So you read somewhere that blogging can help your business or career. That’s right. Having a blog can help you attract more leads and clients for your business. It allows you to connect with your audience in an informal and intimate manner. But if you think you can simply rush in and start a website without having a concrete plan first, then think again. Blogging can make you but it can also break you. Done right, a blog can boost your business. Done the wrong way, it can be a big time, effort and even money waster. This is why it pays to know the common mistakes that many bloggers – especially first timers – commit.
Scattered focus
It’s OK not to have focus on a personal site that serves as an online diary. But if you are blogging for business, then you really need to stick to your niche. Focus is important because you need to continually attract the attention of your market. By having focus, you will get loyal followers who know already what to expect from your blog. How would you feel

