EB.

👋 I’m Eytan. I love thoughtful marketing that earns attention. I also like nice socks.

I help global trade tick as CMO at Freightos (LinkedIn). I share marketing thoughts, read a lot, decimate 🍕, consult on B2B marketing, and had a marketing podcast.

Last Thing I Read
Tap into the “Hemingway effect” to finish what you start
(Dec 16, 2024)

Five Latest Posts I Wrote

AI Dad Hacks (Or How I Learned to Stop Worrying and Love the Bot) posts
Dec 8, 2024 | Reading time: 3 minutes

AI Content Creation Process posts
Nov 6, 2024 | Reading time: 21 minutes

Capturing Your Own Brilliance with AI posts
Oct 8, 2024 | Reading time: 5 minutes

Making an AI Assistant With Always-Updated Data posts
Sep 29, 2024 | Reading time: 4 minutes

Screw Start With Why: The Problem With Internet Advice posts
Aug 28, 2024 | Reading time: 9 minutes

Favorite reads

The Illusion of Trust: The Declining Credibility of...Everything posts
Jun 15, 2024 | Reading time: 20 minutes

Lessons in Launching a Global Marketing Podcast posts
Jun 2, 2020 | Reading time: 13 minutes

19 Timeless Reads That Will Make You A Better Digital Marketer posts
Aug 2, 2017 | Reading time: 4 minutes

Playbooking Creativity: 6 Recipes From Real Creators posts
Dec 14, 2016 | Reading time: 5 minutes

Wanna talk marketing? Or anything else? Drop me a line here.