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אטלס הגיעה! כולם ציפו לזה כבר הרבה זמן, ועכשיו זה סוף סוף קורה - פייסבוק משיקה את אטלס, שרת מודעות וגם רשת פרסום שתאפשר: 1. לעקוב אחרי ביצועי קמפיינים בכל אתר ופלטפורמה 2. לפרסם באתרים אחרים באמצעות המידע שיש לפייסבוק על משתמשים 3. אפשרויות רימרקטינג נרחבות 4. דוחות חזקים מאוד 5. מעקב המרות אופליין בקיצור - מערכת ששמה את פייסבוק (אם היא תעבוד) כמתחרה חזקה מאוד של גוגל למפרסמים גדולים. רוציםלדעת על מה כל העניין? בשביל זה הוידאו או הלינק: http://atlassolutions.com/product-tour/
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הרבה מספרים מאוד גדולים נשפכו היום על פייסבוק אבל אותי תפסו שני מספרים בעיקר: 1. 100 מיליון שעות צפייה בוידאו ביום - הנתון האחרון שיוטיוב פרסמה מ 2014 דיבר על 200 מיליון שעות ביום. אני לא אתפלא אם כבר היום פייסבוק מקבלת יותר מחצי מהצפיות של יוטיוב. 2. הרווח למשתמש בשאר העולם (לא אירופה, ארה"ב אסיה ) ממשיך לעלות וזה אומר שפייסבוק לומדת לעשות כסף ממשתמשים בארצות מתפתחות שלא משתמשים בהכרח בסמארטפונים. מה זה אומר? שפייסבוק עוד לא מיצתה את הגדילה שלה, עוד לא מיצתה את היכולת שלה להרוויח כסף ממשתמשים ועוד לא מיצתה את פוטנציאל האינטראקציה בפלטפורמה. זו כבר לא ההתחלה אבל אנחנו עוד בכלל לא בהתחלת האמצע. מעניין מה עוד מצפה לנו השנה מפייסבוק....
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Публикации

Inbound Marketing Director wanted! We are looking for a senior marketing manager with agency experience (preferable), native English and strong leadership skills. You will be the conductor of a team of fantastic international Inbound Marketers and directly manage our pioneering B2B tech clients. Check out the full job description here:

Фото Amit Lavi - Marketing Envy.

Are you the one? We are looking for an HR & Office Manager that loves running a one-man-show and is a people person to the core. If you’re fluent in both English and Hebrew, have excellent organizational and multitasking skills and know how to handle end-to-end recruitment, it sounds like your place is with us. Check out the full position here: https://hubs.ly/H0cXYWL0

Фото Amit Lavi - Marketing Envy.
Публикации

We finished unpacking and are feeling like home in our new beautiful offices here in Ramat Gan! And no more cup-confusion with our fancy personalized mugs L'Chaim to new beginnings!

Фото Amit Lavi - Marketing Envy.

Check out the first open, interactive map of Israel's cybersecurity startup landscape! And were we surprised to see so many of our dearest clients?! Nope, not really! https://hubs.ly/H0cQFk70

hubs.ly

It's HubSpot certification day at Marketing Envy HQ. Very exciting!

Фото Amit Lavi - Marketing Envy.

Things are getting serious... we're packing up! Today is our last day in our cozy office in Tuval 11. Tomorrow marks a new era at Marketing Envy - and we can't wait to move in to our new, shiny offices. Exciting times!

Фото Amit Lavi - Marketing Envy.

Are you ready for this week's #EmployeeOfTheWeek? This time it's the man, the myth, the legend: Ohad, our PPC Captain! Thanks for never loosing your patience and your smile (apart from when one of your kiddos destroys your TV ) - You're the best!

Фото Amit Lavi - Marketing Envy.

Oh happy days at Marketing Envy! Our enviable team is growing and this means we need more space. June 25th marks the day of our long expected move to our new, shiny, gorgeous offices down the street. Come by and say hi!

Фото Amit Lavi - Marketing Envy.

You’re super-analytical, love PPC and daydream about CTRs? Great, we are looking for a Junior PPC Analyst and you might be the one! Check the position and send us your CV! https://hubs.ly/H0cDPcd0

Фото Amit Lavi - Marketing Envy.

We love our team! And we'd like you to get to know the bright minds behind our enviable work. This week we are proud to present: Vinny! At Marketing Envy since Day 1 (almost) and not a single day has gone by without a smile.

Фото Amit Lavi - Marketing Envy.

Happy Birthday, dearest Neta! And happy 2 year anniversary, dearest Maayan! We are glad to have you with us.

Фото Amit Lavi - Marketing Envy.

[NewBlog] Life is not easy as a cybersecurity CMO... After years of working with dozens of cybersec clients, we are pretty sure we figured out why. Here are 5 of their biggest challenges
https://hubs.ly/H0bSKWb0

Cybersecurity marketing professionals face unique obstacles that make their roles challenging. This article outlines the difficulties cybersecurity CMOs face such as identifying the right target audiences, entering a tight market with an oversaturation of vendors and building a solid marketing team.
blog.marketingenvy.com

Are your marketing and sales teams already aligned? With Account-Based Marketing a strong alignment between both parties can lead to qualified KPIs and higher ROI.
https://hubs.ly/H0bQJWK0

With account-based marketing (ABM), marketing messages are based on the data insights of targeted accounts. Sales and marketing resources are concentrated and then deployed together, yielding better tailored marketing messaging and more productive sales engagement – and more account conversions. I...
marketinginsidergroup.com

A HUGE thanks to all participants of our GDPR Hubspot event. We hope you enjoyed it as much as we did and that you left with all your questions answered.
Still got some? No problem - just drop us a line!

Фото Amit Lavi - Marketing Envy.

Has it been 70 years already?!
Happy Birthday Israel and a wonderful Independence Day to everyone!
May your BBQs be enviable and your beers ice-cold.

Фото Amit Lavi - Marketing Envy.

Are you GDPR-ready? There is still time to become GDPR compliant before the deadline, but don't delay any further! Read more about the new regulation and why exactly it matters to us marketers.
https://hubs.ly/H0bJglb0

GDPR’s May 2018 implementation date is approaching, and most companies still aren’t compliant. If you’re using HubSpot you have a professional partner in the GDPR compliance process. This article explains what you still need to do, and how HubSpot will help.
blog.marketingenvy.com