – I want to make sure you hear about it. I’m your animal police, if there is a creature who happens to be under threat because of human foolishness, I want to shout about it and get you all to do something about it. I consider it an honor to use my voice to help those who have none … and if I can do that while sighing over yet another adorable kitten video (hey, there can never be too many adorable kitten videos in this world, right?), all the better!
RHEA PARSONS
FOOD MONSTER
I crack away day in and day out veganizing recipes. I’m serious. Got a traditional Jewish recipe that you want to fool your bubbe with? I’ve got you covered. Wanna have a bunch of people over for brunch with no meat on the menu and you’re sweating bullets that they’re gonna be all, “What’s this? I’m afraid of this?” Never fear! I’ve got your pancake, vegan sausage, quiche or any other familiar favorite needs on lock. From global flavors to that food cart down the street, I can unleash the yum from any traditional recipe using pure plant power. Living a compassionate life should NEVER mean sacrificing good food and I’ll be there every step of the way to teach you the tips, tricks, tastes and tactics to feed yourself so well that going and staying vegan are not only a snap, but your dinner inspires jealousy.
JONATHON ENGELS
LIFE MONSTER
If you’ve ever wanted to be that person who grows stuff themselves, comes up with clever ways to reuse things 100 times overs or awes your friends by DIY-ing everything, I’m the guy to help you. I’m here to teach you about permaculture, upcycling and green gardening all while spitting out tips on hacks like Eminem spits lyrics. The best part is, you don’t even need to tell your roommate that you got that wicked cool idea for turning an old school CD rack into a lid holder for your pots and pans from me. Just say you came up with it on your own, I don’t need the credit. I’m a giver like that.
Michelle Neff
BUZZ MONSTER
My finger is always on the pulse of what’s happening in the world of animals. Whether it’s bringing you the latest animal rights news or the absolute greatest precious baby piglet video that is currently breaking the internet, I am on it! Frankly, the world needs to shape up when it comes to caring for the feathered, furry, and scaly creatures that we share this magnificent planet with and I will not hold back until that happens! My goal is to inspire others to create a kinder world and empower them to take actions in big and small ways!
Arianna Pittman
ANIMAL MONSTER
I’m here to bring you all of the most inspiring animal stories the world has to offer. I love nothing more than channeling my not-so-mild obsession with dogs into my stories. If there’s an awesome dog story out there that will make you smile and shed happy tears, I’m all over it. I want the world to know about all of the awesome heroes out there working to save animals and inspire others to do the same, whether it’s helping put an end to puppy mills, boycotting animal attractions or fighting to save marine life from plastic pollution. We can’t fix a problem unless we know it exists — and it helps if we also know how to fix it. Through writing, I hope to share information that will not only educate people, but give them the tools they need to take action!
Lauren Kearney
ANIMAL/EARTH MONSTER
If there is a problem in the world of animals or the environment, I am the first to jump right on it and write pieces that pull your heart-strings and make you want to stand up for change. I give a voice to the voiceless animals of the world and get people near and far to WAKE UP and take responsibility for all the wrongs we’ve wrought on innocent creatures. If I can help make the world a cleaner, kinder place – then I would consider my mission complete.
ORGANIZATIONS WE ❤
EXPERT CONTRIBUTORS
Adam M. Roberts
CEO of Born Free Foundation
Carole Baskin
Big Cat Rescue, founder and CEO of Big Cat Rescue
Gene Baur
President and Co-Founder of Farm Sanctuary
Dr Jill Robinson
MBE is founder and CEO of Animals Asia
Lori Marino
Executive director of The Whale Sanctuary Project
Captain Paul Watson
Founder of Sea Shepherd Conservation Society
Ric O’Barry
director of the Dolphin Project.
Stephen Wells
Executive director of the Animal Legal Defense Fund
Stephen Wise
President of the Nonhuman Rights Project, Inc.
Suzy Amis Cameron
executive director of Food Choice Taskforce, founder of MUSE School, Red Carpet Green Dress, and Food Forrest Organics
Lindsey Allen
Executive Director of Rainforest Action Network
Melanie Joy
Founder of Beyond Carnism
Dr. Paul Salaman
CEO of Rainforest Trust
Carol J. Adams
Author of The Sexual Politics of Meat and Living Among Meat Eaters.
Tammy Thies
Founder of The Wildcat Sanctuary
Elizabeth Hogan
U.S. Oceans and Wildlife Campaign Manager at World Animal Protection
Molly Bergen
Senior Managing Editor of Human Nature for Conservation International
Erika Abrams
Co-Founder of Animal Aid Unlimited
Regina Asmutis-Silvia
Executive Director and Senior Biologist for WDC North America
Stephanie Feldstein
Population and Sustainability Director for Center of Biological Diversity
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CONTACT US
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[email protected] - TECH ISSUES
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