Good Photo Titles and Tags

When uploading photos, make sure you write titles for each of them. Apart from being a good place to put your primary keywords, if the title has good wording, it can catch the attention of people browsing through photos.

Tags are another good place for your keywords. They are also good because they place your photos into certain categories, which will enable the right people to find them quicker. The number of tags is not fixed, but you should try to have about 6 of them. Keep in mind that both tags and title have to be relevant to the photo. Using tags just for the sake of having them can cause more damage than good.

Hyperlinks in Descriptions

Description that goes with each photo is a good place to insert hyperlinks, either to your website or to a particular post on your blog. Although Flickr has added no follow attribute to links on its platform, this does not mean they are not useful. If you have a compelling photo with an interesting title and a good description that peaks the interest of your viewers, they will definitely be compelled to find out more by clicking the link for your site.

For example, imagine you own a tattoo parlour and you post a photo of the newest tattoo you designed with the title ‘The latest creation’. If you add the link to your website with a call to action ‘Look at other tattoos we designed’, you will entice people to check your other work.

As long as we are on the topic of links, don’t forget to link your Flickr profile on your website. As with any other social network, you should use Flickr naturally and try to manage it carefully and with a plan. If you use Flickr only as an SEO tool to boost traffic, it will not yield the same results. Let Flickr become part of your virtual identity.

Greater Visibility

Images posted on Flickr rank pretty good, since this is a popular platform for sharing images. If you place your keywords in a right way, the images you post on your Flickr profile may rank well in search engines, and consequently bring traffic to your website.

As already mentioned, it would be good to place your primary keywords in the title, and secondary ones in tags. Experts agree that you should try using keywords that are not that competitive within your sector, but are still relevant to the topic. You wouldn’t like to misguide people. If you find the right combination, traffic will organically increase.

Couple of Things Regarding Photos

Apart from the tips mentioned above, there are a couple of things you can do to fully utilise photos as a generator of more traffic. Firstly, make sure you always use photos that are yours, i.e. for which you own copyright. If you decide to use other people’s photos, then you should give credit where credit is due and mentioned them.

Secondly, make sure you put a watermark on all your photos, as designers recommend that a watermark should be in the form of your company’s logo or even your website address. Therefore, if someone shares your photo, people will be able to see who originally uploaded it and may feel compelled to visit your website.

Lastly, allow people to share you photos – but remind them to mention you. If you give people authorisation to use your photos, and in return you ask of them just to include the link to your website, you have an enormous potential for organic dissemination of your website address. To be safe, you can always perform reverse image search and find those who don’t play by the rules.

Conclusion

Flickr is another virtual space which can potentially be used to boost your website’s SEO. Bear in mind that although popular, Flickr won’t generate as much traffic as other social networks, like Facebook, Twitter or Instagram. However, even if you use Flickr sporadically (once or twice a month), it can still provide a good traffic boost. Therefore, for a minimum investment of time, you can still see the difference.

As a photo sharing platform, Flickr will be most beneficial to those businesses that can upload pictures of their products, and for certain types of blogs (like travelling blogs) that rely heavily on the visual aspect to tell their story. Nonetheless, other types of businesses can also use Flickr to boost their traffic. You just need a little creativity, a good plan and a little time invested in managing your Flickr profile. Just keep your photos relevant to your business, your keywords relevant to your photos and use those hyperlinks to bring people to your website.

Author bio: Sam Cyrus is CEO and co-founder of http://agseosydney.com.au, an innovative online marketing agency based in Sydney which is focused on Digital Marketing. Sam is also a creative writer and his interests are entrepreneurship, business, online marketing, SEO and social media.

What’s a good logo? The art of good logo design is something that can cause a lot of disagreement among designers, but bad logo design choices are often not hard to spot if you know where to look. There are a lot of things to consider when it comes to designing a good logo, even the color you choose says something about your brand.

Regardless, if you put in the time and effort to create a good logo you may be surprised to find that it can turn prospective customers into paying ones.

How is this possible? Well, you’re in luck since that’s exactly what I’m going to explain in this article.

Pleased to Meet You

Your logo is often the very first contact point with a prospective customer and the very first impression you make on a person will influence all their subsequent interactions with you. If your logo is a good one, this means that a prospective customer will be better disposed towards you. On the other hand, if the first impression of your brand is negative then even the good things that follow it will have a tinge of negativity around them.

As psychologists have said “Even facts will not change first impressions”  so it’s very important that you devise a logo that’s right for you.

I Can’t Get You Out of My Head

Have you ever noticed that people seem to like things that are familiar more than things that are unfamiliar? Psychologists have noticed this too and call it the “mere exposure effect”.

Basically it means that the more you are exposed to something, the more you’ll prefer it. This is one of the reasons that product placement works so well. Slap your logo all over the latest blockbuster and people will like your brand more.

That is, as long as you logo is actually good. If it is unattractive or otherwise problematic the opposite might happen and prospective clients will dislike being exposed to it. Worse they may be completely indifferent!

I’m on Your Side

The best scenario for any brand is to convert prospective customers not just into one-time buyers, but into loyal customers that defend your brand and act as ambassadors to your business. They feel like they’re part of the family and work to support your business.

A good logo acts as a flag. Look at brands like Nintendo and Apple, both of whom have intense loyalty from their fans. The values of these companies appeal strongly to their respective audiences and the logo has become part of that lifestyle. There’s a reason Apply includes stickers of their logo with each and every product they sell.

You Get What You Pay For

Many small business owners often balk at the cost of getting a professional designer to come up with a number of logos for their business. When you have to invest in capital and people it can seem like a waste of money to put so much effort into making a good logo.

As you can see, that sort of shortsightedness can hurt your bottom line in the long run because:

• A good logo makes a great first impression
• People like your business more if they see a great logo often
• Brand ambassadors rally around a great logo

So don’t cheap out on the logo for your business, it’s going to be the flag you fly for a long, long time.

IMAGE CREDITS

Image is Public Domain

https://pixabay.com/en/superman-lego-superhero-hero-super-1275374/

But as well as that, there are many apps that you can download to your phone to make taking photos even easier and more rewarding.

Here are some of the best apps to try out today.

Adobe Photoshop Lightroom

Adobe Photoshop Lightroom is a great app for anyone who is serious about making their photos better. This is an advanced photo editor that you can download to your phone for free. You can edit your outdoor photographs after you have taken them to make them even more stunning, and it’s great for making minor or major adjustments to make your photos extra special.

Google Earth

Google Earth is an app you may already be familiar with, and it can be especially useful for taking outdoor photographs. It’s perfect for planning your photography sessions when you are heading out into areas you may not be familiar with, and you can use it to find a route into the backcountry and search for potential shooting spots. It’s a great little helper if you want to find the best places to photograph stunning landscapes.

Weather Live Free

Lighting is one of the most important factors when taking photos outdoors. Not only do you want to take your photographs at the best times of the day, which tends to be in the morning or in the evening, but you will also want to know what the weather is doing.

This weather app is perfect for your photography trips. Use it to get accurate weather forecasts for anywhere in the world for the week ahead. Plan your trips in advance and make sure you head outside at the best times to take your photos.

Polarr Photo Editor

This app is another useful photography app that you can use to edit your photographs. It has a good selection of advanced tools that you can use to automatically improve your photos with a single touch, and you can edit everything in your photos.

You can also use various tools and filters and even create your own, so it’s got everything you need to produce better photographs.

Pashadelic

Pashadelic is a popular photography app that you can use to take better photos. This app allows you to post your photos to the community, but in addition, you can add details like the location, how you got there, what equipment you needed, the lens you used, and any other details.

It’s a fantastic way to share your knowledge with the community, and you can also learn lots of extra tips from other photographers so you can take even better outdoor photographs.

Take Better Photographs Today

If you use your smartphone to take photographs outdoors, you will be able to make use of all of these excellent apps and more besides.

These apps all add something to the process, whether that’s helping you to plan your photography sessions or providing you with advanced tools to improve your photographs once you have taken them, so try them all out today.

Mia White leads an active and adventurous lifestyle, she enjoys white water rafting, mountaineering and so much more. She’s also an amateur photographer and shares a few things about her passions through her articles.

Here are some of the customer service mistakes you need to avoid at all costs:

1. Hiring the wrong people

When it comes to customer service, recruiting the right people is very crucial. One of the first qualities you need to look out for is communication skills. Hire people that speak fluently and pronounce words correctly. In addition, they should be able to communicate effectively in writing. Customer service staff should also have a basic understanding of technology such as email and social media. The good news is that there are several employment platforms such as Workfast that can help you find skilled workers easily.

2. Hidden ‘contact’ information

Your ecommerce site should have a ‘contact’ button that is clearly displayed on all the pages. Preferably, it should appear ‘above the fold’ where visitors can see it without having to scroll down. This will make it easy for customers to reach you in case they have any concerns or questions. If your ‘contact’ button is hidden or invisible, visitors will get frustrated and go elsewhere. As a result, you might end up losing many potential sales.

3. Long response times

When customers contact you with their concerns or questions, they expect a quick response. If you take too long to respond to their messages or answer their calls, they will be left with a negative impression of your business. In addition, you are likely to lose them to the competition. According to research, about 88% of customers are less likely do business with a company when they feel ignored on social media. It would therefore be advisable to respond to customer inquiries as fast as possible, preferably within 24 hours. As your business grows, you could consider offering round the clock customer service.

4. No live chat feature

The live chat feature makes it possible for customers to contact customer service staff easily and quickly. This is especially important when a customer is just about to make a purchasing decision. If your site does not have a live chat button, some of your visitors that need a quick answer are likely to seek other options elsewhere. Therefore, to boost your conversions, make sure your site has the live chat function.

5. Treating staff poorly

When customer service staff are satisfied with their jobs, they are more likely to perform better. The contrary is also true. Some of the ways of improving employee satisfaction is by creating a conducive working environment, investing time in training and paying a competitive salary. Make sure all the employees understand their job descriptions and the metrics that will be used to measure their performance. Don’t forget to give rewards frequently to employees who perform exceptionally well.

Easy To Use

It’s crucial that your website is easy to use on both sides, for you and then customers. This means that you should find it simple to update, change and adapt. Meanwhile, customers should have no problem finding the information they need or getting to a certain section of the site. The last thing you want is to lose sales simply because customers can’t find the business store.

Be aware that there are various issues that can make a website difficult to operate. For instance, it’s possible that the website operates at a slow processing speed. If that’s the case, you might find customers click off long before they are anywhere close to a sale. This is one of the reasons why it’s important you host your business site. If you don’t speed and power will be drastically limited.

Image Link

Scaled

Think about what your site needs to be and what it has to offer users. Remember, you don’t need to make things too complicated as this is just going to confuse the issue. When you build your site think about what software you want to include. You can then work with a company that offers scalable web applications to ensure that it fits into the design. The word to remember here is clean. Your site shouldn’t be a mess of different applications that your customers won’t be interested in using and clog up the design. Minimalism is completely underrated these days.

Packs A Punch

Image Source

Thinking about the design, you need to make sure your site immediately creates a fantastic first impression. There are lots of different ways to do this such as creating a landing page. Exactly as it sounds a landing page is a way to control what the first thing is that visitors see. Rather than immediately going to the home page, they get an introduction to your site. With the right style and design, this can be very effective. Alternatively, you can think about making areas of your site interactive responding to clicks. Anything that makes your site stand out and look a little unique is worth considering.

It’s All Connected

Finally, when you’re building your site, make sure it’s connected to different areas of your business. You can do this quite simply using widgets, but you may want the links to other areas of your profile to be more integrated than this. Remember, widgets stand out as add-ons and can make your site look like it’s been pieced together with no thought or consideration for design.

If you look into these factors as you build your site, you should be left with a fantastic design you can build on.

Link To Pic

When people speak of downtime for businesses, they’re usually referring to system outages. The business is unable to operate fully because their IT systems are not working correctly. However, there are other situations that prevent a business from functioning that you could also refer to as downtime. Something, such as the weather, might be making it difficult for your staff to make it to work. A power outage could leave your business in the dark. You could even be affected by downtime from a business partner, whose services are essential to your operation. Here’s how you can tackle these different situations to get your company back up and running.

Image by David Merrigan

Staff Can’t Get to Work

A couple of different things could prevent a good portion of your staff being unable to come to work. The first of them is weather, which can make roads unusable or even mean people can’t leave their homes. Many cities and municipalities will be prepared to deal with certain conditions and can make it safe for people to travel. However, unexpected weather events can cause travel problems. One way you can solve this problem is by allowing remote working if it’s possible. Your employees can get their work done at home and stay in contact via email, instant messaging or an app like Skype.

Power Outages

Another issue the weather could cause is power outages, which might also occur for other reasons. A power outage is a huge inconvenience which often means you need to shut your business down until the power is back on. It’s usually something you have no control over too, making it very frustrating. The first thing to do is find out the cause of the outage. It’s possible it is only affecting your business and could be solved with a phone call. However, the best plan is usually to wait for a little. If the power doesn’t come back on, sending everyone home or relocating to elsewhere could be a way for everyone to get their work done.

Image by geralt

System Outages

Sometimes all your lights are on, but you’re having computer issues. If everything crashes, you could be frightened that valuable data has been destroyed. Luckily you can protect your business with data disaster recovery services by Infrascale and similar companies. You don’t have to worry about any issues causing long-term damage to your business. It’s essential to have a plan for disaster recovery to protect your business. Having a network of computers in a benefit to your company but it has its risks too.

Downtime for a Business Partner

It can also be an issue when a service you use experiences its own downtime. Perhaps the graphic designer you use has no internet connection, or your booking software isn’t working. When this happens, a call to the right person is sometimes necessary to ensure they know what’s happening. While you’re waiting for a fix, you might have to let customers know what’s going on so they know you’ll be back up and running soon.

Various events can affect the running of your business. When something brings it to a halt, you should have a plan in place to deal with it.

Whether you are a beginner or a pro at web design, WordPress makes your life much easier by offering tons of amazing slider plugins that you can use for an easy and convenient way to display different content types.
Of course, you will initially be overwhelmed by the numerous choices the internet has to offer. To ensure that this does not happen, we have put together a list of the top 5 content sliders for your WordPress site.

Read on to find out the kinds of features each plugin offers and how they work to enable your ability to add beautiful sliders onto your WP websites:

Top 5 WordPress content slider plugins:

1. Ultimate Responsive Image Slider

The Ultimate Responsive Image Slider ranks among the top WordPress content slider plugins on our list. The slider comes with various settings and amazing features. This include:-

Features :

– It is a free plugin
– It is fully responsive
– It allows you the ability to upload multiple images
– You can add an unlimited number of image slides into a single slider
– Users can show multiple sliders in a single post/page
– It has a dashboard for the image slider settings
– You can enable and disable the  title, slide description, navigation bullets, and slide thumbnails
– Users can customize the thumbnail position, as well as its width and height
– It comes with an auto height options
– It has description and label color settings
– It features added font styles
– It is multilingual translation ready
– You can drag and drop the image position

2. SlideDeck

SlideDeck is a premium WordPress content slider plugin that will both simplify the process of adding new sliders to your WP website and create amazing sliders for you.

So, what else can this plugin deliver?

– It is fully responsive
– You can create animated sliders with LayerPro lens
– Add a CTA button to your slider
– Create instant sliders with 11 ready-to-use templates
– Pull content from 17 different content sources like Facebook, Twitter, Instagram, etc.
– 15 beautifully handcrafted lenses
– Fully customisable
– Front and back covers to give sliders a professional look
– Scheduler add-on to schedule your slides
– Custom HTML slider option
– CSS editor
– Lazy loading, to avoid any impact on page loading speed
– You can mix and mash content from different content sources into one epic slider
– Different navigation and font styles (standard and Google fonts) for sliders
– Drag and drop functionality

Essentially, it is so powerful because of the many options it offers. You will have an easy time using it to create professional .

Slide Deck also updates constantly and the company that created it provides great support.

2. Slider

The slider is one of the fastest and easiest ways to add custom sliders to your WordPress websites. This WordPress content slider plugin will allow you to have an unlimited number of images.

You will also be able to choose the options for your slider using this plugin like loading icons, slider positioning,  time, etc.
So, what features does Slider provide? Consider the following:
– You can use it to add an unlimited number of images to your slider
– You can add image titles and descriptions
– You can add URLs to tailor certain pages to your slider
– You can use different sliders on different pages
– It comes with auto generated shortcode to make it easier for you to add sliders to templates/pages/posts
– Your titles and descriptions can include hyperlinks
– You can add your slider in widgets
– It is possible to use an unlimited number of sliders on a single page
– It comes with a smart target feature that will ensure that the inner links can open up in a single page
– It provides HTML support for descriptions and titles
– Comes with drag and drop functionality

4. Responsive WordPress Slider – Soliloquy Lite

Soliloquy Lite is audited by the lead developer at WordPress (Mark Jaquith). Its features are among the easiest to use. It also comes with the highest performance-optimized code among most WordPress content slider plugins.

Features
– You can use a custom post type to create sliders to infinity
– It allows drag and drop image uploading, saving, and sorting for every slider you build
– It is 100% SEO-optimized and comes with the ability to specify title and alt tags for images within the sliders
– It is completely responsive and has touch-enabled swiping
– There are template and shortcode tags available, meaning you should be able to insert the slider you created into any place within your theme
– It provides for metadata editing for every image you have – including full HTML captions, alt tags, and image titles
– It comes with smart JS/CSS loading, meaning that your assets will only load on those pages where you have a slider created by Soliloquy
– This WordPress content slider plugin has a media uploader button that you can use to easily insert sliders into your pages/posts from the WYSIWYG editor

5. Easing Slider

Easing Slider is incredibly easy to use and was built to be both straightforward and lightweight. As such, you should be able to create beautiful WP sliders easily.
This plugin has also been tested thoroughly on multiple Android, iPad, and iPhone devices and found to be perfect for mobile sliders.
Features
– It is fully responsive and mobile-ready
– It allows for the uploading of bulk images and easily integrates with the WordPress Media Library
– Easing Slider comes with CSS3 transitions that will provide you with ultra-smooth transitions
– It has navigation arrows and paginEasing Slider action
– It comes with preloading functionality, right on page load
– This plugin has a visual editor that you can use to customize basic styling
– It is developer-friendly and has built-in JavaScript events
– It provides dozens of extensions that you can use to enhance the functionality of the plugin
– It has tons of actions and filters (for custom functionality)

Conclusion

So, there you have it – the top 5 content sliders for your WordPress site. Each of the above WordPress content slider plugins is unique in its way.
However, one thing is similar between all of them – they will go a long way in making it easier for you to add customizable sliders to your content.

Try out a couple of the above and see how that works out for your new WP website.

As we all know, if the first impression of your website is not good, there are very less chances of a customer visiting it again. The foremost thing one notices on reaching a web page or website is – its design followed by other important features. You must keep updating the design of your site according to the latest trends in the market to retain your customers and attract the new ones. With a strong competition in the online business, even the regular clients expect to see a modern design every time they visit your site.

It is clear that the design holds a significant role in bringing customers and retaining them. Let’s discuss and analyze, how can the already functioned websites benefit from redesigning and the need to revamp the design of such websites.

1. Your Design and Plug-ins are Outdated

Mostly, websites from the similar niche have identical design patterns and features. In order to keep your website updated and emerge as the winner among others, keep the plugins and tools up-to-date, and remodel the site as per latest design trends; so that the audience gets a renewed user experience every time.

There are some third party tools as well which need an update or replacement based on the modern trends. The functionality of these tools/plug-ins gets outdated after some time, giving you a reason to redo the design. By calculating the loss occurred in business revenue, you can determine the significance of these design updates for your website.

2. The Site is Not Extracting Desired Results

Only a good design is not enough to generate desired results from a website. A successful site is a combination of great design and user-friendly interface, supporting its content and other features. If you feel that your website has all the relevant content and it also looks impressive but does not offer the required output, then it’s in an urgent need of a major overhaul.

The new design of your site should be based on the requirements of your target audience so that your conversion rate increases and you can savor a good growth in your business.

3. You Have a New Design Strategy

Once you are able to understand your customers well, you will get to know what they really expect from you. You can plan to make changes accordingly, but it is not necessary to revamp the whole website in one go. Instead, you should look forward to making changes step by step so as to get a regular feedback from your customers about their liking or disliking for the alterations taking place.

Major companies have a dedicated team of professional web designers working on iterating the website design. But, you can look after the smaller aspects and help the visitors in getting an unmatched user experience. If you have a strategy that can improve your ROI and instill an ease of operation, you should apply it to bring out the best from your website.

4. Your Site Looks Old as Compared to your Competitors

The only way to come on top in your field of business is by doing better than your competitors. If your website is not up to the mark or is not able to match the standards of other sites from your niche, you might lose clients to the good looking websites.

Sometimes, you need to learn from your competitors and if their sites are ranking higher than yours, then this might be due to some alterations made in their current design. You can make SEO adjustments along with some design changes to make your site rank good and generate some leads to improve your business.

5. Updated Browsers do not Support your Website

With new versions of popular web browsers like Chrome, Firefox and Internet Explorer launching at regular intervals, you need to keep your website up to date. Your site should be compatible with all the updated web browsers so that the users do not face any problem while browsing your website. If you detect some errors in your site with the new browser versions, it is high time for you to update or revamp it as soon as possible.

6. Slow Website Loading Speed

Loading speed of a website holds significant importance. Despite all the required content, SEO tools, products, and services, there is a possibility of losing customers if the website is not responsive. You need to find out the reason of slow loading speed, it can be due to a slow hosting platform or a poorly developed website design.

The Internet is crowded with hundreds of adversaries offering similar products and services, and thus, a buyer won’t waste much time on a slow loading website. Instead, they will switch to other websites in no time, resulting in loss of permanent customers for you.

Conclusion

With technological advancements reaching a whole new level and rising demand of online presence in each business, people nowadays look for an impressive website. The site needs to look good in every tier, including products, services and designing so that it can fulfill the requirements of the clients.

Maintaining a website or keeping it up to date is equally important. Designing is just one part that everyone notices on visiting a site. The overall developed website is what turns your visitors into long term clients. I hope this article was useful for you, keep visiting us to know more about the online world and do not forget to share your valuable feedback. Happy Reading!

Author Bio

This post is written by Garvit Narang, who works as a Technical Content Writer at a renowned mobile app development firm, Skylark Infotech. He mixes up his knowledge of the technical world with his passion for writing to give out valuable information to the readers. He also has a special place for automobiles in his heart and has worked as an Automotive Journalist in the past.

1. Compatibility of the Mobile App

Compatibility is a major factor to be considered before releasing your app in the market. Your app must be compatible with mobile operating systems as well as with devices. In today’s world, smartphones are dominated by three operating systems, i.e., Android, Blackberry OS, and iOS. While iOS and Blackberry OS are exclusive for iPhone and Blackberry users, Android have a huge variety of devices associated with it. Certain app stores might cancel launching your app if it has some critical issues. So, before launching your mobile app, thoroughly check if it is running smoothly on several devices.

2. Availability in Different App Stores

The success of a mobile app also depends on its availability on different app stores. Just by looking around for a while, you will find that not everyone uses smartphones with the same operating system. There is a gigantic audience associated with all popular mobile platforms. If you want to target a higher number of users through your app, you should definitely consider promoting it on all the big platforms. Apart from Google Play Store, BlackBerry App World, and iTunes App Store, there are other stores that are becoming quite trendy among developers such as Appia, OpenAppMkt, Cydia, BBNation, Lima, and AppCentral.

3. Security

Security is a decisive aspect of every mobile app. However, if it contains e-payment options, security becomes an unavoidable and crucial point to pay heed upon. Due to a weak encryption or loose security testing, important information can be leaked, and payments might become insecure. Apart from that, malware or phishing software might adversely affect the user’s phone. Mobile users would never want hackers to steal away their sensitive personal and professional information. Hence, endeavor to make your app unbreachable by using strong coding & encryption, implementing secure communications, and thorough security testing.

4. Fast Launch-Time Performance

In today’s fast-forward world, everyone, especially smartphone users, strives to complete their tasks quickly. They prefer mobile apps that can load faster regardless of their heavy graphics or featured content. Make sure your developer team put serious efforts to reduce the launch-time of your application to five to six seconds. If your app contains a number of important features that are affecting its launching time, then just place an attractive animation for the loading time. It will hold the attention of the users and keep their monotony at bay.

5. Simple and Easy to Use

General smartphone users have a tendency to switch to another similar app if they don’t find an application convenient and simple enough. It is one of those aspects where developers don’t pay attention. Even if the app is full of complex features and functionalities, operating it should be a piece of cake for the user. Keep in mind, the more simple the app is, the less time it will take in gaining popularity.

6. Uniqueness

Just by looking briefly at the history of the mobile app revolution, you will find that some apps with unique concept have achieved unbeatable success. However, apps with the identical concept may gain popularity, but it is somewhat arduous. Before planning on developing an app, just consider that – Is this concept unique or just a modified copy of another app already available in stores? If your app is really one-of-a-kind and contains features important to the users, it will probably stand out of the rest.

7. Social Media Integration

Social media integration is a game changer that can boost the functionality as well as the charm of an app. It lets the users create an account in just one tap by signing up with their other social media accounts like Google+ and Facebook. It saves the time and tedious work of filling the same, old and conventional text fields. Moreover, if your app allows sharing with popular social media platforms, it will keep the users engaged and make them return to your app again. Social media integrity will not only increase the visibility of your app, but will also help generate revenue for your business.

8. Performance of a Mobile App

Various research surveys conducted across the world suggest that performance of mobile apps is a very considerable determinant for the users. However, performance can depend on several factors that combine server, device, network, and the app itself. Testing of the app on different devices will assure you of its performance and help you identify the bugs (if any).

9. Battery Consumption

Short battery life has always been a big problem with the smartphones. The batteries hardly keep the smartphones going for 24 hours. The top mobile phone manufacturers are constantly working on developing the long-lasting batteries. The users prefer to download those apps that consume less battery. To minimize the battery use of your app, instruct your mobile app development team to test the battery consumption of the app on several devices.

10. None or Minimized Ads

Ads are becoming one of the primary ways to generate the revenue for businesses through the apps. However, for users, they are interruptive, irritating, and time wasting. If your app contains frequent or longer ads, the users will take no time in switching to another similar app that contains no or fewer ads. If providing ads is a necessity and the only source for generating revenue, then you can make them less invasive. Have a meeting with your technical team and discuss how to keep ads in the app without compromising the user’s experience.

11. Ability to Work Offline

Undoubtedly, most of the apps work best if they are connected to the internet. Nevertheless, a good app is able to work offline, in case, the users have no internet connection. Not all the apps feature same functions, and some, especially gaming apps, need an uninterrupted internet connection to perform perfectly. So, before developing an app, take some time to ponder what functions of the app can be created to run offline.

We hope that now you know what are some extensive qualities that a mobile app must have. A great app should not leave the user confused about any of its functionality. Just make your app captivating, simple, and useful, and you have a chance to experience the phenomenal success.

Author Bio – Garvit narang is a tech freak who writes on all the information related to websites and mobile apps. He is currently working as an ios app developer at syoninfomedia . Mixing his passion for writing with his knowledge, he provides the content that can prove to be very useful for the people who are planning to work in this industry, especially the ones from a non-technical background.

Since the first Smartphone development, the UX expectations of consumers have risen significantly. According to data from Google, 72% of users are more likely to revisit a site if it is mobile friendly. This is one of the biggest reason Google has put a lot of weight for responsive design in its algorithm. Nirmal one of the design agency in Sydney increased its conversion by 77 percent by just changing its design to responsive.

Tired of data? Let’s dive into the real meat.

The tips and tricks you should know to succeed in 2017

Think about proper scalable Navigation

Navigation is one of the most important factors in website design. It has been a challenging aspect of every designs. And, many designers fail to meet the conditions consistently.

First thing first:

You need to design a scalable navigation menu that has an aesthetic value on both desktop & mobile devices. Larger and complex menus that work fine on big screens won’t work on small screens. So, you need to create a responsive navigation menu for different screen sizes.

Some of the popular responsive navigation menus are hidden navigation and horizontal swipe navigation.

These navigation menus are most popular today, especially for mobile websites. Consistency is the key, when it comes to responsive navigation.

Content, only useful content Pay special attention to the content in your website. You have an option of adding more content in desktop, so people stuff more content in their website which is a bad practice. Concentrate on the content and features that are the most important for your website that gives a user the exact information they are looking for.

You must work within responsive functionality and try to include only important content which keeps your user engaged. Also, don’t forget the fact that Content is King, So add only unique and engaging content which is liked by both users and Google.

Typography matters

Typography of your website plays a vital role in the readability of your website. Make sure that you use font-size, line-height and width that fit in different sized screens. Typefaces that might work well in large and medium screens might be too small for small screens like mobiles.

So, consider using larger font sizes, which will dramatically improve readability of your website. Don’t forget to balance headings and pay attention to line length, background and font color. It is best to use a line length of approx. 60-75 characters. If you are worrying that, in large screens there will be too much space left then, think about filling that space with an image or sidebars.

Yes to only responsive images

Images are the most effective and great way to grab attention of your reader. Research shows more than 60% of consumers are more likely to consider a business whose images show up in local search results and articles with images get more than 94% more total views than other articles with no images. We live in a visual world, where images are the most interactive way. So, it is most important to include images in your site. But, the thing is, large images have negative effect on download speeds of mobile devices and it too hampers the site loading speed.

Try to include the images that you think is necessary for your site and reconsider elements such as sliders with multiple large images. Upload only optimized images which are flexible with adaptive sizing. Use the appropriate format to store those images. Using optimized  images is surely going to make your site load faster, which is also good for ranking of your site in Google.

Make your layout responsive with Flexbox

Consider using Flexbox to make your layout responsive. Flexbox stands for Flexible Box layout which is a new layout module in CSS3. The Flexbox layout module makes your website responsive to different devices by modifying the width or height of its children to fill the available space in the best possible way on different screen sizes.

You can start using Flexbox by simply giving a parent container the display setting of “flex”, then selecting how the children element within that parent container distribute themselves within it. This layout module is simpler than we thought, that’s the reason many designers find it easier than a pie.

Optimized clickable buttons

While designing a responsive website, you should not forget to pay attention to the different input methods used in the site. It is very important to have a right color and style of your call to action buttons. It should pop out from the page and be easily visible and clickable. Try to keep the design of your call to action button simple and familiar to your user. For example, rectangular and circular buttons are popular and familiar to users; it has been in trend for years now.

Consider using these designs. Being too much creative with your buttons might end up making your visitors confused. Not only the style and color, but your button sizes and links also matters a lot. Aim a button of height 36px and give touchable targets of height min. 48px.

Test on real devices, its important

There’s no doubt on how important the planning of your design is, but, it is also a crucial step to know how your design is going to function in real devices. With lots of mobile emulators available in the web today, it has become a lot easier to check the responsiveness of your design. These emulators are great and doe work fine, but, many of these emulators only replicate the various screens but not the actual functionality of different operating systems of the device. So, nothing can beat testing your design on actual devices. Make sure, you have a variety of devices with different screen sizes and test your design on all those devices thoroughly.

Finally Think Responsive, Design Responsive

Responsive web design is continuing evolving; it has changed the web for better. It is impossible to predict what changes responsive design is going to bring in future, whatever it brings; it is surely going to bring better changes. In the above article, we point out some of the responsive web design tips and tricks that you need to follow to make your website responsive in 2017.