w

our fits are the result of understanding and deep appreciation of denim history paired with our personal need to make a jean that we actually wanted to wear. not for trends. not to suit an image or lifestyle. not to replicate existing formulas within the industry.

real jeans for real people.

FREE DENIM REPAIR
free repairs up to one year from date of purchase... our tough little sewing team is ready and able to take care of your worn in, beat up, and beloved jeans.
more info
FREE EXCHANGES
we want your jeans to fit you perfectly... period. that’s why we offer a free 30-day exchange policy. so go ahead - take your time, try ’em on, and make sure they fit just right.
read more
“i want to die with my blue jeans on.”
– ANDY WARHOL
UNDER $50
TOP PICKS
( #LOVEFADES )
share your wear / share your where

we want to see you and your jeans out in the world.

the fresh pair, the slightly worn, or the torn-up beat-to-shit jeans that you couldn’t live without... we want to be able to follow along with your journeys.

share your adventures and your photos with the world (and us) by tagging @imogeneandwillie and hashtagging the images with #lovefades.

imogene + willie Nashville

2601 12th Ave S
Nashville, TN 37203

(615) 292-5005

Mon-Fri10–6
Sat11–6
Sun1–5
imogene + willie Los Angeles

336 S Anderson St
Los Angeles, CA 90033

(615) 712-8089

Thu-Sat12–7
Tue-WedBY APPOINTMENT
Sun-Monclosed
imogene + willie Portland

1306 W Burnside St
Portland, OR 97209

(971) 302-6024

Mon-Sat11–7
Sun11–6