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Can there be a systemic framework that solves the data leakage problem?
@bokelley thinks so:http://bit.ly/2nwgwM6 -
A better marketplace is the key to the
#adtech renaissance. One idea: Lower take rates to 10% per impression. http://bit.ly/2n1lSMJ pic.twitter.com/7SEGxUp9Bb
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A better marketplace is the key to the
#adtech renaissance. One idea: Make viewable inventory the industry standard. http://bit.ly/2macARj pic.twitter.com/gofYAJ7iLT
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AppNexus Retweetledi
Girls Who Code VP, Edu., Strategy, Innovation
@leahatplay on@AppNexus Diversity: From Buzzword to Action Item panelpic.twitter.com/TuV0sdL0CW
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Programmatic audio is here but what does that really mean for the ad tech industry? An interested look by
@Digiday:http://bit.ly/2mx5gKM -
AppNexus Retweetledi
A little postcard from the AppNexus docs team: all of our APIs are now publicly available at http://wiki.appnexus.com ! Build away...pic.twitter.com/YFjVHDaCpc
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AppNexus welcomes Kaylie Smith, formerly of Rubicon Project, as new Japan and APAC MD:http://bit.ly/2mSR8z7
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1st question to ask a
#HeaderBidding vendor: Will they help with implementation? Get the rest of our checklist here.http://bit.ly/2mwfTO6 -
How can publishers ensure buyers on multiple SSPs aren't competing against each other in
#HeaderBidding ? http://bit.ly/2nnAfxP pic.twitter.com/BKbSj5hkIA
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At the
@iab annual leadership meeting,@bokelley explained why adtech is on the verge of a renaissance. http://bit.ly/2nafrt7 pic.twitter.com/Y9jhnUCnSY
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New infographic! The 3 biggest
#HeaderBidding myths debunkedpic.twitter.com/3iVx6zyyw6
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Strides in tech and a greater focus on ads that resonate on a human level have
#adtech on the verge of a renaissance http://bit.ly/2n6oN9m pic.twitter.com/qk7YIdUD4B
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If you’re implementing
#HeaderBidding, you need to know: What services will your provider charge you for?#AdTech http://bit.ly/2mFys49 pic.twitter.com/auoeJBBKjH
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AppNexus'
@mrubenstein99 discusses the current state and future of header bidding. Read the interview via@TheDrumhttp://bit.ly/2nxD8Io -
Should I randomize the order of bidders in my
#HeaderBidding setup to give buyers a level playing field?http://bit.ly/2n20nxG -
Here's what we learned about
#headerbidding at the Yield Executive Summit:http://bit.ly/2mCJgj8 -
How can you optimize your programmatic campaigns for
#MarchMadness
? http://bit.ly/2nwDIX1 -
Sydney AppNexian Erika shares the five reasons working at AppNexus was the best decision she's ever made:http://bit.ly/2n0VIfw
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Check out our answers to three of the best audience questions from our recent
#HeaderBidding webinar! http://bit.ly/2mb2KKM pic.twitter.com/HOBOFGkFlf
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How do you deal with demand partners who want to work outside of your
#headerbidding wrapper?http://bit.ly/2mqtcm4
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