What Is Crazy Egg?

Crazy Egg is a website optimization tool designed to help small businesses, eCommerce companies, digital agencies, and educational institutions analyze visitor's behavior across email and ad campaigns. The platform enables teams to investigate buyers' journeys, identify various audience segments present across the webpages, and recognize issues such as confusing navigation or form glitches. Using the A/B testing tool, administrators can set up specific goals to test webpages.

Who Uses Crazy Egg?

Designed for marketing and product teams, a web analytics solution that offers heatmaps, confetti snapshots, user recordings, A/B test results, engagement analysis, and more.

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Crazy Egg

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Reviews of Crazy Egg

Average score

Overall
4.5
Ease of Use
4.5
Customer Service
4.2
Features
4.4
Value for Money
4.1

Reviews by company size (employees)

  • <50
  • 51-200
  • 201-1,000
  • >1,001

Find reviews by score

5
54%
4
41%
3
5%
Joshua
Joshua
Digital Marketing Specialist in US
Verified LinkedIn User
Internet, 11-50 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Crazy Egg nails user experiance

5.0 4 years ago

Comments: Every time we sign a new client we recommend crazy egg as an option, and every time a client uses it we almost always end up use the user data to suggest changes that helps improve the conversion rates on the site.

Pros:

The level of information you get from this software is insane. Being able to tell if users are clicking on something expecting a link has made a huge difference in how we design and review websites. That alone has helped us create a better funnel to get users to convert.

Cons:

There really wasn't much I didn't like about the software, I felt the customer service was a little slow at times. Other than that this is a really great piece of software to help improve the overall experience on your site.

Andrew
Marketing Technologist in US
Computer Software, 51-200 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

Great product but better for the price for a small-mid sized business

4.0 3 years ago

Comments: Bottom line Crazy Egg allows you to make informed decisions to increase conversion and enhance the user experience on your website. If there were no other similar products I would have no issue continuing to use Crazy Egg even with the cons of the product.

Pros:

Crazy Egg does what it needs to, deliver valuable insights through various features to make informed decisions to increase conversion and user experience on your website. Crazy Egg was the first paid product I used for heat mapping, scroll, click data etc. It served me well and is a must have tool in the marketing tech stack.

Cons:

I didn't like to have to set up the pages to track in Crazy Egg vs. other products that allowed you to look at any page without setting them up. As a small-mid sized business budget also became a reason for switching away from Crazy Egg with other competitive products that delivered the same or better experience at less cost as we scaled. I would still use Crazy Egg in a heart beat but have moved on for competitive products.

Victor
Victor
CEO in Spain
Verified LinkedIn User
Marketing & Advertising, 2-10 Employees
Used the Software for: 6-12 months
Reviewer Source

Alternatives Considered:

One of plenty

4.0 4 weeks ago New

Pros:

A classic tool for heatmaps and A/B testing. Great tool for improve the user experience and conversion rate overall. Detailed reports and data visualizations.

Cons:

There is no much differentiation from other similar solutions and no good reasons to switch into it if you already have one.

Noemí
Noemí
Brand Manager in Spain
Verified LinkedIn User
Food & Beverages, 501-1,000 Employees
Used the Software for: 1-5 months
Reviewer Source

Alternatives Considered:

Reliable but simple solution

3.0 last month New

Pros:

The heatmaps and the scrollmaps tools are effective. The data provided by the program was useful, but the process of obtaining it was kind of simplistic.

Cons:

However, at the same I found that it would be nice if they simplified the UX a bit more but also add more advanced features that other competitors already master.

Rezaul
Data Analyst in US
Research, 201-500 Employees
Used the Software for: 1+ year
Reviewer Source

Alternatives Considered:

We are able to enhanced the user experience on our website using it.

5.0 3 months ago

Comments: Only a select few solutions, including Crazy Egg, offer us such interactive online analytics. As a data analyst I am satisfied with its service for our firm.

Pros:

It continuously assists in adjusting our website to the needs of the users. This aids in accelerating our efforts to grow our business.We can use it to change or remove the website's least-used pages. Consequently, the constraints that prevent our development are removed. Based on what users clicked on the website, it produces heatmaps. I find that having a visual depiction of the user's activities is helpful.It creates a scroll map that measures how far users scroll across pages and when they get disinterested in the information. To track a website's activity, it generates Confetti and Overlay.

Cons:

Pricing package may be customized into different plan.Heatmap visualizations may be upgraded. In case of taking snapshots, some feature may be more updated.