Meltwater
Vad är Meltwater?
What is Meltwater? Meltwater, a pioneer of media intelligence, gives businesses the information advantage they need to stay ahead. More than 30,000 companies use Meltwaters media intelligence to Läs mer stay on top of billions of online conversations and extract relevant insights to strategically manage their brands. With nearly 20 years of experience analyzing data, Meltwater is dedicated to personal, global service built on the local expertise of 60 offices across six continents. Läs mindreVem använder Meltwater?
SaaS solution that helps communication professionals across all industries create digital marketing strategies to monitor media on social networks and manage influencer marketing.
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Recensioner av Meltwater
Javier Victor Marian
best monitoring media software
Kommentarer: best tool for monitoring media outlets in latin america!
Fördelar:
sysomos is a great combination of automated software that look into media outlets news in digital and keep a look into social media. Also, they have a robust database of latin america. Before wans't so great but they keep updating it. Now, it is hard to find adicional news outside sysomos.
Nackdelar:
i have problems sharing my monitors and querys with other users and customer suppport couldn't help me. Also time to timee they have a breach or something working wrong and you dont receive and alert by email and they are very slow to solve it. I have issues in the past with my clients because of this.
DeDe
Övervägda alternativ:
One tool that does almost everything we need
Kommentarer: We've been using it in this office for about 2 years now, and I used them previously at another job, as well. They're very responsive when you need help with something. I like the tool. It's intuitive and does just about everything we'd want it to. I do think their sales tactics were a little heavy-handed sometimes, putting deadlines on offers and whatnot, but when I talked to them about it, they lightened up a lot.
Fördelar:
The dashboard for easy monitoring of our media and social coverage.
Nackdelar:
They charge separate pricing for everything, and it seems that every time I turn around they're rolling out a cool new feature they want to share, but it's always extra.
Svar för Meltwater
för 2 år sedan
Dede, reviews like this give us motivation and help us ensure we continue to provide high-quality care. Thank you very much for your feedback and are glad you have continued to find value in Meltwater.
Verifierad recensent
An acceptable tool that allows us to track our Media impact
Kommentarer: An OK tool to use if you've been used to the platform. Recommend looking elsewhere to see if another tool can help solve your specific needs and problems.
Fördelar:
A fairly robust way of gathering all the news about our industry, company, and competitors all in one place. Quick setup after a couple of calls with our representative.
Nackdelar:
the boolean logic strings are difficult to configure at first. We had issues with languages/news that had nothing to do with our industry. Not easily possible to laser-in on the information that we would find relevant for mass distribution. They need to make some enhancements as the UI seems dated, and at times difficult to navigate.
Katie
Excellent customer support
Kommentarer: Overall our marketing communications team loves Meltwater. It took a while to set up our account, but once that's done, it is extremely easy to pull analytics for our Board of Directors.
Fördelar:
The best part about Meltwater is how easy/user-friendly it is compared to our previous product (Cision), and our account rep is FANTASTIC. We had a terrible experience with switching reps at Cision and it was extremely clunky and took literal hours to pull metrics, but Meltwater has blown us away with how seamless it is.
Nackdelar:
I will say the media database is not as robust as Cision. It is clear where each company focuses. As a medical non-profit, we work with very niche publications, and many of them were not in Meltwater (or had staff missing) and had to be uploaded manually, which means you are in charge of knowing when the reporter changes companies.
Rameez
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Great for customer engagement and as CRM tool
Kommentarer: For the two years that we used Meltwater we increased our media sales and overall agent productivity. This lead to a decrease in our ques and many more satisfied customers. There are better products however Meltwater will definitely get the job done.
Fördelar:
The CRM tool is amazing at collating and managing all social media into a chronological timeline. What I like most about this software is the interface. Very fluid and modern and easy on the eyes. It is also user-friendly, I was able to upskill many agents within 2 days maximum.
Nackdelar:
I do feel that the reporting could be a bit more specific or customisable. Especially when pulling agent reports, there is some information which I would like to see which is not there, so perhaps allowing a more in-depth customisable report functionwould be beneficial.
