¿Qué es Epom?
Epom is a family of ad tech products that breaks stereotypes around programmatic and ad technology. It’s the company’s earnest endeavor to make ad tech accessible, transparent, and effective for Leer más brands, agencies, and networks alike. Over the past decade, the innovative ad tech provider has partnered with 300+ clients and processed an average of 1.5T impressions and 2.5K ad campaigns each year. Some of their most notable clients are Playrix, Taptica, Kromtech, and AppNexus. Mostrar menos¿Quién usa Epom?
Anyone who deals with online advertising: publishers, advertisers, and ad networks of any scale.
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Opinones de Epom
Jacob
The perfect DSP that we were looking for
Comentarios: One thing that we liked the most was its compatibility with native and popup ads. This is one thing that you don’t normally get with other DSPs.
Puntos a favor:
We were looking for a ready-to-go platform to bring our advertising in-house. Particularly also because we didn’t want to pay a hefty amount of money to middlemen including ad networks, agencies, and other DSPs. That’s when we stumble across Epom DSP, and we are grateful that we did. Flaunting an easy interface along with a wide array of supported ad formats, Epom is a perfect white label DSP that we were looking for. It is pretty easy to set up and get started with.
Contras:
You need time to get it running smoothly - although you really can create DSP in a day, WL DSP deep customization and platform adjustments took us around 2 weeks
Usuario verificado
Ad tech tool that really works
Comentarios: I have researched all ad servers on the market, including their features, levels of customization and pricing. In terms of customization, granular reporting, and third party analytics integration, Epom's ad server was the best fit for us. I would recommend Epom to anyone who seeks for greater customization and flexibility, with complex use cases. Their platform is a great fit for that.
Puntos a favor:
The powerful suites of Epom Ad Server features: affordable price, variety of pre-set features and unlimited customization, customized development upon request. On its website, Epom offers a comprehensive Help center with API documentation, so users can quickly begin using an ad server.
Contras:
What did you like least about this sofrware? Currently, there are no drawbacks
Usuario verificado
Great Customer Support but technically weak behind the scenes
Comentarios: Simple ad setups and quality of customer service made the product worthwhile if the business need were simple ad setups.
Puntos a favor:
We found that the Customer Support Team did a very good job, were responsive and easy to work with. The user interface for simple ad set ups was well done.
Contras:
The software has some significant limitations when trying to interface with other systems. It's a shame because it has great potential if this were resolved.
Nina
I've started to use Epom Ad Server almost a year ago when my network was looking for a new server.
Comentarios: Real time analytics, easy campaign set up, white label, DSP, support of mobile, video and rich media ads, low cost.
Puntos a favor:
Epom ad server provides new users with free trial accounts and that is how I started to use it. This server allows to get a real time deep statistics which I think is one of the most important features. Another positive advantage for ad networks would be a Epom's great white label solution. On top of that, Epom ad server has recently added DSP functionality to my account and now I can buy and sell much more traffic than I used to.
Contras:
At first it was difficult to puzzle out how ad server works. But after a few demo calls with Epom manager I got used to my account and now easily set up and manage my ad campaigns.
Meet
The Epom DSP software: my first successful experience
Comentarios: A white-label DSP for my agency is an excellent decision since we have complete control of all programmatic campaigns. I am delighted with the capability of creating separate advertising accounts for clients. It makes tracking advertising campaigns much more manageable. Advertising with my WL DSP solution allows me to buy traffic quickly and transparently.
Puntos a favor:
I can serve all types of ads, even the most complex.
Contras:
We have not found any flaws yet. We've been using the platform for six months and are satisfied.
