It’s hard enough starting a design agency—but imagine if after nine years in business you picked it up and moved to another country entirely? That’s exactly what Snono did. After leaving Yemen and arriving in Istanbul, Turkey, this agency has thrived even despite the challenges it has faced. We spoke with Abdulrahman H. Jaber, Art Director at Snono to learn more about the history of their studio, the work they do, and what inspires them.
It’s happened to all of us—you open up a bag of chips and can’t believe how much empty space is in there. Not only does it feel like false advertising, but it means that there’s quite a bit of packaging put to use that’s not really needed. In hopes of changing this and making their brand and products more sustainable all around, British retailer Marks & Spencer has redesigned 140 snacks packaging to include less air and thinner plastic.
What better way to celebrate the younger generation than to provide something that is equally fun and educational? Collective Paper Aesthetics collaborated with New World Department Store in Beijing to create a place for kids to play and build, sparking their imaginations.
Cracks are appearing in the once impenetrable walls that guarded the key to product and pack design. The unswerving focus on consumer insight to supposedly unlock innovation is waning. Consumer Packaged Goods manufacturers are beginning to realise more agile innovation that brings competitive advantage and has staying power, needs to come from stronger innovation foundations—beyond what consumers tell us.
Bloom Farms hand rolls, Lord Jones bath and body products, AYA nectar...that’s just the beginning of the growing list of luxury cannabis products on the market today. As cannabis becomes increasingly accepted and more widely available, noticeable trends naturally follow suit. And it seems that many consumers are asking themselves: “If I’m going to partake, why wouldn’t I want to elevate the experience to something luxe?”
You’ve probably heard this piece of not-so-little news: Amazon has acquired Whole Foods. And while the prospect of having fresh foods, specialty cheeses, and flax seeds delivered straight to our door sounds pretty amazing, we also wanted to dig a little deeper to learn what this acquisition might mean for the future of grocery shopping. We spoke with retail and branding experts Gregg Lipman and Todd Maute, Partners at CBX to gain more insight on what consumers can expect.
Being treated equally and with respect in the workplace shouldn’t be a perk. It should be the norm—and we feel strongly that women can shift the model.
ThoughtMatter asked each woman in their studio to talk a little bit about how she’d describe her archetypal traits, and to give some tips to women who may act or feel the same way.
