0+
Hours Trained
Marriott Digital Services
How Marriott Digital Services’ Marketing Team is Educating Their Way to Programmatic Prowess
New Marketing Institute
Here to educate, engage and empower the new generation of digital marketing professionals while creating a community for all things new in digital.
We offer several levels of certification for both industry veterans and those new to digital marketing. Our modular courses are designed to provide a customizable learning experience to meet you, the learner, wherever you are in your career.
AWARDS
NMI has received recognition by the Brandon Hall Group Excellence in Learning Awards for two years in a row.
NMI ADVISORY BOARD
As the demand for industry education continues to grow and the digital talent gap widens, there is an increased need for ambassadors who will help NMI scale its offerings globally.
Key Facts
0+
People Trained
0+
Certificates Issued
0+
Platform Attendees
0+
Programmatic Attendees
Training & Certification
A suite of industry-leading courses built to educate marketers at any experience level. Industry thought leaders and subject matter experts lead participants through topics ranging from foundational concepts of digital marketing to in-depth product training, and beyond.
Comprehensive workbooks are provided in multiple languages to meet our learners wherever they are and allow them to continue their education beyond the classroom.
CERTIFICATIONS
PROGRAMMATIC MARKETING
The comprehensive courses in our Programmatic Marketing Certification provide the understanding that today’s marketers need stay competitive and maximize advertising ROI.
T1 PLATFORM
This multi-level course introduces TerminalOne users to the concepts, methodologies, and best practices they need to set up, manage, and optimize media campaigns.
OMNICHANNEL
A multi-module certification course on the technologies that marketers need to know in order to be truly literate in the programmatic space.
TRAINING COURSES
T1 AUDIENCE MANAGEMENT
This course provides a functional understanding of real-time, dynamic audiences in TerminalOne, known as Adaptive Segments.
UNDERSTANDING ATTRIBUTION
This course will explain the basics of attribution; from what it is to the common attribution models.
IDENTITY MANAGEMENT
Identity is at the core of successful targeting, frequency management, attribution, optimization, and analytics across devices, in both cookieless and cookie-based environments. This course dives into how identity management works and why it’s important for today’s modern marketers.
Programs
Immersive programs that drive our mission of educating, engaging and empowering marketing professionals.
MARKETING ENGINEER PROGRAM
The Marketing Engineer Program, an immersive three month full time training program, is NMI's innovative answer to meet the needs of an ever-evolving digital marketing industry.
Resources
Additional content to help you in your quest for programmatic knowledge.
Case Studies
Dentsu Aegis Network
Dentsu Aegis in APAC sought a way to train their senior leaders on programmatic to enable them to...