Klipfolio

Best BI Platform We've Tried

Vorteile:

We've been running trials for several business platforms for our teams and out of the ones we've tried, Klipfolio definitely has the best value for the investment. The customization aspect of the key performance indicators has been great as different teams within the sales department often have their own specific metrics to measure performance, especially as the focus shifts each quarter.

Nachteile:

Data and analytics can be hard to interpret, according to some managers. However, once trained on it, it became easier. Just a bit of a learning curve!

Fully customizable KPIs when the out-of-the-box charts don't cut it.

Kommentare: Great experience overall. It definitely solved our needs to track the KPIs and financials across the company and department levels. We keep improving the dashboards and utilize new data as new needs arise.

Vorteile:

Great way to keep track of KPIs and financials at company and department levels. Fully customizable data visualizations and the ability to get data from tons of sources. overall, very happy with the solution. We are able to share key dashboards with each department lead and keep improving them over time as needs change.

Nachteile:

It can be tricky for a non-technical user to parse the data and get the graphs and charts one is looking for. There is definitely a learning curve on how Klipfolio works, but the customer service is pretty responsive and are usually able to help and suggest ways forward. The difference between Klips and Powermetrics is not immediately apparent, it's a lot of trial and error to figure out how to maximize each.

In Betracht gezogene Alternativen: Tableau

Warum Klipfolio gewählt wurde: It's hard to track KPIs and get insights across on Excel

Zuvor genutzte Software: Microsoft Excel

Gründe für den Wechsel zu Klipfolio: Flexibility to build custom charts and use very diverse data sources - alternatives were significantly more limited on sources and/or how to display some of the data.

So much less than I expected

Kommentare: I wanted this to be the Marketing Analytics tool that ruled them all but at the end of the data I through it in the graveyard with Tableau, DashThis, and TapClicks.

Vorteile:

Let me set the record straight. Klipfolio is an amazing tool if you refuse to use Tableau and you have a new database set up with all the data piped in. The price point is what sold me to onboard it with my current agency, sadly we chose Datorama because the API settings are limited and without a Database Administrator the tool can be somewhat useless at times.

Nachteile:

No database to pipe in data from multiple sources. There are API connectors, but there are VERY limited. For example, Google DoubleClick's API won't let you pull 50% of the dimensions and metrics available in the reporting UI (Datorama's has around 80%, but they do a better job of implementing work arounds).

Dta visualization with tons of customization

Kommentare: Excellent

Vorteile:

Ability to set up feeds and map data for formatting.

Nachteile:

It doesn't handle cursor-based pagination, so will only display the number of records sent in the initial stream.

Self-Service Dashboard, inexpensive but powerful.

Kommentare: We use Klipfolio as a whitelable dashboard service for my HR and healthcare clients. We have marketing analytics dashboards that help our clients understand the traffic, usage, and demographics of visitors to their HR pages. We also use custom created klips to keep our clients up to date on their talent acquisition process and the cooresponding metrics (KPIs) in recruiting. The most impactful klips our clients see are the custom ROI gagues set up to ensure our service is worth their limited budget resources.
Overall, the Klipfolio product has endless capabilities, but since we pay for a lower price service we are really left on our own to figure out the back-end customization of klip creation. The user knowledgebase isn't super well organized and I've found more luck watching YouTube tutorials when I need to create a more complex klip for a client.

Vorteile:

I love that I can white-label the Klipfolio software so that my clients see my company branding when they login to view their metrics and marketing dashboards. Adding common data sources such as ATS, CRM, and Google Analytics is very easy and straightforward. The data visualizations offered are attractive and easy for my clients to understand.

Nachteile:

Creating the backend of the dashboard is very daunting for someone who isn't very familiar with large datasets and coding. I have spent countless hours watching YouTube tutorials learning how to build out 'klips.' I've also paid a developer to create all the API connections, however they frequently need updated. I wish the administrator interface was more user-friendly.

In Betracht gezogene Alternativen: Geckoboard

Gründe für den Wechsel zu Klipfolio: We went with klipfolio for 3 main reasons: affordable entry-price point, self-service model, white-lable capability.